Esure surges on bid approach: here’s why the Saga share price could be next

Saga plc (LON: SAGA) could become a bid target after Esure (LON: ESUR) receives a formal offer.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

After a period of intense speculation, motor insurance company Esure (LSE: ESUR) has become the subject of a bid approach. It has agreed terms with Bidco, which is a subsidiary of funds managed by Bain Capital, on a recommended all-cash offer for the entire company. Bidco has announced its firm intention to make an offer of 280p per share, which values Esure at a 37% premium to its closing price on 10 August.

Since Esure has traded at a relatively low valuation in recent months, a bid approach is not a major surprise. With Saga (LSE: SAGA) appearing to offer a wide margin of safety, it could realistically become a bid target over the medium term.

Improving performance

Alongside the bid approach, Esure released interim results on Tuesday. They showed that the company’s gross written premiums increased by 12% to £440.3m, with in-force policies up by 8.5% to 2.449m. Profit before tax was down from £45.1m in the first half of 2017 to £36.1m in the first half of 2018. However, this includes an impact of £14m from adverse weather-related claims costs in the home and motor accounts. Excluding those items means that profit before tax was £50.1m.

Overall, the performance of the company continues to be positive. But even at an offer price of 280p per share, the stock seems to be relatively undervalued. It puts the company on a price-to-earnings (P/E) ratio of 14.3 for the current year. And with a bottom line that is due to rise by 15% next year, a price-to-earnings growth (PEG) ratio of 1 suggests that the buyers of Esure may be getting a bargain.

Bid potential

As mentioned, Saga could become a bid target due in part to its low valuation. The over-50s travel and insurance specialist trades on a P/E ratio of around 10, which suggests that it offers a wide margin of safety.

Of course, the company has experienced a difficult period in the last year. Its financial performance has disappointed, with a profit warning providing evidence of difficult market conditions as well as scope for operational improvement. It is now targeting investment in customer growth, and a recent update suggested that it is performing in line with expectations. Despite competitive insurance markets, it is delivering growth in insurance policies. Similarly, demand for its tour bookings remains relatively robust.

With Saga due to return to positive earnings growth next year, the company’s outlook appears to be improving. Although there is still some way to go with its turnaround, it now appears to have a stronger growth strategy than in the recent past. With such a low valuation and the potential for a tailwind due to an ageing population, it would be unsurprising for the company to become of greater interest to potential buyers over the medium term. And even if it doesn’t, its investment potential remains high.

Peter Stephens owns shares of Saga. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young female hand showing five fingers.
Investing Articles

5 smart moves to make before the 2025/2026 ISA deadline

Taking advantage of the annual allowance isn’t the only smart move to make before the upcoming ISA deadline, says Edward…

Read more »

Businesswoman calculating finances in an office
Investing Articles

Here’s the dividend forecast for Lloyds shares through to 2028

Can dividend forecasts tell investors much about the outlook for banking shares? Stephen Wright sets out what investors really need…

Read more »

The flag of the United States of America flying in front of the Capitol building
Investing Articles

Meet the S&P 500 stock analysts think could be set to surge 85%!

Analysts have a hugely positive view of an S&P 500 near-monopoly business that’s fallen 58% from its highs. But does…

Read more »

Three generation family are playing football together in a field. There are two boys, their father and their grandfather.
Investing Articles

State Pension worries? I’m building passive income in this volatile market

With State Pension worries growing, Andrew Mackie is building his own passive income streams — using volatile markets to create…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

£1,000 buys 128 shares in this UK stock that could be set to surge

With the stock at a five-year low as the UK prepares to switch off its copper phone network, is this…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

Up 700% in 3 years, is Rolls-Royce a good pick for a Stocks and Shares ISA in 2026?

Rolls-Royce has been a tremendous investment over the last three years. Is it still a good choice for a Stocks…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

Where I look to find quality shares to buy at bargain prices

Finding opportunities to buy shares in great companies at discount valuations can be hard. But Stephen Wright has a strategy…

Read more »

Young Caucasian girl showing and pointing up with fingers number three against yellow background
Investing Articles

Could £15,000 in these 3 FTSE 100 stocks really deliver £1,230 of passive income?

With some of the UK’s largest dividend payers seeing their share prices plunge, there are some incredible passive income opportunities…

Read more »