This FTSE AIM 100 technology stock is flying. I think it can keep rising

This under-the-radar FTSE AIM 100 company is up 17% in three weeks. Edward Sheldon believes it has further to run.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Earlier this month, I named my top UK small-cap growth stocks for 2020. Digital marketing group dotdigital (LSE: DOTD), which specialises in artificial intelligence-fused SaaS (software as a service) marketing solutions, was one of the stocks that made the list.

At the time, DOTD shares were trading for 96p. Since then, they’ve surged to 112.5p, meaning they’ve climbed about 17% in less than three weeks. Here, I’ll look at why the shares have jumped recently and explain why I believe they have the potential to keep rising.

Excellent trading update

One reason DOTD’s share price has increased (it’s up 6% today) is that the company released an excellent trading update this morning, ahead of its half-year results for the six-month period to 31 December.

There’s a lot to like about today’s update. Here are some of the highlights:

  • For the period, organic revenue from continuing operations rose approximately 15% to £23.1m, while recurring revenues from enhanced product functionality increased 32% to £7.4m.

  • International growth was strong. In the US, revenue grew 18% to $5.1m, while in the APAC region, revenue increased 51% to AU$2.5m. Overall, international sales increased to 34% of total sales from 30% last year.

  • Average revenue per customer was up 14% to £999 per month, driven by “an increase in existing client spend and new customers taking a wider array of modules and channels”.

  • The company ended the year with a healthy cash balance of £22.5m (H1 2019: £16.6m).

It’s also worth highlighting the upbeat statement from CEO Milan Patel (note the phrases I’ve highlighted in bold):

Looking forwards, the market opportunity remains substantial, with a growing number of brands recognising the critical value of harnessing customer data and insights to create personalised, omnichannel marketing campaigns. Against this backdrop, and with a robust strategy and business model, powerful technology platform and highly talented team in place, we find ourselves in our strongest position to date, and are confident of continuing to build on the momentum in the business as we move into the second half.

Overall, this is a great update and management sounds very confident about the future, which I see as a bullish signal.

New chair

Another reason the shares have climbed this year is that last week the group appointed a new non-executive chair. The new chair, Michael O’Leary, brings a wealth of experience to the company as his career spans over 30 years working with AIM-listed, FTSE 250, and FTSE 100 companies, with a focus on the tech sector. This looks to be a good appointment.

Potential for further gains

Can the stock keep rising from here? Well, after the 17% share price rise, dotdigital shares are obviously not as cheap as they were at the start of the year. However, to my mind, the current valuation still offers room for growth.

With analysts forecasting earnings per share of 4.04p (this looks very achievable given that earnings last year were 3.88p), the forward-looking price-to-earnings ratio is 27.8. When you consider the stock’s high-quality attributes (high return on equity, low debt, solid track record of dividend growth) and the fact that many tech stocks currently sport P/E ratios in the 30s, I believe this valuation is quite reasonable.

All things considered, I see an exciting growth story here. As dotdigital continues to grow, I expect the share price to keep rising.

Edward Sheldon owns shares in dotdigital group. The Motley Fool UK has recommended dotDigital Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Looking for shares to buy as precious metals surge? 3 things to remember!

Gold prices have been on a tear. So has silver. So why isn't this writer hunting for shares to buy…

Read more »

British Pennies on a Pound Note
Investing Articles

Up 27% in 2025, might this penny share still be a long-term bargain?

Christopher Ruane's happy that this penny share he owns has done well in 2025. But it's still cheaper now than…

Read more »

Two employees sat at desk welcoming customer to a Tesla car showroom
Investing Articles

Here’s what a single share of Tesla stock cost in January – and what it’s worth now!

Tesla stock's moved up this year -- and it's had a wild ride along the way. Christopher Ruane explains why…

Read more »

Rolls-Royce's Pearl 10X engine series
Investing Articles

Rolls-Royce shares have done it again in 2025! But could the party be over?

2025's been another storming year for Rolls-Royce shares -- and this writer missed out! Might it still be worth him…

Read more »

Businessman with tablet, waiting at the train station platform
Investing Articles

Is this the last chance to buy these FTSE 100 shares on the cheap?

Diageo and Barratt Redrow's share prices have tanked. Is this the opportunity investors seeking cheap FTSE 100 shares have been…

Read more »

Young mixed-race woman jumping for joy in a park with confetti falling around her
Investing Articles

Legal & General shares yield a staggering 8.7% – will they shower investors with income in 2026?

Legal & General shares pay the highest dividend yield on the entire FTSE 100. Harvey Jones asks whether there is…

Read more »

A pastel colored growing graph with rising rocket.
Investing Articles

With its 16% dividend yield, is it time for me to buy this FTSE 250 passive income star?

Ithaca Energy’s 16% dividend yield looks irresistible -- but with tax headwinds still blowing strong, can this FTSE 250 passive…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

Under £27 now, Shell’s share price looks a huge bargain – here’s why

Shell’s share price is at a major discount to its peers, but Simon Watkins believes it won’t do so for…

Read more »