Is Purplebricks Group plc still a strong buy after trading update?

Could Purplebricks Group plc (LON: PURP) offer index-beating performance in future?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

In what was a very brief update, Purplebricks (LSE: PURP) confirmed on Monday that it is on track to meet expectations for the full year. This could potentially help to keep investor sentiment at high levels, with the company’s share price having gained 4% in the aftermath of the release.

However, this puts the stock on a forward price-to-earnings (P/E) ratio of 170. Given the challenges which the UK housing market faces, could the company be too highly rated to buy at the present time? Or could it be worth an even higher valuation over the medium term?

Valuation challenges

Valuing a stock such as Purplebricks is relatively difficult. It is currently a lossmaking business and since it is relatively immature, its financial performance is expected to improve dramatically in a relatively short space of time. For example, it is expected to move from a loss of £11m on a pre-tax basis in the current year, to a pre-tax profit of £9m next year. As such, its valuation must take into account potential future growth, as well as its near-term performance.

Growth potential

On the growth front, the company seems to be performing well. Even in tough conditions in the UK it continues to have a strong position within the hybrid estate agency sphere, while expansion abroad could prove to be a shrewd move. It may help the company to diversify ahead of the potential risks from Brexit and will mean it is less reliant on a slowing UK property market for future growth.

Clearly, expanding rapidly into new markets comes with risk. Purplebricks is seeking to diversify internationally before it has delivered a profit, and this may mean its financial standing comes under a degree of pressure. It also means that its capital may be stretched, with there being the potential for it to lose focus on what remains its key market.

Outlook

Falling property prices and lower activity levels have hurt sector peer Foxtons (LSE: FOXT). The London-focused estate agency recorded a fall in its bottom line of 54% last year, with a further 52% decline expected this year. It now trades on a P/E ratio of 27, but as an established company its growth potential may not be particularly impressive. As such, it appears to be worth avoiding at the present time.

Looking ahead, the prospects for the UK housing market seem highly uncertain. The recent interest rate rise showed that inflation is being taken seriously by the Bank of England. Should it rise further then more interest rate rises could be ahead. This may cause the affordability of property to decline – especially among first-time buyers. Housing activity levels may fall even further and leave Purplebricks and Foxtons with a difficult outlook.

However, with growth potential both inside and outside the UK as well as a sound business model, Purplebricks could be worth buying for the long term. While somewhat risky, the potential rewards from investing in it could be exceptionally high.

Peter Stephens has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Petrochemical engineer working at night with digital tablet inside oil and gas refinery plant
Investing Articles

Up 50% in a month! Meet Quadrise, the soaring UK penny stock that offers an alternative to oil

Mark Hartley takes a closer look at a British penny stock that envisions a future less dependent on crude oil.…

Read more »

Senior couple crossing the road on a city street. They are walking with shopping bags while Christmas shopping.
Investing Articles

How much do I need in a SIPP for a £500 monthly passive income?

Looking to earn a reliable passive income from your SIPP? Royston Wild explains how this could be possible with some…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

A P/E ratio of less than 7. Is this a red-hot value share to consider now?

James Beard uses a popular tool to identify a UK share that’s potentially undervalued. But he reckons judgement is also…

Read more »

Businessman with tablet, waiting at the train station platform
Investing Articles

£5,000 invested in cheap BP shares a month ago is now worth…

BP shares have rocketed by double-digit percentages over the last month. Can the FTSE 100 oil giant keep rising? Royston…

Read more »

This way, That way, The other way - pointing in different directions
Investing For Beginners

Why the next 4 weeks are going to be big for Barclays shares

Jon Smith points out upcoming earnings and ongoing geopolitical turmoil and explains how Barclays shares could be impacted in the…

Read more »

British flag, Big Ben, Houses of Parliament and British flag composition
Investing Articles

Scottish Mortgage has made a fortune on SpaceX and Tesla! Here are 5 UK stocks it owns

This FTSE 100 investment trust holds 101 growth stocks from around the globe, but only five from the UK. Which…

Read more »

Businessman hand stacking up arrow on wooden block cubes
Investing Articles

I think UK investors are missing out on this overlooked Dow Jones stock

Jon Smith flags a US stock in the Dow Jones index that has a price-to-earnings ratio over half the average,…

Read more »

Shot of an young mixed-race woman using her cellphone while out cycling through the city
Investing For Beginners

2 FTSE 100 shares that could outperform this year regardless of geopolitics

Jon Smith notes the volatile market but explains how to pick FTSE 100 shares that can be fairly insulated to…

Read more »