How to make money from FTSE 100 shares

Here’s why volatile FTSE 100 shares, just like we’re seeing right now, are exactly what long-term investors should be hoping for.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

One English pound placed on a graph to represent an economic down turn

Image source: Getty Images

Aren’t FTSE 100 shares annoying? First they push up through 8,000 points to set an all-time record. Investors cheer and throw their hats in the air.

Then we see a quick dive and a loss of more than 500 points. The sun turns to rain, and the hats fall in the mud.

But aren’t those emotions exactly the wrong way round? I think so.

Last week, I planted some rose bushes in my garden. Now the seller has a 20% sale. So what do I do? Curse my luck and abandon roses for life?

No, of course not. I just grinned and bought some more.

My shares

I have some Lloyds Banking Group shares. And they’ve fallen 15% since their peak. So what should I do, sell up and forget about shares?

Well, no. I want to keep buying shares for the next decade, or more. So it seems just as clear that I should do the same as with my roses. I should buy more.

If I invest £1,000 in Lloyds now, I’ll get 2,160 shares. Just a few weeks ago, I’d only have picked up 1,800. Isn’t that great?

I don’t know if I will buy more Lloyds just yet, as there are lots of other shares that look cheap in the money-off sales. But a Lloyds top-up is on my want list.

Regular investing

For me, the key to making money from the FTSE 100 is regular investing. It’s no good watching the charts and trying to decide the best times to get in and out.

We’ve seen that very clearly so far in 2023. Just a few weeks ago, investors were buying Rolls-Royce shares for 160p. Now they’re selling at 144p, when nothing has changed at the company at all.

They were buying Barclays shares at 199p, and now they’re selling at 137p. How does it go? Buy high and sell low? Oh no, that’s the wrong way round. But it’s what people are doing.

If we look at any FTSE 100 stock over the past year, we can see one key lesson.

Monthly buys

Picture someone investing the same amount in the same stock, each month, for a year. If the price moves in a straight line, they’ll pay an average price over the period.

But if the shares go up and down, something good will happen. If the share price suffers a sharp dip one month, they’ll buy more for the same money.

And if it should spike one month, they’ll buy fewer than if it had moved in a dull straight line.

They’ll pay a lower average share price in a stormy year than a calm year. And the more the share price moves, the lower the average will be.

Friend

FTSE 100 volatility is the investor’s friend, not enemy. And when markets are low, that’s when we should be lofting our headgear.

So I’ll just keep investing regularly, for at least 10 years. And I won’t fear FTSE 100 downturns. No. In fact, I’ll welcome them.

When prices are low, we can get more roses for the same money. Sorry, I mean shares. Who doesn’t want that?

Alan Oscroft has positions in Lloyds Banking Group Plc. The Motley Fool UK has recommended Barclays Plc and Lloyds Banking Group Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Two white male workmen working on site at an oil rig
Investing Articles

As oil prices soar, is it time to buy Shell shares?

Christopher Ruane weighs some pros and cons of adding Shell shares to his ISA -- and explains why the oil…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

How much do you need in an ISA for £6,751 passive income a year in 2046?

Let's say an investor wanted a passive income in 20 years' time. How much cash would need be built up…

Read more »

Smiling black woman showing e-ticket on smartphone to white male attendant at airport
Investing Articles

Why isn’t the IAG share price crashing?

Harvey Jones expected the IAG share price to take an absolute beating during current Middle East hostilities. So why is…

Read more »

piggy bank, searching with binoculars
Growth Shares

1 UK share I’d consider buying and 1 I’d run away from on this market dip

In light of the recent stock market dip, Jon Smith outlines the various potential outcomes for a couple of different…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

AI may look like a bubble. But what about Rolls-Royce shares?

Bubble talk has been centred on some AI stocks lately. But Christopher Ruane sees risks to Rolls-Royce shares in the…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Will the BAE Systems share price soar 13% by this time next year?

BAE Systems' share price continues to surge as the Middle East crisis worsens. Royston Wild asks if the FTSE 100…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

Is this a once-in-a-decade chance to bag a 9.9% yield from Taylor Wimpey shares?

Taylor Wimpey shares have been hit by a volatile share price and cuts to the dividend. Harvey Jones holds the…

Read more »

Chalkboard representation of risk versus reward on a pair of scales
Investing Articles

Way up – or way down? This FTSE 250 share could go either way

Can this FTSE 250 share turn its fortunes around? Or has its day passed? Our writer looks at both sides…

Read more »