Why April could be a great month for investors

History may not repeat itself but it often rhymes. Here’s what investors need to know about where shares could be headed in April.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

As I see it, there are two reasons for investors to look forward to the beginning of April. The first shouldn’t come as a surprise.

In a few days, the new tax year will begin, giving market participants the opportunity of sheltering another £20,000 in a stocks and shares ISA. Whatever profits are made will be free of capital gains tax. Any dividends received won’t be taxed either, making it more important than ever for those planning to invest for many years/decades to keep their biggest yielding shares within the ISA wrapper.

The second reason for getting a little excited about April, however, is arguably less well known.

According to research conducted by Stephen Eckett and featured in the latest version of Harriman’s Stock Market Almanac, next month tends to be one of the best for equity investors. Indeed, it’s only beaten in terms of historical performance by December — arguably due to what has become known as the Santa rally.

Since the turn of the millennium, the market has only fallen in five years in April. If you think this is simply the result of people taking advantage of their new ISA allowance, it’s worth pointing out that this trend has been witnessed long before the introduction of these accounts. Indeed, over the last 47 years, 83% of Aprils have seen positive returns in the FTSE All-Share Index (the amalgamation of all companies in the FTSE 100, FTSE 250 and FTSE Small-cap Index). 

So how might next month play out? Eckett’s research suggests that the market rises strongly on the first trading day and then remains fairly flat through the middle of the month before climbing again in the final week. Assuming this April is similar to those that have come before, we’re likely to see healthy gains for engineers, general retailers and oil producers. The opposite is in store for those in sectors like construction, household goods and media. So next month could be good for FTSE 100 giants Royal Dutch Shell, Rolls-Royce and (whisper it) perhaps even Marks and Spencer. On the flip side, things could get choppy for firms like Balfour Beatty, ITV and Pearson.

But what happens after April?

Good question. Sadly, performance isn’t quite so stellar. Historically, there is a tendency for markets to do less well from the beginning of May to October compared to the period covering the other six months of the year, otherwise known as the ‘Sell in May Effect’. 

So, should investors sell up before deciding where to go on their holidays? That’s not recommended. 

Aside from Eckett’s data showing that the market has actually risen more often than it’s fallen over this period, we’re not big fans of jumping in and out of shares at the Fool. Not only is attempting to outmanoeuvre the market a classic investing error, anyone selling their holdings in May — in addition to incurring transaction costs — would miss out on any dividends their companies pay out over the summer. Given that these bi-annual or quarterly payouts can make a huge difference to returns over the long term, we think it’s far better to stay invested, ride out any volatility (if, indeed, there is any) and continue throwing any spare cash into your ISA and, consequently, into businesses you believe will continue to do well. 

Paul Summers has no position in any of the shares mentioned. The Motley Fool UK has recommended ITV and Royal Dutch Shell B. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

£5,000 invested in Tesco shares 5 years ago is now worth this much…

Tesco share price growth has been just part of the total profit picture, but can our biggest supermarket handle the…

Read more »

Investing Articles

Here’s why I’m bullish on the FTSE 100 for 2026

There's every chance the FTSE 100 will set new record highs next year. In this article, our Foolish author takes…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Growth Shares

UK interest rates fall again! Here’s why the Barclays share price could struggle

Jon Smith explains why the Bank of England's latest move today could spell trouble for the Barclays share price over…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

2 out-of-favour FTSE 250 stocks set for a potential turnaround in 2026

These famous retail stocks from the FTSE 250 index have crashed in 2025. Here's why 2026 might turn out to…

Read more »

Young female business analyst looking at a graph chart while working from home
Investing Articles

Down over 30% this year, could these 3 UK shares bounce back in 2026?

Christopher Ruane digs into a trio of UK shares that have performed poorly this year in search of possible bargains…

Read more »

Mature people enjoying time together during road trip
Investing Articles

Yields up to 8.5%! Should I buy even more Legal & General, M&G and Phoenix shares?

Harvey Jones is getting a brilliant rate of dividend income from his Phoenix shares, and a surprising amount of capital…

Read more »

Light trails from traffic moving down The Mound in central Edinburgh, Scotland during December
Investing Articles

Up 7.5% in a week but with P/Es below 8! Are JD Sports Fashion and easyJet shares ready to take off?

easyJet shares have laboured in 2025, but suddenly they're flying. The same goes for JD Sports Fashion. Both still look…

Read more »

US Stock

I think this could be the best no-brainer S&P 500 purchase to consider for 2026

Jon Smith reveals a stock from the S&P 500 that he feels has the biggest potential to outperform the index,…

Read more »