Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

The Rightmove share price just soared 24%! What’s the best move now?

The Rightmove share price is surging on takeover news. Should Edward Sheldon sell his shares and bank his profits or hold for now?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Housing development near Dunstable, UK

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The Rightmove (LSE: RMV) share price is up significantly this morning (2 September). As I write this, it’s 24% higher than Friday’s closing price.

As a long-term investor in Rightmove, I’m obviously very happy with this jump. But what’s the best move to make now? Should I sell my shares and take my profits off the table or hold on to them?

Why the shares have soared

The reason the share price has popped today is that overnight, it came to light that Australian property search firm REA Group (which I’m also an investor in) is considering buying Rightmove in a cash and share offer.

REA Group says that it sees a “transformational opportunity” to apply its capabilities and expertise, and create a global and diversified digital property company with number one positions both in Australia and the UK.

It’s worth pointing out that the Australian company has not yet approached, or had any discussions, with Rightmove. And it has noted that there’s no guarantee an offer will be made.

However, REA Group now has to either lodge a firm bid for Rightmove or back out by 30 September, due to UK takeover rules.

The right move now

I’ve been in this kind of situation many times before. And it’s always a little hard to know what to do.

Selling my Rightmove shares now could look smart if no offer ends up coming through and the share price falls back to lower levels.

But it could be a huge mistake if Rightmove is able to negotiate a higher offer or other bidders emerge and the share price surges even higher.

Still cheap?

Looking at the fundamentals here, I’m going to hold on to my Rightmove shares for now.

Next year, the company is forecast to generate earnings per share of 29.3p. So, at the current share price of 689p, the forward-looking price-to-earnings (P/E) ratio is only 23.5.

That strikes me as a little low for a takeover here.

This is a company that has:

  • An extremely strong brand and market position
  • A brilliant long-term growth track record
  • A very high return on capital (it’s one of the most profitable companies in the entire FTSE 100 index)
  • A rock-solid balance sheet
  • Rising dividends

So, I think it deserves a higher valuation.

I’d actually be a little disappointed if Rightmove was to agree to a takeover at current prices.

I also wouldn’t be surprised to see other bidders emerge given Rightmove’s market position and treasure trove of data.

Other international property companies that could be interested in the company’s assets. As could private equity firms and technology companies like Amazon.

One other thing worth mentioning here is that the shares have traded at higher levels in the past. Back in late 2021, they rose to around 800p. This is another reason I’m going to hold for now.

Risk versus reward

Now, this strategy could backfire on me. As I said earlier, there’s no guarantee that a bid will come through. REA Group could do more research, find something that it doesn’t like (such as rising levels of competition in the UK property search market), and back away from an offer.

But even if that did happen, I’d be comfortable owning the shares. This is a high-quality company and I’d expect the stock to do well for me over the long run.

Ed Sheldon has positions in Amazon, REA Group, and Rightmove Plc. The Motley Fool UK has recommended Amazon and Rightmove Plc. John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Market Movers

Night Takeoff Of The American Space Shuttle
Investing Articles

How on earth has the Boohoo share price exploded 88% since yesterday?

The Boohoo share price has gone parabolic as losses narrow, and the company's turnaround gains momentum. But I'm not getting…

Read more »

Young black woman in a wheelchair working online from home
Investing Articles

As the Boohoo share price jumps 50%, is it the start of a stunning recovery?

Boohoo Group announces a new management incentive plan in a drive to turn its ailing share price into a five-year…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Market Movers

1 winner and 1 loser in the FTSE 100 from the Autumn Budget

Jon Smith runs through some of the key takeaways from the Autumn Budget and explains how measures will impact stocks…

Read more »

Red briefcase with the words Budget HM Treasury embossed in gold
Investing Articles

Could this FTSE 100 stock be a major winner from the Autumn 2025 Budget?

Our writer reckons this UK stock (and others in the same sector) could be a major beneficiary from today’s (26…

Read more »

Young Woman Drives Car With Dog in Back Seat
Investing Articles

Here’s why Pets at Home stock topped the FTSE 250 today (then didn’t)

Could Pets at Home be a lucrative turnaround stock in the making? Our writer looks at the reason for its…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

Why did the Kingfisher share price just jump 5%?

The Kingfisher share price could be on track for a long-term recovery from a few years of weakness, with the…

Read more »

High flying easyJet women bring daughters to work to inspire next generation of women in STEM
Investing Articles

easyJet’s released forecast-beating financials, so why has its share price sunk?

easyJet's share price has dropped again despite it beating full-year forecasts. What's going wrong at the FTSE 100 airline?

Read more »

Road 2025 to 2032 new year direction concept
Investing Articles

The Babcock share price falls slightly despite another strong set of results

James Beard takes a look at the half-year results of Babcock International Group, the rapidly-growing FTSE 100 defence contractor.

Read more »