What are the best UK shares to buy now?

Choosing the best UK shares to buy now is difficult. There are techniques for whittling down your favourites and weighing up their pros and cons.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Choosing which UK shares to buy now is never easy. I like to begin with the FTSE 100 and look for company names I recognise and understand. Once I’ve honed in on one, I then look at how its share price has been performing. I then look for reasons it may be declining or rising. Recent news sources and Motley Fool articles are great for finding this out.

If I want to look more closely at these UK shares, then I’ll go to the company website and read its most recent annual report or trading update for an idea of how the company is performing and how it expects to perform in the coming months.

Here are some examples:

Should I invest in Rolls-Royce?

I like Rolls-Royce. I think it’s a company with a strong heritage, engineering prowess, and scope to expand its cutting-edge technologies. However, it’s been particularly hard hit by the pandemic and has increased its debt exponentially in recent months just to stay afloat. As a very long-term investment, I would consider buying Rolls-Royce shares, but there is still risk attached. Today Rolls-Royce has a market cap of £6bn, but a year ago it was worth over £18bn. This FTSE 100 firm has a long way to go to recover, and investors need to be in it for the long haul.

Should I buy IAG shares?

Airline IAG has had a terrible year. The British Airways owner incurred a massive post-tax loss of €5.57bn during the first nine months of 2020. To survive it has cut jobs, restructured, and borrowed extensively, but to stand any chance of recovery it needs flights to resume. IAG has a €9bn market cap, but its net debt is €11.1bn. Its price-to-earnings ratio (P/E) is 2 and earnings per share (EPS) are €0.87. I’m not tempted to buy IAG shares.

Compass pointing towards 'best price'

Should I buy Cineworld shares?

As far as cheap UK shares go, Cineworld is definitely among the cheapest. But that doesn’t mean they’re a bargain. Cineworld has a P/E of 6 and EPS is 9.8p. Its market cap is £820m, down from £2.7bn a year ago. Cineworld had a ridiculous level of debt before the pandemic hit and has clawed its way through 2020 by piling on more and more. I don’t think it’s sustainable. And with the rise of streaming and on-demand viewing, I don’t think Cinema has the same consumer draw it once had. Personally, I will not be buying Cineworld shares.

Will the Shell share price recover?

I like Royal Dutch Shell and think the Shell share price will recover. The oil industry has taken a massive hit this year. Covid-19, oversupply problems and geopolitical tensions have created a perfect storm of destruction for the sector. Nevertheless, I think the price of oil will rise again. Even with a global push to move to electric vehicles, oil is a necessary evil in our lives. Shell is still an oil company, but it’s also transitioning to renewables. It’s a vast entity and as such I think the Shell share price will recover in time.

On a search for the best UK shares to buy now, I usually sift through a few to avoid. Having confidence in the future of my share buys helps me be a happy long-term holder.

Kirsteen owns shares of Royal Dutch Shell B. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

6.3% passive income yield! A brilliant, bargain-basement dividend stock to buy?

Searching for the best dividend stocks to buy as the new ISA year begins? Royston Wild reveals a rock-solid passive…

Read more »

Investing Articles

Can nothing stop the rampant HSBC share price?

Harvey Jones is blown away by the HSBC share price, which still looks great value despite recent brilliant performance. Are…

Read more »

Landlady greets regular at real ale pub
Investing Articles

5.5%+ yields! 3 REITs to target a £1,300 passive income in an ISA

Looking for ways to boost passive income? All these real estate investment trusts (REITs) carry huge dividend yields, including one…

Read more »

Young black woman using a mobile phone in a transport facility
Investing Articles

£5,000 buys 709 shares in this 8.1%-yielding passive income stock!

Looking for ways to make a large passive income with UK dividend stocks? Royston Wild discusses a high-yielder with excellent…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Investing Articles

47% under ‘fair’ value, with 9% annual forecast earnings growth! 1 FTSE 100 gem to buy today?

This FTSE 100 financial giant is 18% off its highs. With profits surging and returns climbing, could the market be…

Read more »

Customers being shown around a house in progress
Investing Articles

Trading at a 10-year low and yielding 11%! Is this FTSE 250 stock the ultimate ISA bargain?

Harvey Jones says this FTSE 250 stock has been swept up in recent market volatility but offers a jaw-dropping headline…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

What on earth’s going on with the Rolls-Royce share price?

Geopolitical tensions are strained and defence spending is rising. Ken Hall investigates why the Rolls-Royce share price is still under…

Read more »

Night Takeoff Of The American Space Shuttle
Investing Articles

Scottish Mortgage shares surge on Musk’s groundbreaking SpaceX revelation!

It looks like Scottish Mortgage’s bet on SpaceX is paying off after Elon Musk hints at a potential IPO. Mark…

Read more »