2 ‘comeback’ shares that I would buy today

These two shares saw their prices rising quickly for a day last week and I can understand the reason, which is why their fallback by Friday made them even more appealing to me.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

UK shares, in general, opened higher in the middle of last week thanks to two shares in particular that I believe are worth the investment. So what was behind the mid-week increase?

A supermarket chain experienced a better-than-expected annual profit while a bank seemed to be bouncing back from past failures and was on the rise. Both of these shares have their own risks and rewards but their businesses look sound to me.

Anyway, enough mysterious elusiveness, let’s take a look at why I would buy these two shares…

Sainsbury’s better-than-expected profit

J Sainsbury (LSE: SBRY) has had a rough time as of late. The share has fallen dramatically while underperforming rival/peer Tesco by a staggering 34%. And Sainsbury’s attempt to strike a deal with Asda also crashed and burned.

So why on earth am I thinking of buying it? Well, Sainsbury’s ended up surprising us all with a higher annual profit than originally expected last week. The unexpected rise in its profit also saw it raising its final dividend by 11%. And the shares are undeniably affordable, having suffered this year as its Asda deal looked increasingly unlikely to be approved. 

Undistracted by Asda, Sainsbury’s is now planning to accelerate its investment in its store estate and technology. These plans for the future are much more reassuring than previous news Sainsbury’s has delivered and I believe that its clearer focus on fixing the business it already has, rather than merging with another, means it could soon be back on the rise if it pulls it off. I’ll be watching carefully.

Lloyds could bring big rewards

Lloyds (LSE: LLOY) has been rising steadily this year even though it might be a risky share to invest in given its UK focus at a tough time for the economy. It rose 1.6% on the FTSE 100 on Wednesday after lowering its capital ratio target. It now needs to hold less cash than previously, which was clearly good news for its shares.

I think the price remains reasonable at around 63p at the time of writing. With a dividend yield of 5.12%, it certainly has a lot of earnings potential and is offering higher returns than its peers. And if we get a Brexit resolution soon, sentiment towards the UK economy and businesses that rely on it (like Lloyds) could improve. Its latest quarterly headline profits may not have looked strong but underlying profits rose 8% year-on-year. Putting money into a Lloyds share definitely has its risks, but there is that potential for higher returns. I would consider investing today for the long term and think the price could rise further. 

Final thoughts

Risk-averse investors might not be impressed as Sainsbury’s has had a pretty bad year, but it seems to be turning things around in terms of profit. Meanwhile Lloyds’ underlying performance seems strong. Both shares fell after their Wednesday rise so the cynics might feel justified in their negative views, but with a promising start to the year for both companies, I would certainly consider investing.

fional has no position in any of the shares mentioned. The Motley Fool UK has recommended Lloyds Banking Group and Tesco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Two white male workmen working on site at an oil rig
Investing Articles

As oil prices soar, is it time to buy Shell shares?

Christopher Ruane weighs some pros and cons of adding Shell shares to his ISA -- and explains why the oil…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

How much do you need in an ISA for £6,751 passive income a year in 2046?

Let's say an investor wanted a passive income in 20 years' time. How much cash would need be built up…

Read more »

Smiling black woman showing e-ticket on smartphone to white male attendant at airport
Investing Articles

Why isn’t the IAG share price crashing?

Harvey Jones expected the IAG share price to take an absolute beating during current Middle East hostilities. So why is…

Read more »

piggy bank, searching with binoculars
Growth Shares

1 UK share I’d consider buying and 1 I’d run away from on this market dip

In light of the recent stock market dip, Jon Smith outlines the various potential outcomes for a couple of different…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

AI may look like a bubble. But what about Rolls-Royce shares?

Bubble talk has been centred on some AI stocks lately. But Christopher Ruane sees risks to Rolls-Royce shares in the…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Will the BAE Systems share price soar 13% by this time next year?

BAE Systems' share price continues to surge as the Middle East crisis worsens. Royston Wild asks if the FTSE 100…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

Is this a once-in-a-decade chance to bag a 9.9% yield from Taylor Wimpey shares?

Taylor Wimpey shares have been hit by a volatile share price and cuts to the dividend. Harvey Jones holds the…

Read more »

Chalkboard representation of risk versus reward on a pair of scales
Investing Articles

Way up – or way down? This FTSE 250 share could go either way

Can this FTSE 250 share turn its fortunes around? Or has its day passed? Our writer looks at both sides…

Read more »