2 FTSE 100 shares I’d buy now for big 2021 profits

FTSE 100 shares with strong 2021 outlooks could supercharge portolio gains, Tom Rodgers says. He picks two top shares to consider.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

FTSE 100 shares are on a recovery trend after all the panic and chaos of 2020. So to improve my wealth in 2021 I’m laser focused on buying quality and riding the upwards shift.

I’ve handpicked two FTSE 100 shares I think will improve the most this year. At the moment, both can be had at attractive valuations, which gives me a better chance of returning outsized gains for my portfolio. 

How I pick FTSE 100 shares

Successful value investors like Warren Buffett always make the most of short-term uncertainty and focus on long-term quality. That’s why today I’ll use common metrics like price-to-earnings and price-to-book to value these FTSE 100 shares. This way I can objectively pick out my best investing options.

Investors will probably already know about the price-to-earnings (P/E) ratio. Any share trading below the FTSE 100 average of 17.2 could be considered relatively cheap. The price-to-book (P/B) ratio is less often cited but equally important. It’s a measure of a company’s market value compared to its ‘book’ value. Any FTSE 100 shares under 1 are considered to be undervalued, but some investors will look at companies with P/B ratios under 3.

Barclays (LSE: BARC) is currently at the top of my watchlist. Today its shares are trading at a P/E ratio of just 10.6, well below the average for the UK index. I see this as deeply undervalued. The company’s P/B ratio? Just 0.3. That’s well below the fair value of its assets. 

And while Barclays reported heavy losses in the first half of 2020, its performance has rebounded back into profit since.

CEO Matt Hammerstein has initiated a cost-cutting drive too. Reducing office costs and moving more staff to remote working will further relieve pressure on the Barclays balance sheet.

And the Bank of England has told British banks they can reinstate dividends and start buying back shares. I think these two points will help these FTSE 100 shares gain strongly in 2021.

5G bonus 

Vodafone (LSE: VOD) is one of those FTSE 100 shares whose price has been beaten down in the last 12 months. But a 6.1% dividend yield remains attractive. With a rolling P/E ratio of 13 and a P/B ratio of 0.6, these shares look cheap to me. And the long-term value case at the mobile and broadband giant is starting to stack up again.

Analysts expect that over the next two years, Vodafone will improve growth and trim its debt. So if I buy now I could take advantage of what I see as a share price recovery. 

Vodafone has also commercialised its mobile mast operation, Vantage Towers. This promises reduced debt alongside secure long-term income streams. It also gives Vodafone a strong position in the growing 5G infrastructure market.  

City analysts at Berenberg recently upgraded their price target on Vodafone too. Comparing the FTSE 100 shares with fellow giant BT, they said: “Vodafone is the higher growth story, which we would be more comfortable holding for a multi-year period.”

My 2021 outlook

FTSE 100 shares usually offer investors the best ratio of stable growth-to-income. That narrative has been roundly tested throughout the pandemic as many reduced or cut their dividend payouts entirely. But now that a way out of the Covid nightmare is on the horizon, I see investments like these FTSE 100 shares coming back strongly. 

TomRodgers has no position in any of the shares mentioned. The Motley Fool UK has recommended Barclays. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Artillery rocket system aimed to the sky and soldiers at sunset.
Investing Articles

£7,500 invested in BAE Systems shares 10 days ago is now worth…

Why have BAE Systems shares experienced a sudden double-digit pullback? And does this present a buying opportunity for my portfolio?

Read more »

Picture of an easyJet plane taking off.
Investing Articles

£10,000 invested in easyJet shares 4 weeks ago is now worth…

It's been a crazy month for easyJet shares. Here's what would have happened to an investor's £10,000 stake put to…

Read more »

CEO Mark Zuckerberg at F8 2019 event
Investing Articles

Down 31%, is this a rare chance to buy Meta stock for my ISA cheaply?

After rising to near $800 in 2025, Meta stock has pulled back to around $550. Edward Sheldon looks at whether…

Read more »

Santa Clara offices of NVIDIA
Investing Articles

18% off its peak, is Nvidia stock now attractively priced?

Nvidia stock has given up almost a fifth of the price it commanded at its peak over the past year.…

Read more »

Aston Martin DBX - rear pic of trunk
Investing Articles

The Aston Martin share price destruction helps illustrate 5 common investing mistakes!

The Aston Martin share price has been a disaster for investors. Christopher Ruane highlights a handful of lessons we can…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Dividend Shares

How this stock market correction can help boost a second income by 25%

Jon Smith explains how rising dividend yields across some existing income shares can be seen as an opportunity to grow…

Read more »

Middle-aged Caucasian woman deep in thought while looking out of the window
Investing Articles

Considering a SIPP? Today’s market could provide an excellent opportunity to start

Mark Hartley breaks down the benefits of using a SIPP for retirement, and how current market conditions could offer a…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

Looking for last-minute ISA ideas? Check out these UK stocks before April 3

Easter bank holidays mean the deadline to put cash into a Stocks and Shares ISA might be closer than UK…

Read more »