Why I’d buy shares in the FTSE 100’s Unilever today

Defensive shares can fall in and out of favour with investors, and maybe all we are seeing now is a cycling down of valuations for companies like Unilever.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The valuation of fast-moving consumer goods company Unilever (LSE: ULVR) looks keener than it’s been for years.

The FTSE 100 stalwart’s share price is around 3,884p, as I write. And we haven’t seen it as low as this for around three years. Of course, a lower share price doesn’t guarantee a smaller valuation. But over those three years, earnings, cash flow and shareholder dividends have been generally increasing.

Unilever has been grinding on

Despite a slight wobble because of the pandemic, Unilever has been grinding forward doing what most investors expect of it. That is, delivering steady, consistent and defensive gains in its business. But the stock has been slipping lower since last autumn.

One possible reason for the slide is that many investors might have recently rotated out of expensive defensives like Unilever. Instead, many have been buying into Covid recovery stocks such as Whitbread, Barclays, Easyjet and others.

And over many years prior to the coronavirus crisis, defensive shares were popular for their dividend yields. Interest rates were low from cash savings and bonds. And investors bought steady stocks like Unilever instead. But all that buying led to rising share prices and higher valuations.

But it’s common for defensive shares to fall in and out of favour at various times. We tend to prize such businesses for their resilience. And they tend to be less affected by the ups and downs of the economy than cyclical companies. But I think defensive stocks are prone to something of a valuation cycle as their popularity waxes and wanes with investors.

Maybe all we are seeing now is a cycling down of valuations among defensive businesses. If so, this could be a decent opportunity for me to buy a few Unilever shares for the long term. After all, City analysts have pencilled in steady, single-digit uplifts in the shareholder dividend for this year and in 2022. And I reckon the firm’s well-loved brands look set to keep on powering cash flow.

A quality business with slow growth

However, one risk with Unilever is that the pace of growth is slow. The business scores well against quality indicators but it will probably never shoot the lights out with its annual figures for growth in earnings. So, if earnings slip in the years ahead, we could see even more contraction of the valuation. Indeed, the share price could continue to drift lower and I could lose money with Unilever’s shares.

But the forward-looking earnings multiple for 2022 is running near 17. And the anticipated dividend yield is just below 4%. I’m tempted by that valuation because it seems fair for the quality of the enterprise. My plan would be to tuck a few of the shares away to hold for the long term.

But Unilever isn’t the only big-cap defensive stock that’s caught my eye. I’d also run the calculator over AstraZeneca, British American Tobacco, GlaxoSmithKline, National Grid, Reckitt Benckiser and SSE. There are no guarantees that these stocks will perform well as investments though.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Kevin Godbold has no position in any share mentioned. The Motley Fool UK has recommended Barclays, GlaxoSmithKline, and Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Smartly dressed middle-aged black gentleman working at his desk
Investing Articles

The smartest way to put £500 in dividend stocks right now

For many years, the UK stock market has been a treasure trove of dividend stocks paying high yields. But will…

Read more »

Investing Articles

How I’d allocate my £20k allowance in a Stocks and Shares ISA

Mark David Hartley considers the benefits of investing in a diversified mix of growth and value shares using a Stocks…

Read more »

Young woman wearing a headscarf on virtual call using headphones
Investing For Beginners

With £0 in May, here’s how I’d build a £10k passive income pot

Jon Smith runs over how he could go from a standing start to having a passive income pot built from…

Read more »

Young Caucasian woman with pink her studying from her laptop screen
Investing Articles

Near 513p, is the BP share price presenting investors with a buying opportunity?

With the BP share price down, is now a good opportunity to load up on the oil and gas giant’s…

Read more »

Investing For Beginners

Here’s where I see the BT share price ending 2024

Jon Smith explains why he believes the BT share price will fall below 100p by the end of the year,…

Read more »

Aerial shot showing an aircraft shadow flying over an idyllic beach
Investing Articles

A mixed Q1, but I’m now ready to buy InterContinental Hotels Group (IHG) shares

InterContinental Hotels Group shares are down today after the FTSE 100 firm reported Q1 earnings. This looks like the dip…

Read more »

Close up view of Electric Car charging and field background
Investing Articles

Why fine margins matter for the Tesla stock price

In my opinion, a fundamental problem needs to be addressed before the price of Tesla stock recaptures former glories. But…

Read more »

Investing Articles

3 charts that suggest now could be the time to consider FTSE housebuilders!

Our writer’s been looking at recent data that suggests shares in the FTSE’s housebuilders could soon be on their way…

Read more »