Why I see the ITV share price as a FTSE 100 dividend bargain

I’m looking for undervalued FTSE 100 (INDEXFTSE: UKX) dividend stocks right now and I like ITV plc (LON: ITV), along with this other fallen share.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

With the FTSE 100 having shed 8% in the past three months, what should Foolish investors be doing? We surely shouldn’t be rushing to hit the Sell button, but instead looking for even better bargains that the sell-off is throwing us, shouldn’t we?

One thing that falling share prices do is push up dividend yields, and that can help us lock in better long-term income than we could otherwise obtain — as long as the companies aren’t in actual trouble and can keep paying their dividends.

So I’m looking for oversold FTSE 100 dividend bargains right now, and I reckon I see one in ITV (LSE: ITV) shares.

The ITV share price has fallen slightly further than the Footsie over three months, with a 9% drop. It’s also down 17% since a 2018 peak in July, and ITV stock has lost almost half of its value since the middle of 2015.

Short-term setbacks

The TV giant has had its problems, with advertising revenues slipping as the big spenders rein in on their discretionary outlays. And after several years of strong earnings growth, we saw a reversal last year with a 6% dip — and analysts are forecasting further declines of 4% this year, and 2% next.

But I see ITV’s rising dividend yields as an indicator that the sell-off is overdone. Forecast yields for this year and next are now reaching as high as 5.6% and 5.7%, respectively — and almost twice-covered by earnings.

The big question is whether such levels are sustainable, and interim net debt of £1.03bn does give me cause for concern. But the board did confirm dividends of at least 8p this year and next, in line with forecasts and justfied by “continued strong cash generation.” The board also “expects that over the medium term the dividend will grow broadly in line with earnings.”

I see no reason to doubt that, and ITV looks like one of the FTSE 100’s best dividend bargains to me right now.

A great company, cheap?

Weak third-quarter trading figures hit WPP (LSE: WPP) pretty hard, resulting in a share price fall of 18% in just three days. And that’s just the latest dip, as the advertising and media giant has seen its shares lose more than 50% of their value since February 2017.

The departure of founder and CEO Sir Martin Sorrell, under controversial circumstances, will have damaged market sentiment. And a whopping 32% EPS fall predicted for this year by the City’s analysts will have scared many away.

But at today’s share price, that big earnings fall would drop the P/E to only a little over eight. Perhaps, more tellingly, we’re looking at predicted dividend yields of a whopping 6.8% — and even at these forecast earnings levels, they’d still be covered around 1.8 times.

Clear strategy needed

Will new CEO Mark Read’s strategy include maintaining these high dividends? He’s said that the company has been resistant to change and needs to adapt, and that could cost money. But I also see a likelihood of potential cost savings through improvements in efficiency.

It will take a little time for details of the firm’s refocus to become clear, but I see that uncertainty as providing long-term investors with a buying opportunity. Those running scared could well turn out to have sold at precisely the worst time.

Alan Oscroft has no position in any of the shares mentioned. The Motley Fool UK has recommended ITV. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Two elderly people relaxing in the summer sunshine Box Hill near Dorking Surrey England
Investing Articles

Forget the FTSE 100 and come back after summer? Here’s my plan!

With the FTSE 100 moving around in a volatile way, should our writer just forget all about it for a…

Read more »

Young female hand showing five fingers.
Investing Articles

£20,000 invested in a Stocks and Shares ISA 5 years ago could now be worth…

The last five years have been something of a roller coaster for the markets. How would £20k in a Stocks…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Stock market correction: a once-in-a-decade chance to build big passive income?

Ben McPoland takes a closer look at a high-yield passive income stock from the FTSE 250 that investors have been…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

In volatile markets, could National Grid dividends be a safe haven?

National Grid offers a dividend yield well above the FTSE 100 and aims to keep growing its payout per share.…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Investing Articles

Down 25%, are Barclays shares simply too cheap to ignore?

Barclays shares have given up a chunk of their recent gains since the Middle East powder keg ignited. Should investors…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

How much would someone need in an ISA to target a £1,000 monthly second income?

Christopher Ruane explains how someone could use an empty Stocks and Shares ISA to target a four-figure monthly second income…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

Are investors taking a big gamble chasing Rolls-Royce shares higher and higher?

With Rolls-Royce shares having fallen back from their peak, the temptation to see this as a buying opportunity must be…

Read more »

Cargo containers with European Union and British flags reflecting Brexit and restrictions in export and import
Investing Articles

Down 70%, is Fevertree Drinks a share to consider buying at 815p?

Fevertree reported its 2025 earnings today and the investors liked what they saw. So is this a share to consider…

Read more »