This P/E Suggests British American Tobacco plc is a Hold

British American Tobacco plc (LON:BATS) looks a little expensive, but still offers investors an attractive income.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The FTSE 100 has risen by more than 60% since it hit rock bottom in 2009, and bargains are getting harder to find, despite the market’s recent losses.

I’m on the hunt for companies that still look cheap, based on their long-term earnings potential. To help me hunt down these bargains, I’m using a special version of the price to earnings ratio called the PE10, which is one of my favourite tools for value investing.

The PE10 compares the current share price with average earnings per share for the last ten years. This lets you see whether a company looks cheap compared to its long-term earnings.

Today, I’m going to take a look at the PE10 big tobacco firm British American Tobacco (LSE: BATS) (NYSE: BTI.US).

Impressive returns

Anyone who thinks that you need to invest in small companies to achieve big returns should look closely at BAT.

The tobacco firm’s share price has risen by 456% over the last ten years, while dividend payout has risen from 38.8p in 2003, to 134.9p per share in 2012 — a 247% increase.

As a result, the firm’s shares have traded on a premium P/E for some years, as they continue to do:

  Trailing
P/E
PE10
British American Tobacco 17.8 31.5

Falling volumes

There’s a long-running argument that tobacco firms’ businesses will eventually decline, as a combination of legislation and education gradually stops people smoking.

It’s certainly true that BAT doesn’t sell as many cigarettes as it used to. In 2003, BAT sold 792 billion cigarettes. By 2012, this had fallen to 694 billion, a 12% fall.

To counter this, BAT focuses ruthlessly on improving its profitability, targeting a 0.5% – 1% rise in operating margin each year. In 2012, it managed to increase its operating margin by 1.6%, to 37.4%.

BAT is also a big fan of share buybacks. The firm repurchased £1.25bn of its own shares in 2012, and is planning to repurchase £1.5bn in 2013. This combination of rising margins and share buybacks has enabled BAT to deliver strong earnings and dividend growth over the last decade, but it cannot work forever, especially if cigarette volumes continue to decline.

Is BAT a buy?

Although I believe that BAT’s profits will eventually start to decline, I think this could take longer than you might expect.

I think that investors have seen the best of the capital gains from BAT shares, while for income, I rate them as a hold.

If you already own shares in BAT, then I’d strongly recommend that you take a look at this special Motley Fool report. Newly updated for 2013, it contains details of top UK fund manager Neil Woodford’s eight largest holdings, which include BAT.

Mr. Woodford’s track record is impressive: if you’d invested £10,000 into his High Income fund in 1988, it would have been worth £193,000 at the end of 2012 — a 1,830% increase!

This special report is completely free, but availability is limited, so click here to download your copy immediately.

> Roland does not own shares in any of the companies mentioned in this article.

More on Investing Articles

Two white male workmen working on site at an oil rig
Investing Articles

As oil prices soar, is it time to buy Shell shares?

Christopher Ruane weighs some pros and cons of adding Shell shares to his ISA -- and explains why the oil…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

How much do you need in an ISA for £6,751 passive income a year in 2046?

Let's say an investor wanted a passive income in 20 years' time. How much cash would need be built up…

Read more »

Smiling black woman showing e-ticket on smartphone to white male attendant at airport
Investing Articles

Why isn’t the IAG share price crashing?

Harvey Jones expected the IAG share price to take an absolute beating during current Middle East hostilities. So why is…

Read more »

piggy bank, searching with binoculars
Growth Shares

1 UK share I’d consider buying and 1 I’d run away from on this market dip

In light of the recent stock market dip, Jon Smith outlines the various potential outcomes for a couple of different…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

AI may look like a bubble. But what about Rolls-Royce shares?

Bubble talk has been centred on some AI stocks lately. But Christopher Ruane sees risks to Rolls-Royce shares in the…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Will the BAE Systems share price soar 13% by this time next year?

BAE Systems' share price continues to surge as the Middle East crisis worsens. Royston Wild asks if the FTSE 100…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

Is this a once-in-a-decade chance to bag a 9.9% yield from Taylor Wimpey shares?

Taylor Wimpey shares have been hit by a volatile share price and cuts to the dividend. Harvey Jones holds the…

Read more »

Chalkboard representation of risk versus reward on a pair of scales
Investing Articles

Way up – or way down? This FTSE 250 share could go either way

Can this FTSE 250 share turn its fortunes around? Or has its day passed? Our writer looks at both sides…

Read more »