Is now a good time to buy UK shares?

UK shares look fundamentally cheap relative to global peers. Our writer considers if now could be the best time to load up.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

British flag, Big Ben, Houses of Parliament and British flag composition

Image source: Getty Images

UK shares have lagged their US counterparts over the past decade. For instance, the FTSE 100 managed a total return of 84% over the past 10 years.

That’s dwarfed by the 158% achieved by the US-based S&P 500. The tech-focused Nasdaq 100 managed an even more impressive 336%.

Part of the reason for this is due to the stocks that make up these indexes. The Footsie includes many financials, resources, and industrial shares. It includes few technology stocks. In contrast, many of the global tech giants are listed on the US indexes.

And the technology sector has performed very well over the past decade, boosted by low interest rates and ample liquidity from the US Federal Reserve.  

Time to shine

The UK has also suffered from much uncertainty and disruption after leaving the European Union. And one thing that stock markets don’t like is uncertainty.

But is now the time for UK shares to shine? It certainly feels like it to me. A lack of interest by international investors has left British stocks feeling particularly unloved.

That creates an excellent opportunity to buy cheap Footsie stocks, in my opinion. One measure I use to value investments is the cyclically adjusted price-to-earnings ratio (CAPE).

This is an improved version of the price-to-earnings ratio because it compares a stock’s price to its inflation-adjusted 10-year average earnings. I’d say it offers a more accurate picture of stock valuation.

Right now, I calculate the FTSE 100 CAPE as 16. That’s still below its long-term average of around 18. It’s also considerably below the S&P 500’s CAPE of 29.

With the Footsie looking undervalued, which shares should I consider?

The checklist

As a long-term investor, I’m keen on companies that I think will survive and thrive over many years.

More specifically, there are some criteria that I want my shares to have.

For instance, I look for a sustainable and strong competitive advantage. This is what Warren Buffett refers to as a moat. It could be a superior technology, patent, or brand.

Next, I prefer to see growing sales and earnings over many years. Although this is ideal, it won’t always be possible. Even some of the best companies are somewhat cyclical, and earnings can swing higher and lower.

One metric that I always look at when searching for quality shares is return on capital employed (ROCE). This ratio is commonly used by veteran investor Terry Smith. It calculates how efficiently a business can turn capital into profit. Generally, I prefer to see ROCE over 15%.

Finally, my ideal stocks must have a strong balance sheet. I like to see low levels of debt and high levels of free cash flow.

Which UK shares?

Several Footsie shares fulfil my checklist. But if I had spare cash right now, I’d load up on fashion retailer Next, mining giant Rio Tinto, and luxury goods business Burberry.

Although the near term is uncertain, these are high-quality businesses that should thrive over many years. But even in the long term, very little is certain. That means I’d need to monitor my holdings to ensure they continue to meet my criteria.

Harshil Patel has no position in any of the shares mentioned. The Motley Fool UK has recommended Burberry Group Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Man writing 'now' having crossed out 'later', 'tomorrow' and 'next week'
Investing Articles

The best time to buy stocks? It might be right now

Short-term issues that delay long-term trends create opportunities to buy stocks. And that could be happening right now with a…

Read more »

Queen Street, one of Cardiff's main shopping streets, busy with Saturday shoppers.
Investing Articles

Here’s why Next stock rose 5% and topped the FTSE 100 today

Next was the leading FTSE 100 stock today, rising 5%. Our writer takes a look at why and asks if…

Read more »

Renewable energies concept collage
Investing Articles

Up 458% in a year, could the Ceres Power share price go even higher?

Christopher Ruane reviews some highs and lows of the Ceres Power share price over the years and wonders whether the…

Read more »

Rolls-Royce's Pearl 10X engine series
Investing Articles

Are the glory days over for Rolls-Royce shares?

Rolls-Royce shares have soared in recent years. Lately, though, they have taken a tumble. Could there be worse still to…

Read more »

Group of friends meet up in a pub
Investing Articles

Are ‘66% off’ Diageo shares a once-in-a-decade opportunity?

Diageo shares have taken another hit in the early weeks of 2026. Are we looking at a massive bargain or…

Read more »

Investing Articles

Meet the UK stock under £1.50 smashing Rolls-Royce shares over the past year

While Rolls-Royce shares get all the attention, this under-the-radar trust has quietly made investors a fortune. But is it still…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

Down 19%, the red lights are flashing for Barclays shares!

Barclays shares have fallen almost a fifth in value as the Middle East war has intensified. Royston Wild argues that…

Read more »

Aviva logo on glass meeting room door
Investing Articles

After falling another 5%, are Aviva shares too cheap to ignore?

£10,000 invested in Aviva shares five years ago would have grown 50% by now. But what might the future hold,…

Read more »