Beginners’ Lessons from Tesco PLC, Rio Tinto plc And Persimmon plc

Three lessons to take from Tesco plc (LON:TSCO), Rio Tinto plc (LON:RIO) and Persimmon plc (LON:PSON).

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

This article is the latest in a series that aims to help novice investors with the stock market. To enjoy past articles in the series, please visit our full archive.

The Beginners’ Portfolio is a virtual portfolio, which is run as if based on real money with all costs, spreads and dividends accounted for.

The Beginners’ Portfolio is about education, and I want to to help you to improve your investing abilities — I’m not telling you what to buy, but helping you to learn how to make your own buying decisions.

To that end, from time to time I’ll look back over some of the portfolio’s decisions to see what general investing lessons might be learned from them. Here are three:

Tesco

TescoWhen I added Tesco (LSE: TSCO) (NASDAQOTH: TSCDY.US) at 305.5p, the supermarket giant had had a disappointing Christmas period and its share price had nosedived.

But, top company in its sector with a market share of around 30%, no suggestion of any dividend problems, and ace investor Warren Buffett likes it enough to own a chunk. Surely the problems will be quickly fixed and Tesco will be rapidly back to winning ways, right?

The truth is it’s taking longer than I thought. After earnings per share fell for the year to February 2013, we have no recovery expected this year, and analysts are forecasting only a modest 5% rise to follow. In fact, EPS for 2015 should be only modestly higher than in 2010. But you know what? The shares are cheaper now than they were in 2010 and looking better value, even if it may take a bit of time for that value to work its way out — though we are actually in profit with Tesco at 367p.

Problems at big companies can take time to manifest their effects, and it can take time for the fixes to work, too. I wouldn’t say don’t be optimistic about quick results from your investments — after all, if we weren’t optimists we wouldn’t be buying shares. But temper that optimism with reality, and don’t be disappointed if the results take longer than expected.

Rio Tinto

opencast.miningWhy did I choose Rio Tinto (LSE: RIO) (NYSE: RIO.US) a year ago at 3,048p? It’s in a cyclical sector that was depressed at the time, and it produces commodities that the world just can’t do without. The problem is, even though the shares did pick up pretty quickly after the purchase, they turned tail again and slumped by late June this year — and after the recent mini-rally has lost steam, the portfolio is still in losing territory at 2,993p.

Many people thought the mining shakeout had further to go and kept away from the sector. It turns out they were right. And they might still be right for some time to come.

At the time I said “I care little for the short-term price of metals and minerals — even if it does push miners down even further, in the short term“, and I stick by that. Trying to time the market is for mugs and experts, and I have met none of the latter — and if you’re either, you’ll have no use for my humble offerings anyway.

Persimmon

houseI chose housebuilder Persimmon (LSE: PSN) for a similar reason, and again I didn’t know when any recovery might happen — although at the time I thought I did see signs of a turn when I added them at 618p.

But my core reason was that housebuilders just seemed stupidly cheap. The buy-to-let craze had collapsed, the myth that house prices always rise had been well and truly shattered, and lying about your income to get a mortgage you couldn’t afford was but a distant memory. In fact, there were very few mortgages to be had even for honest folks.

In short, we were at a time of ‘Maximum Pessimism’.

Such times don’t come by that often, and they’re not always so easy to identify — but they present some of the best investing opportunities ever. At 1,145p, Persimmon has given us an 85% paper profit so far.

Finally, my idea of the kind of shares that should make up the core of a beginner’s portfolio is the same as my choice for an ISA, or a retirement portfolio — or in fact, any portfolio. I’d start with good strong companies that should stand the test of time and potentially reward you for decades.

Not surprisingly, the Fool’s top analysts think similarly, and they have put together a special report detailing five blue-chip shares that I think would be ideal for anyone at the start of their investing career.

But it will only be available for a limited period, so click here to get your hands on these great ideas that could start you on the road to long-term riches.

> Alan does not own any shares mentioned in this article. The Motley Fool owns shares in Tesco.

More on Investing Articles

Young Black woman using a debit card at an ATM to withdraw money
Investing Articles

Meet the FTSE 100’s newest bank stock

This FTSE 250 stock has skyrocketed nearly 900% over the past 60 months, earning it a place in the prestigious…

Read more »

Investing Articles

See what £10,000 invested in Shell shares 1 month ago is worth now

Harvey Jones looks at how Shell shares have fared over the past month and more importantly, what the long-term outlook…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Growth Shares

At its lowest level since July, here’s why I think the IAG share price is dead cheap

Jon Smith explains why the IAG share price has fallen over the past week but talks through the reasons why…

Read more »

Picture of an easyJet plane taking off.
Investing Articles

Will the easyJet share price rise 43% or 97% by this time next year?

City analysts believe easyJet's share price might almost double over the next year. Royston Wild considers the outlook for the…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

More great news for Rolls-Royce shares!

Rolls-Royce shares got a boost this week after some intriguing developments in the process of creating Europe's new fighter aircraft.

Read more »

Arrow symbol glowing amid black arrow symbols on black background.
Investing Articles

Persimmon’s share price surges 7% on double boost! Can it keep rising?

Persimmon's share price is surging, up 11% at one point earlier on Tuesday. Could this be the start of a…

Read more »

This way, That way, The other way - pointing in different directions
Investing Articles

What on earth’s happening to the Greggs share price?

Harvey Jones says Greggs’ share price has shown surprising resilience in the recent stock market turmoil, but the FTSE 250…

Read more »

Mature black woman at home texting on her cell phone while sitting on the couch
Investing Articles

Barclays shares are down 18%. Time to consider buying?

Barclays’ shares have plummeted in recent weeks. Edward Sheldon looks at what’s going on and provides his view on the…

Read more »