Down 92% in 5 years. Is this fallen icon a top stock to buy in February?

This luxury carmaker has seen its share price collapse from £30 in 2019 to 60p in 2026. But could it be on the verge of a spectacular comeback?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Man hanging in the balance over a log at seaside in Scotland

Image source: Getty Images

When hunting for the best stocks to buy, investors can often find tremendous bargains among businesses that have fallen from grace. Why? Because most investors have already given up and moved on. And consequently, it becomes a lot easier to find potential bargains.

That brings us to Aston Martin Lagonda (LSE:AML). The luxury automaker, famous for making appearances in the James Bond series of films, has had a rough ride the last few years. And shareholders have had to endure an excruciating loss of almost 92%!

To put this into perspective, a £10,000 investment back in February 2021 is now only worth around £800 today. What happened? And is there hope for a turnaround in 2026?

The bane of mismanagement

Running a luxury automotive business is no easy feat, especially during times of higher inflation, elevated interest rates, and weak consumer sentiment. But for Aston Martin, these challenges have only been compounded by operational issues alongside a growing debt burden.

Yet, investors were hopeful for a 2023 turnaround catalyst in the form of its Valhalla supercar. So much so that Aston Martin shares actually more than doubled across the first six months of that year.

But this momentum was short-lived. Despite promising to start Valhalla deliveries in Q2 2023, the launch was ultimately delayed by a year. Then, when 2024 came knocking, it was delayed once again. It wouldn’t be until last October before any deliveries were finally completed.

These continuous delays resulted in almost all of management’s promises being broken. The company never delivered on its targets of becoming free cash flow positive, let alone becoming profitable. And, consequently, the firm’s now on its third CEO in the last six years.

With almost all credibility lost, it isn’t surprising that few investors are giving Aston Martin a second look. But as previously mentioned, this is also how terrific bargains can sometimes be created. So is this secretly a top stock to consider buying right now?

Hope for a comeback?

Despite the horrendous initial execution, Valhalla deliveries have finally begun. And the company’s targeting a total of 500 units to be shipped this year.

While optimistic, this target is achievable. What’s more, since customers have already lined up through pre-ordering, the company shouldn’t encounter any demand issues for this new revenue stream. And with a price tag of £850,000, this represents a potential top-line expansion of £425m.

At the group’s current near-30% gross margin, that could translate into a gross profit of around £128m. And if continued cost-cutting efforts help bolster operating margins, a successful Valhalla production ramp-up could finally push the business towards reaching its target of profitability.

Of course, this all boils down to good execution. And as previously discussed, the firm’s execution track record is fairly abysmal.

At the same time, Ferrari and Lamborghini are also busy launching their own new supercars, ramping up competitive pressure on customers who may be tired of waiting after an already three-year delay.

So is there any hope for a turnaround? Yes, but it comes with some very challenging headwinds.

Personally, I want to see more execution progress before considering Aston Martin shares for my portfolio. With that in mind, I think there are better alternative stocks to buy right now.

Zaven Boyrazian has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Happy couple showing relief at news
Investing Articles

How much would someone need to invest in the stock market to target a £1,250 monthly second income?

Investing in the stock market can help deliver long-term wealth. But James Beard says it can also be a way…

Read more »

happy senior couple using a laptop in their living room to look at their financial budgets
Investing Articles

How much would someone need in an ISA to aim to treble the current State Pension?

Experts say the State Pension isn’t generous enough to provide a comfortable retirement. James Beard says the stock market could…

Read more »

Young Asian woman with head in hands at her desk
Investing Articles

Why this FTSE 250 stock surging 16% is bad news for my portfolio

While the rest of the stock market focused on positive news from Iran, one soaring FTSE 250 stock was rising…

Read more »

Night Takeoff Of The American Space Shuttle
Investing Articles

Is now a great time to start aiming for a £1m Stocks and Shares ISA?

James Beard reckons a seven-figure Stocks and Shares ISA is within reach. But he advises not to hang about for…

Read more »

Business man pointing at 'Sell' sign
Investing Articles

Why are investors betting against Greggs shares?

Hedge funds and institutions are betting against Greggs shares in a big way. But could that be creating a buying…

Read more »

Man putting his card into an ATM machine while his son sits in a stroller beside him.
Investing Articles

At 100p, is now a good time to consider buying Lloyds shares?

With Lloyds shares changing hands for 12% less than in February, James Beard considers whether they are now (10 April)…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Get ready for a once-in-a-lifetime S&P 500 buying opportunity

Could SpaceX, OpenAI, and Anthropic joining the stock market create a once-in-a-lifetime chance to buy the S&P 500’s biggest and…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

An 8.4% yield! A dividend growth stock to consider stashing in a SIPP for decades?

James Beard takes a closer look at a stock that’s increased its dividend during 17 of the past 20 years.…

Read more »