Stock market crash bargains: I’d buy cheap FTSE 100 dividend shares in an ISA today

The FTSE 100 (INDEXFTSE:UKX) could offer relatively attractive dividend stocks after its recent market crash, in my opinion.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The FTSE 100 has been a popular destination for income-seeking investors over recent years. That’s because it contains a wide range of dividend stocks.

However, some of its members have decided to cut or postpone their dividends over the last few months, due to uncertain operating conditions. As such, there are fewer income opportunities currently available in the index.

Despite this, the popularity of dividend stocks could increase over the coming years as low interest rates stifle passive income opportunities elsewhere. Combined with the index’s recovery prospects, this could mean dividend shares deliver high total returns in the long run. Especially if purchased in a tax-efficient account, such as an ISA.

FTSE 100 dividend appeal

The FTSE 100 may now contain fewer dividend shares than it did just a few months ago, but it’s still possible to build a diverse portfolio of income shares. Furthermore, many of the index’s members could restart shareholder payouts over the medium term as the economy gradually reopens. This could mean there are an increasing number of stocks that offer attractive dividend yields.

Demand for income stocks could increase significantly over the medium term. Other assets, such as cash and bonds, are unlikely to be as popular over the coming years as they’ve been in the past due to low interest rates. It could mean the returns from even a large amount of capital invested in cash and bonds are limited.

Similarly, the uncertain prospects for the UK economy may mean that buy-to-let yields are somewhat risky. Longer void periods and higher unemployment in the UK may mean the FTSE 100’s international appeal makes it a more attractive means of generating a passive income.

This may mean that demand for large-cap dividend shares increases over the coming years. As such, as well as their income potential, they could deliver strong capital returns as rising demand lifts their share prices.

Recovery potential

The FTSE 100’s recent market crash means that many of its members currently trade at low prices. In some cases they are substantially below their long-term averages. This suggests that they offer significant recovery potential.

The index has always been able to post new record highs following its past bear markets. Although this process can take a number of years, the FTSE 100 has been able to produce annualised total returns of around 8% (including dividends) since its inception in 1984.

Therefore, as well as the income returns offered by dividend shares, they may also benefit from the index’s likely shift from a period of decline to a sustained bull market. This could catalyse your overall returns and increase the size of your portfolio. That may make it easier to generate a passive income from your ISA over the long run.

Peter Stephens has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Two white male workmen working on site at an oil rig
Dividend Shares

More oil wobbles as the BP share price dives 7% in a day!

The BP share price has been wildly volatile in 2026, bouncing around with each new move in the US-Iran war.…

Read more »

British bank notes and coins
Investing Articles

Meet the 9.6%-yielding income share that could keep growing its payout!

This income share yields close to 10% -- and has grown its dividend per share year after year for well…

Read more »

Fireworks display in the shape of willow at Newcastle, Co. Down , Northern Ireland at Halloween.
Investing Articles

When will Barclays shares hit £10?

Barclays shares were close to £1 not so long ago, but could they do the unthinkable and make it to…

Read more »

Picture of an easyJet plane taking off.
Investing Articles

easyJet shares have bounced back before. On a P/E ratio of 6, could they do it again?

Our writer thinks easyJet shares could turn out to be a terrific bargain from a long-term perspective. So is he…

Read more »

Stack of British pound coins falling on list of share prices
Investing Articles

Could National Grid shares offer me a dividend that won’t be hurt by inflation?

National Grid aims to inflation-proof its dividend per share with a policy of annual rises that match inflation. Is our…

Read more »

Young female business analyst looking at a graph chart while working from home
Investing Articles

Here’s what happened to £1,000 invested in the past 2 stock market crashes

History may not repeat itself, but our writer reckons there are lessons to be learned from what recent stock market…

Read more »

Young Caucasian woman at the street withdrawing money at the ATM
Investing Articles

Here’s how the HSBC share price reached an all-time high… and what might be next

HSBC’s record share price reflects a strong rebound in profits and investor confidence, but future gains may be bumpier from…

Read more »

UK coloured flags waving above large crowd on a stadium sport match.
Investing Articles

Investors tempted by beaten-down Diageo shares should mark 6 May on their calendars now

Diageo is a top British blue-chip but its shares have come under fire in recent years. Harvey Jones hopes investors…

Read more »