Cheap shares: a rare chance to get rich?

Our writer outlines why he believes there are plenty of cheap shares for him to buy in 2023 with a view to securing big future returns.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Young black woman walking in Central London for shopping

Image source: Getty Images

Many investors will despair at the poor performance of their stock market portfolios recently. Across the pond, the S&P 500 and Nasdaq Composite are in bear markets. Closer to home, the FTSE 100 is where it was five years ago and the FTSE 250 has taken a hammering over the past year.

However, as a dedicated follower of the long-term Foolish approach to investing, I view the brutal sell-off as a golden opportunity for me to buy cheap shares.

Lessons from Warren Buffett

Stocks are notoriously volatile assets. In good times, this means investors celebrate as their wealth compounds.

However, when share prices fall rapidly, it can be hard to stay disciplined and keep long-term goals in mind. It’s in times like these I seek guidance from arguably the world’s most successful investor, Warren Buffett.

As a disciple of Benjamin Graham, the Berkshire Hathaway CEO is famed for his value investing philosophy. Buffett invests in high-quality businesses that are undervalued before possibly selling them later when they reach what he considers their deserved market value, or simply holding them for many years.

Be fearful when others are greedy and be greedy when others are fearful.

Berkshire Hathaway Chairman’s letter, 1986

Stock market corrections can provide excellent opportunities to buy cheap shares while valuations are down.

Buffett’s favourite holding period is “forever“. He recommends that if investors don’t want to own a stock for 10 years, they shouldn’t think about owning it for 10 minutes.

Cheap shares

So where can I find long-term bargain buys in the stock market downturn?

Looking stateside, mega-cap tech stocks have taken a beating. Some of the 21st century’s most successful companies look tempting to me after substantial haircuts. In particular, I’m eyeing up Apple, Alphabet, Amazon, and Microsoft.

Stock12-month performance
Apple-24%
Alphabet-37%
Amazon-46%
Microsoft-28%

There are echoes of the dotcom crash in these numbers. For example, Microsoft stock took 16 years to recover from its December 1999 peak. Today, it’s worth three times that.

If I’d invested $1,000 a year later on 10 January 2001, I’d have $8692.89 today. That’s a 769% return over 22 years, excluding dividends. Not bad, and a good starting point for my goal of getting rich.

Granted, there’s a risk share prices could fall further if the US economy enters a recession, or if the Fed hikes interest rates aggressively.

Nonetheless, I believe they’re great companies with bright futures. I see 2023 as a good year to buy these shares at unusually cheap prices.

There are also many cheap UK shares. One that looks good value to me currently is Scottish Mortgage Investment Trust. It invests in growth stocks from public and private equity markets globally. The share price is down 34% over 12 months.

The fund faces similar risks to US mega-caps from possible global recessions and restrictive monetary policy. Nonetheless, the trust has an impressive track record of delivering astronomical returns for shareholders.

Although past performance doesn’t guarantee future results, I’ll buy more Scottish Mortgage shares this year.

A chance to get rich?

Historically, big stock market downturns are relatively infrequent. Quality companies are more often in an uptrend than not.

With that in mind, I’ll be deploying spare cash into cheap shares this year to try to — eventually — get rich.

Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Charlie Carman has positions in Berkshire Hathaway, Alphabet, Microsoft, and Scottish Mortgage Investment Trust. The Motley Fool UK has recommended Alphabet, Amazon.com, Apple, and Microsoft. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A graph made of neon tubes in a room
Investing Articles

3 dividend shares tipped to increase payouts by 40% (or more) by 2028

Mark Hartley examines the forecasts of three dividend shares expected to make huge jumps in the coming three years. But…

Read more »

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.
Investing Articles

A stock market crash could be a massive passive income opportunity

Passive income investors might be drawn towards the huge dividend yields on offer in a stock market crash. But is…

Read more »

Transparent umbrella under heavy rain against water drops splash background.
Investing Articles

Legal & General yields 8.9% — but how secure is the dividend?

Legal & General has increased its dividend per share again and launched a massive share buyback. The City seems lukewarm…

Read more »

UK coloured flags waving above large crowd on a stadium sport match.
Investing Articles

Up 345% with a P/E of just 13.8! I’m betting my favourite FTSE 250 stock keeps smashing it

Harvey Jones celebrates a brilliant recovery play as this beaten-down stock comes roaring back into the FTSE 250. Can its…

Read more »

Array of piggy banks in saturated colours on high colour contrast background
Growth Shares

Is this the best opportunity this year to buy the FTSE 100 dip?

Jon Smith explains the reasons behind the dip in the FTSE 100 in recent weeks, but outlines why it could…

Read more »

Portsmouth, England, June 2018, Portsmouth port in the late evening
Investing Articles

Is the party over for the FTSE 100 – or not?

Christopher Ruane sees reasons to be concerned about the direction of travel for the FTSE 100 in coming months. So,…

Read more »

Solar panels fields on the green hills
Investing Articles

This ultra-high-yield UK stock just cut its dividend by 50%! Time to buy?

Normally a dividend stock cutting its payout in half is a sign to run for the hills. But does the…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

Seeking stock market bargains? 3 dividend stocks with 5%+ yields to consider

Looking for high-yield dividend heroes? Royston Wild reveals three stock market bargains he thinks are too cheap to ignore right…

Read more »