Here’s a dirt-cheap FTSE 100 stock with 8.5% dividend yield!

The FTSE 100 stock has a great dividend yield, but is that all this Fool needs to consider before buying it?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Dividend investors are spoilt for choice these days. As both the performance and prospects of companies improve, dividends are rising. So how do I select the best FTSE 100 stocks from which to earn a passive income for the long term?

British American Tobacco sees share price fall

I like to look carefully at various facets of a stock before making an assessment, like in the case of  British American Tobacco (LSE: BATS). The Dunhill cigarettes manufacturer might be well-known but its popularity is on the decline as tobacco increasingly becomes a no-go. 

At the same time, smoking alternatives are taking their sweet time to become as widely consumed. It does not help that health risks have been flagged for these products as well. Lack of visibility on British American Tobacco’s future growth path could be one of the reasons why the company’s share price has been on a steady downward trend. Over the past five years, it has almost halved. As a result its price-to-earnings (P/E) ratio is at sub-10 times, making it dirt-cheap compared to the 20 times ratio for the FTSE 100 as a whole. 

Tempting yield for the FTSE 100 stock

There is no denying that British American Tobacco’s 8.5% dividend yield is still tempting, though. But this could be because of the fall in share price. The dividend yield is the dividend amount expressed as a percentage of the share price. So, the lower the price drops the higher the yield becomes. This does explain the company’s high yield. To be fair though, British American Tobacco has also increased its dividend levels over time. Since 2016, these have risen by some 27%. 

Is the dividend yield good enough?

But the rise is not significant enough for me to make the stock a compelling long-term investment. This is because the 8.5% dividend yield is in terms of today’s share price. If I had bought the stock five years ago, however, I would receive a yield of 4.7% today because at that time the share price was higher. If this trend continues to play out, I would end up with a stock that is eroding my capital and give me relatively middling dividend yields. 

So why would I buy it when there are plenty of options to buy stocks that can give me these yields and also some capital gains? Some examples of such stocks include FTSE 100 utilities. 

What I’d do

There is of course a chance that the future could look better for the British American Tobacco share price. It is still not back to its pre-pandemic levels. There could be rapid growth in its tobacco alternative products as well. And it is still very much a profitable company that can keep its dividends growing. 

All things considered though, I am inclined to wait and watch how things unfold for it rather than buy it. 

Manika Premsingh has no position in any of the shares mentioned. The Motley Fool UK has recommended British American Tobacco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young Black woman using a debit card at an ATM to withdraw money
Investing Articles

Meet the FTSE 100’s newest bank stock

This FTSE 250 stock has skyrocketed nearly 900% over the past 60 months, earning it a place in the prestigious…

Read more »

Investing Articles

See what £10,000 invested in Shell shares 1 month ago is worth now

Harvey Jones looks at how Shell shares have fared over the past month and more importantly, what the long-term outlook…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Growth Shares

At its lowest level since July, here’s why I think the IAG share price is dead cheap

Jon Smith explains why the IAG share price has fallen over the past week but talks through the reasons why…

Read more »

Picture of an easyJet plane taking off.
Investing Articles

Will the easyJet share price rise 43% or 97% by this time next year?

City analysts believe easyJet's share price might almost double over the next year. Royston Wild considers the outlook for the…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

More great news for Rolls-Royce shares!

Rolls-Royce shares got a boost this week after some intriguing developments in the process of creating Europe's new fighter aircraft.

Read more »

Arrow symbol glowing amid black arrow symbols on black background.
Investing Articles

Persimmon’s share price surges 7% on double boost! Can it keep rising?

Persimmon's share price is surging, up 11% at one point earlier on Tuesday. Could this be the start of a…

Read more »

This way, That way, The other way - pointing in different directions
Investing Articles

What on earth’s happening to the Greggs share price?

Harvey Jones says Greggs’ share price has shown surprising resilience in the recent stock market turmoil, but the FTSE 250…

Read more »

Mature black woman at home texting on her cell phone while sitting on the couch
Investing Articles

Barclays shares are down 18%. Time to consider buying?

Barclays’ shares have plummeted in recent weeks. Edward Sheldon looks at what’s going on and provides his view on the…

Read more »