Market crash: this could be a once-in-a-lifetime opportunity to buy bargain stocks

Taking advantage of the recent market crash to purchase high-quality stocks at low valuations could boost your long-term financial prospects, in my opinion.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The recent stock market crash has caused significant losses for many investors. A wide range of stocks have not yet recovered from one of the most severe and fast-paced stock market declines in living memory.

While further challenges could be ahead for investors, the recent market crash could present a superb buying opportunity. Although short-term risks remain, the recovery potential of the stock market suggests that purchasing a diverse selection of companies today could lead to strong capital returns in the long run.

A rare occurrence

As mentioned, the recent market crash has been one of the fastest and most significant declines in recent decades. Although there have been other bear markets such as the global financial crisis, they have generally occurred relatively infrequently. In fact, bear markets are rare occurrences and often do not last for a prolonged period of time before a recovery comes into force.

Therefore, during an investor’s lifetime there are unlikely to be a large number of opportunities to buy stocks when they trade at bargain levels. Certainly, there are always opportunities to buy attractive stocks in all market conditions. But the valuations that are currently on offer across many industries have not been seen since the financial crisis over a decade ago – if at all — and are unlikely to be present for many more years in future.

Buying in a market crash

Although the prospect of buying undervalued stocks during a market crash may not feel natural to many investors, it can be a highly profitable exercise. After all, the stock market has always recovered from its declines. This time around is unlikely to be any different over the long run.

As such, it could be a good idea to adopt a long-term view of your holdings and to try to ignore market noise. Many investors have negative views of the stock market, while others are seeking to second-guess the movement of stock prices in the short run. By ignoring their views and instead buying high-quality businesses at low prices for the long run, you could capitalise on bargain valuations at present.

This strategy may require a large amount of self-discipline, as well as an acceptance that paper losses could be ahead in the short run. But it has been a successful strategy for many investors in periods when a market crash has previously occurred.

Diversification

As well as buying stocks in a market crash, it is important to manage risk through diversification. It is currently extremely difficult to know which sectors will return to strong growth in the coming years, since the full impact of coronavirus on consumer behaviour is a known unknown.

Therefore, reducing your exposure to specific companies and sectors could cut your portfolio risk. It may also enable you to generate higher returns in the coming years as the stock market gradually recovers.

Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

How little is £1,000 invested in Diageo shares at the start of 2025 worth now?

Paul Summers takes a closer look at just how bad 2025 has been for holders of Diageo's shares. Will things…

Read more »

Aston Martin DBX - rear pic of trunk
Investing Articles

After a terrible 2025, can the Aston Martin share price bounce back?

The Aston Martin share price has shed 41% of its value in 2025. Could the coming year offer any glimmer…

Read more »

Close-up of British bank notes
Investing Articles

How much do you need in an ISA to target £3,000 per month in passive income?

Ever thought of using an ISA to try and build monthly passive income streams in four figures? Christopher Ruane explains…

Read more »

piggy bank, searching with binoculars
Investing Articles

Want to aim for a million with a spare £500 per month? Here’s how!

Have you ever wondered whether it is possible for a stock market novice to aim for a million? Our writer…

Read more »

Investing Articles

Want to start buying shares next week with £200 or £300? Here’s how!

Ever thought of becoming a stock market investor? Christopher Ruane explains how someone could start buying shares even on a…

Read more »

Rear view image depicting a senior man in his 70s sitting on a bench leading down to the iconic Seven Sisters cliffs on the coastline of East Sussex, UK. The man is wearing casual clothing - blue denim jeans, a red checked shirt, navy blue gilet. The man is having a rest from hiking and his hiking pole is leaning up against the bench.
Investing Articles

2 ideas for a SIPP or ISA in 2026

Looking for stocks for an ISA or SIPP portfolio? Our writer thinks a FTSE 100 defence giant and fallen pharma…

Read more »

Midnight is celebrated along the River Thames in London with a spectacular and colourful firework display.
Investing Articles

Could buying this stock at $13 be like investing in Tesla in 2011?

Tesla stock went on to make early investors a literal fortune. Our writer sees some interesting similarities with this eVTOL…

Read more »

Close-up of British bank notes
Investing Articles

3 reasons the Lloyds share price could keep climbing in 2026

Out of 18 analysts, 11 rate Lloyds a Buy, even after the share price has had its best year for…

Read more »