Two FTSE 100 dividend stocks I’d buy while they’re cheap

Looking for low valuations and high yields? Check out these two FTSE 100 (INDEXFTSE: UKX) dividend stocks, says Edward Sheldon.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The last six months have been challenging for the FTSE 100. Due to the toxic combination of Brexit uncertainty, trade war uncertainty, and rising interest rates, investor sentiment towards stocks has deteriorated. 

However, for those willing to look beyond the short-term uncertainty, I believe there are plenty of attractive opportunities in the FTSE 100 right now, particularly from a dividend-investing perspective. Here’s a look at two cheap dividend stocks that I believe offer strong value right now.

ITV

ITV shares have performed poorly over the last six months, falling from around 175p, to 136p today. Investors have dumped the stock on concerns that advertising revenues could decline if UK economic conditions deteriorate after Brexit, as ad spending is generally linked to economic growth. Yet I see the recent share price fall excessive, as the shares now trade on a P/E ratio of just 8.8 (using consensus FY2018 earnings) and the yield on offer is nearly 6%. I believe the stock offers turnaround potential at current levels.

One thing to understand about ITV is that the company is no longer totally reliant on advertising spending for revenue. In recent years, the group’s content division, ITV Studios, has made a meaningful contribution to the company’s top line. Looking ahead, I believe this division should be able to provide a buffer if advertising revenues do decline due to Brexit. Just recently, ITV announced that Studios revenue had grown 10% for the first nine months of the year, including organic revenue growth of 7%, which is a healthy level of growth.

Even if growth is lacklustre in the short term, the company’s high dividend yield means investors will be paid to wait things out. In July, it advised that investors can expect a payout of at least 8p for FY2018, which translates to a yield of 5.9%. Given that generous yield, I think ITV shares are certainly worth considering right now.

Imperial Brands

Another FTSE 100 stock I believe offers fantastic value at the moment is tobacco manufacturer Imperial Brands (LSE: IMB). The entire tobacco sector has been out of favour with investors for around 18 months now and, as a result, Imperial’s share price has fallen from 3,500p to 2,400p. Yet, at the current share price, Imperial trades on a forward P/E of just 8.7 and offers a prospective dividend yield of a colossal 8.5% – metrics which are hard to ignore, in my view.

One reason why tobacco stocks have fallen is that investors are concerned about declining smoking rates. I understand the concern here. However, I also think the fears are overblown. For starters, the pace of decline is slowing, according to the World Health Organisation (WHO). And with Asia and Africa experiencing rapid population growth, the number of smokers in these countries is forecast to offset declining smoking rates across developed countries.

Secondly, at some stage in the future, I think cannabis could provide an alternative growth angle for tobacco companies. This is a huge growth market, and it’s worth noting that last year, Imperial took a small stake in UK biotech company Oxford Cannabinoid Technologies. Moreover in September, Imperial CEO Alison Cooper told Bloomberg that cannabis is “an interesting space to explore.”

So, I wouldn’t write off Imperial Brands just yet. With the shares trading so cheaply right now, I think they’re worth a closer look.

Edward Sheldon owns shares in ITV and Imperial Brands. The Motley Fool UK has recommended Imperial Brands and ITV. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Female student sitting at the steps and using laptop
Investing Articles

UK stocks: the contrarian choice for 2026

UK stocks aren’t the consensus choice for investors at the moment. But some smart money managers who are looking to…

Read more »

Investing Articles

Down 20% in 2025, shares in this under-the-radar UK defence tech firm could be set for a strong 2026

Cohort shares are down 20% this year, but NATO spending increases could offer UK investors a huge potential opportunity going…

Read more »

Young Caucasian woman with pink her studying from her laptop screen
Investing Articles

New to investing? Here’s Warren Buffett’s strategy for starting from scratch

Warren Buffett says he could find opportunities to earn a 50% annual return in the stock market if he was…

Read more »

Investing Articles

Can the sensational Barclays share price do it all over again in 2026?

Harvey Jones is blown away by what the Barclays share price has been doing lately. Now he looks at whether…

Read more »

Investing Articles

Prediction: in 2026 mega-cheap Diageo shares could turn £10,000 into…

Diageo shares have been burning wealth lately but Harvey Jones says long-suffering investors in the FTSE 100 stock may get…

Read more »

Investing Articles

This overlooked FTSE 100 share massively outperformed Tesla over 5 years!

Tesla has been a great long-term investment, but this lesser-known FTSE 100 company would have been an even better one.

Read more »

A pastel colored growing graph with rising rocket.
Investing Articles

I’m backing these 3 value stocks to the hilt – will they rocket in 2026?

Harvey Jones has bought these three FTSE 100 value stocks on three occasions lately, averaging down every time they fall.…

Read more »

Investing Articles

Can the barnstorming Tesco share price do it all over again in 2026?

Harvey Jones is blown away by just how well the Tesco share price has done lately, and asks whether the…

Read more »