Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

Forget buy-to-let and Cash ISAs. I’d buy FTSE 100 stock market crash bargains today

The FTSE 100 (INDEXFTSE:UKX) could offer a more attractive long-term investment opportunity than Cash ISAs and buy-to-let in my opinion.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The FTSE 100’s stock market crash has caused investor sentiment towards shares to weaken over recent months. The index may have regained some lost ground since its crash, but it continues to trade around 17% down year-to-date.

As such, it may now offer good value for money for investors who have a long-term outlook. The index’s recovery potential could make it a more attractive investment proposition than other popular assets such as Cash ISAs and buy-to-let property.

FTSE 100 bargain shares

The FTSE 100’s recent market crash could mean there are bargain shares available that may deliver strong recoveries over the coming years. Identifying them may be a challenging prospect due to the risks facing the world economy. For example, a second wave of coronavirus in the UK, or a continued rise in cases worldwide, could lead to difficult trading conditions for many businesses.

Therefore, investors may wish to purchase companies with solid finances and track records of producing rising bottom lines despite lower levels of demand. They may be better able to not only cope with difficult operating conditions, but could improve their market positions to benefit from a likely long-term recovery.

Since the FTSE 100 has always recovered from its bear markets to produce new record highs, buying bargain shares today could be a sound move. It could lead to above-average returns that make a significant positive impact on your financial prospects.

Cash ISAs

Some investors may feel that Cash ISAs are more attractive than FTSE 100 shares at the present time due to their lower risks. For example, £1,000 invested in a Cash ISA will not fall in value even if the world economic outlook deteriorates.

However, amounts invested in a Cash ISA may decline in real terms. In other words, when inflation is factored in, cash savings may be worth less in future than they are today due to low interest rates. This may lead to reduced spending power that means your financial position does not improve over the long run, since interest rates may be at low levels for a number of years as policymakers seek to support an economic recovery.

Buy-to-let properties

Low interest rates may help buy-to-let investors generate high returns. This could increase the appeal of properties compared to FTSE 100 shares.

However, UK house prices have been relatively overvalued in recent years versus average incomes. With factors such as rising unemployment and weak consumer confidence likely to weigh on their progress, investors may find it easier to obtain good value opportunities within the stock market. They may also find that void periods are extended as weak economic activity levels begin to impact on consumer incomes.

As such, bargain FTSE 100 shares could outperform buy-to-let properties in the long run. Following the market crash, now could be the right time to buy a diverse range of them to benefit from their likely recovery.

Peter Stephens has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

3 Warren Buffett investing ideas I plan to use in 2026

After decades in the top job at Berkshire Hathaway, Warren Buffett is preparing to step aside. But this writer will…

Read more »

Close-up of a woman holding modern polymer ten, twenty and fifty pound notes.
Investing Articles

Looking to earn a second income next year (and every year)? Here’s one approach.

Christopher Ruane explains how some prudent investment decisions now could potentially help set someone up with a second income in…

Read more »

Senior woman potting plant in garden at home
Investing Articles

Could a 10%+ yielding dividend share like this make sense for a retirement portfolio?

With a double-digit percentage yield, could this FTSE 250 share be worth considering for a retirement portfolio? Our writer weighs…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Forget Rigetti and IonQ: here’s a quantum computing growth stock that actually looks cheap

Edward Sheldon has found a growth stock in the quantum computing space with lots of potential and a really attractive…

Read more »

UK money in a Jar on a background
Investing Articles

Here’s a £3 a day passive income plan for 2026!

Looking for a simple and cheap plan to try and earn passive income in 2026 and beyond? Christopher Ruane shares…

Read more »

Blue NIO sports car in Oslo showroom
Investing Articles

NIO stock’s down 35% since October. Time to buy?

NIO stock has had a roller coaster year so far! Christopher Ruane looks at some of the highs and lows…

Read more »

Investing Articles

By December 2026, £1,000 invested in BAE Systems shares could be worth…

Where will BAE Systems shares be in a year's time? Here is our Foolish author's review of the latest analyst…

Read more »

Mature people enjoying time together during road trip
Investing Articles

Keen for early retirement with a second income from dividends? Here’s how much you might need to invest

Ditching the office job early is a dream of many, but without a second income, is it possible? Here’s how…

Read more »