Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

Gold price hits all-time high! Here’s why I’m buying dirt-cheap FTSE 100 stocks instead

The gold price is nearing its record high as investors seek safe havens, but I reckon this is a better time to buy dirt-cheap FTSE 100 stocks.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The gold price is surging again, but that doesn’t tempt me. I’d rather buy dirt-cheap FTSE 100 stocks that have been falling lately. But does that make sense?

Surely it would be wiser to buy an in-demand asset such as gold? You might think so, but I don’t. Gold may be racing towards its all-time high, but that makes me wary rather than excited.

By contrast, the FTSE 100 has been sinking again. Investors fear Covid-19 hasn’t been licked. They dread another lockdown. Instead of a V-shaped recovery, we may get an unruly scribble. It could end in another stock market crash.

Despite that, I reckon today’s dirt-cheap FTSE 100 stocks look a more tempting option than buying into pricey gold.

The gold price is near its record

Today, the precious metal trades at $1,763. That is the highest level for more than seven years. Long-term investors have done well out of gold. The precious metal is up 25% in the last year, and 50% measured over five years.

There are good reasons why it is shining today. A resurgence in coronavirus in the US, Latin America, Germany and others has spooked stock markets. The uncertain US-China trade deal adds to tensions. Also, 10-year US Treasury bonds yield just 0.69%. This reduces the ‘opportunity cost’ of holding gold, which does not pay any interest at all.

There is another reason the gold price is climbing. To combat Covid-19, central bankers and governments around the world have unleashed fiscal and monetary stimulus on a scale never before seen. Many investors think this will trigger inflation further down the line. Gold is a traditional inflation hedge. You cannot print it, as you can with fiat currencies.

I’d still buy dirt-cheap FTSE 100 stocks

I see why the gold price is rising, but remain wary. I am always reluctant to buy any asset class when it looks this expensive. It leaves you vulnerable to a correction. I prefer to go shopping for bargains. Right now, that means FTSE 100 shares.

The index is still almost 20% below its January peak. It is full of bargain stocks, just waiting to be snapped up. I have highlighted some of the best FTSE 100 bargains in other articles. Companies such as Diageo, Unilever, Informa and Legal & General Group.

There are other dirt-cheap FTSE 100 stocks worth considering. I would target firms with steady revenues, loyal customers, strong defensive ‘moats’ against competitors, manageable debt levels and ideally, a continuing dividend payout. These factors all point to a company that is well placed to survive today’s recession, and thrive in the aftermath.

Many serious investors will want some exposure to gold. Maybe 5% or 10% of their portfolio, to balance risk elsewhere. But in the longer run, I believe the FTSE 100 will deliver a superior combination of capital growth and income.

That’s why I am buying FTSE 100 stocks while they are still dirt-cheap.

Harvey Jones has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Rolls-Royce's Pearl 10X engine series
Investing Articles

Can the Rolls-Royce share price do it again in 2026?

Can the Rolls-Royce share price do it again? The FTSE 100 company has been a star performer in recent years…

Read more »

Businessman hand flipping wooden block cube from 2024 to 2025 on coins
Investing Articles

After huge gains for S&P 500 tech stocks in 2025, here are 4 moves I’m making to protect my ISA and SIPP

Gains from S&P tech stocks have boosted Edward Sheldon’s retirement accounts this year. Here’s what he’s doing now to reduce…

Read more »

View of Lake District. English countryside with fields in the foreground and a lake and hills behind.
Investing Articles

With a 3.2% yield, has the FTSE 100 become a wasteland for passive income investors?

With dividend yields where they are at the moment, should passive income investors take a look at the bond market…

Read more »

Smart young brown businesswoman working from home on a laptop
Investing Articles

Should I add this dynamic FTSE 250 newcomer to my Stocks and Shares ISA?

At first sight, a UK bank that’s joining the FTSE 250 isn’t anything to get excited by. But beneath the…

Read more »

Investing Articles

£10,000 invested in BT shares 3 months ago is now worth

BT shares have been volatile lately and Harvey Jones is wondering whether now is a good time to buy the…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

After a 66% fall, this under-the-radar growth stock looks like brilliant value to me

Undervalued growth stocks can be outstanding investments. And Stephen Wright thinks he has one in a company analysts seem to…

Read more »

Content white businesswoman being congratulated by colleagues at her retirement party
Investing Articles

Don’t ‘save’ for retirement! Invest in dirt cheap UK shares to aim for a better lifestyle

Investing in high-quality and undervalued UK shares could deliver far better results when building wealth for retirement. Here's how.

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

1 growth and 1 income stock to kickstart a passive income stream

Diversification is key to achieving sustainable passive income. Mark Hartley details two broadly different stocks for beginners.

Read more »