1 year ago, I said I wouldn’t touch Vodafone shares with a bargepole! Was that wise?

When Harvey Jones looks back at his decision not to buy Vodafone shares ago, does he feel anger or a sense of relief? Just how well have they done?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

A senior man using hiking poles, on a hike on a coastal path along the coastline of Cornwall. He is looking away from the camera at the view.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Vodafone (LSE: VOD) shares were climbing fast this time last year, jumping 15% in a matter of weeks. It was the first sign of life from the FTSE 100 telecoms group in years, and I was tempted to take a closer look.

So I did. And after weighing up the numbers, the debt, the dividend outlook and the long-term share price trend, I came to a clear conclusion. I wasn’t buying. 

For me, the risks still outweighed the potential.

I’ve been a Vodafone sceptic for a long time and didn’t see enough in the recovery story to change my mind. I wasn’t drawn in by the then-tempting 10.4% yield, knowing that it wouldn’t survive.

Nor was I convinced the long-promised turnaround was finally under way. I said I wouldn’t touch Vodafone shares with a bargepole. So, did I make the right call?

A lukewarm comeback

A quick glance at the Vodafone share price calms the nerves. Over the past 12 months, the stock is up just 2.8%. Not bad by its own standards, especially given the recent volatility. But it still lags the FTSE 100, which is up 6.2% over the same period.

FTSE 100 rival BT Group delivered a 40% share price surge in the last year, showing what a proper telecoms turnaround can look like. Vodafone simply hasn’t matched that.

It does have its strengths. The trailing yield is still decent at 4.9%, comfortably above the index average of around 3.6%. 

It isn’t that expensive either, with a price-to-earnings ratio of 11.6.

Mixed signals

The group’s 2024 results, published on 20 May, painted a mixed picture. Total revenue rose 2% to €37.4bn, with organic service revenue up 5.1%. 

There was strong growth in Africa and Turkey, but a 5% decline in Germany due to tougher regulation and fierce competition. Vodafone suffered a €400m operating loss, although it wasn’t helped by a €4.5bn impairment charge.

The board did announce a €2bn share buyback though. That should support the share price in the short term.

CEO Margherita Della Valle insisted Vodafone has “changed”, but I still need to see more proof

Watch and wait

Telecoms remains a difficult sector. It demands heavy investment and offers little room for error. Vodafone’s net debt remains stubbornly high at €33.9bn. The turnaround story is real, but it’s not yet complete.

Analyst sentiment reflects the uncertainty. Of the 15 offering stock ratings, four say Buy, four say Sell and the rest are sitting on the fence. That’s the biggest Sell ratio I’ve seen for a while.

Analysts forecast a median one-year share price target of just over 85p, a modest 10% gain from today’s price. Combined with the yield, that might offer a 15% return. That would be a good year by Vodafone’s standards. We’ll see.

In one respect, the shares we don’t buy are just as important as the ones that were. So it’s worth looking back, from time to time. Hopefully, not with anger.

For now, I still see better places to invest. Others might consider buying Vodafone, but I’m keeping my bargepole handy.

Harvey Jones has no position in any of the shares mentioned. The Motley Fool UK has recommended Vodafone Group Public. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Is 2026 the year the Diageo share price bounces back?

Will next year be the start of a turnaround for the Diageo share price? Stephen Wright looks at a key…

Read more »

Investing Articles

Here’s my top FTSE 250 pick for 2026

UK investors looking for under-the-radar opportunities should check out the FTSE 250. And 2026 could be an exciting year for…

Read more »

Yellow number one sitting on blue background
Investing Articles

Here’s my number 1 passive income stock for 2026

Stephen Wright thinks a 5.5% dividend yield from a company with a strong competitive advantage is something passive income investors…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

Should I sell my Scottish Mortgage shares in 2026?

After a strong run for Scottish Mortgage shares, our writer wonders if he should offload them to bank profits in…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Down 35%! These 2 blue-chips are 2025’s big losers. But are they the best shares to buy in 2026?

Harvey Jones reckons he's found two of the best shares to buy for the year ahead, but he also acknowledges…

Read more »

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

State Pension worries? 3 investment trusts to target a £2.6m retirement fund

Royston Wild isn't worried about possible State Pension changes. Here he identifies three investment trusts to target a multi-million-pound portfolio.

Read more »

Smiling white woman holding iPhone with Airpods in ear
Dividend Shares

4 dirt-cheap dividend stocks to consider for 2026!

Discover four great dividend stocks that could deliver long-term passive income -- and why our writer Royston Wild thinks they’re…

Read more »

Young mixed-race woman jumping for joy in a park with confetti falling around her
Investing Articles

These fabulous 5 UK stocks doubled in 2025 – can they do it again next year?

These five UK stocks have more than doubled investors' money as the FTSE 100 surges. Harvey Jones wonders if they…

Read more »