One growth stock I’d buy ahead of Boohoo.Com plc

Bilaal Mohamed thinks this men’s clothing retailer could be a better buy than Boohoo.Com plc (LON:BOO).

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The Alternative Investment Market (AIM) has been touted as the most successful growth market in the world, with over 3,600 smaller and growing companies joining since its launch in 1995.

Poster boys

That may be true. But over the years, AIM has also become something of a graveyard for fledgling businesses that didn’t quite live up to their potential. A procession of speculative resource stocks and unknown international companies have fallen by the wayside to tarnish the image of AIM and give it a reputation as a ‘Wild West’ market.

But in recent years, a few of these smaller businesses have indeed gone on to achieve greatness, online fashion retailers ASOS and Boohoo.Com (LSE: BOO) perhaps being the most celebrated. Valued at around £4.8bn and £3bn respectively, both companies could be viewed as poster boys for London’s junior market.

Mouth-watering prospect

While ASOS’s origins trace back to the start of the millennium, Boohoo was founded as recently as 2006, and has only been trading as a publicly listed company since 2014. Turn the clock forward just three-and-a-half years, and the online fashion retailer’s shares are now changing hands at five times their original IPO price of 50p, as sales and profits soar in equal measure. Manchester’s best kept secret has quickly evolved into a global fashion leader of its generation.

Despite the spectacular success, Boohoo certainly isn’t resting on its laurels. In its last completed financial year, pre-tax profits doubled to £30.95m, as revenues soared 51% to £294.6m, with the acquisition of PrettyLittleThing and the Nasty Gal brand representing a step change in the size, structure and operation of the group.

For me, Boohoo remains a mouth-watering growth prospect given the group’s plans for further investment and expansion. Its styles may be very affordable, but the company’s shares come with an eye-watering price tag. With the much sought after stocks currently trading on a sky-high price-to-earnings multiple of 84, I’d wait to buy on the dips.

Suits you sir

In the meantime, those still keen on venturing into the world of clothing retail, should in my view take a closer look at Moss Bros (LSE: MOSB). The men’s formalwear specialist may be trading on London’s Main Market, but at under £100m is less than half the size of new arrival Boohoo.

While other high street retailers have struggled of late, Moss Bros has bucked the trend as it reaps the rewards of ongoing investment in a strong brand identity, and continues to forge ahead with its store refit programme.

With steady growth forecast to continue, I believe a forward price-to-earnings ratio of 17 isn’t too demanding when compared to the five-year average of 23. Meanwhile, dividend payouts continue to grow, with a hearty 6.5% yield currently on offer for would-be investors.

Bilaal Mohamed has no position in any shares mentioned. The Motley Fool UK owns shares of and has recommended ASOS. The Motley Fool UK has recommended boohoo.com. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young Caucasian man making doubtful face at camera
Dividend Shares

Will the Diageo share price crash again in 2026?

The Diageo share price has crashed 35.6% over one year, making it one of the FTSE 100's worst performers in…

Read more »

Investing Articles

Is Alphabet still one of the best shares to buy heading into 2026?

The best time to buy shares is when other investors are seeing risks. Is that the case with Google’s parent…

Read more »

Investing Articles

Could the Barclays share price be the FTSE 100’s big winner in 2026?

With OpenAI and SpaceX considering listing on the stock market, could investment banking revenues push the Barclays share price higher…

Read more »

Investing Articles

Will the Nvidia share price crash in 2026? Here are the risks investors can’t ignore

Is Nvidia’s share price in danger in 2026? Stephen Wright outlines the risks – and why some might not be…

Read more »

Middle-aged white man pulling an aggrieved face while looking at a screen
Growth Shares

I asked ChatGPT how much £10,000 invested in Lloyds shares 5 years ago is worth today? But it wasn’t very helpful…

Although often impressive, artificial intelligence has its flaws. James Beard found this out when he used it to try and…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

Did ChatGPT give me the best FTSE stocks to buy 1 year ago?

ChatGPT can do lots of great stuff, but is it actually any good at identifying winning stocks from the FTSE…

Read more »

Surprised Black girl holding teddy bear toy on Christmas
Investing Articles

Who will be next year’s FTSE 100 Christmas cracker?

As we approach Christmas 2025, our writer identifies the FTSE 100’s star performer this year. But who will be number…

Read more »

Businessman with tablet, waiting at the train station platform
Investing Articles

I asked ChatGPT for an 8%-yielding passive income portfolio of dividend shares and it said…

Mark Hartley tested artificial intelligence to see if it understood how to build an income portfolio from dividend shares. He…

Read more »