We have some exciting news to share! The Motley Fool UK has now become an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. We’ll be introducing a new name and brand over the coming weeks — we're very excited to share it with you and embark on this new chapter together!

Will the Greggs share price jump or slump on 8 January?

The Greggs share price had a rotten 2025, plunging until November and then rebounding. I expect the shares to have a better 2025, but 8 January is key…

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Asian man looking concerned while studying paperwork at his desk in an office

Image source: Getty Images

The past year has been great for UK shares and the FTSE 100 index in particular. The Footsie is up 22.6% over the past 12 months, excluding cash dividends. That’s its best gain since 2021, when share prices roared back as the Covid-19 pandemic receded. Indeed, many of my family portfolio’s UK stocks are hitting record highs, with the notable exception of the Greggs (LSE: GRG) share price, which had a truly terrible 2025. However, I’m hopeful that this well-known FTSE 250 share will have a better 2026.

Gloomy Greggs

At first, Greggs shares started last year strongly, peaking at 2,890p on 8 January 2025 after reporting encouraging trading results. Alas, the share price has been sliding pretty much ever since. Indeed, by 24 November, the shares had halved in value. Yikes.

On 25 November, I suggested that shares in the high-street bakery chain had fallen too far and seemed a bargain to me. And since their November low of 1,407.2p, they have soared.

As I write, the Greggs share price stands at 1,733p, valuing this Newcastle-based firm at £1.8bn. That’s up almost a quarter (23.2%) since they bottomed out. This gives me hope that I can still spot a bargain business when I see one.

For the record, my family portfolio bought Greggs shares last July, paying 1,683p a share for our stake. To date, we are sitting on a tiny paper gain of 50p a share — up 3% — but I have high hopes for our future returns.

Bargain baker?

At current price levels, Greggs stock still seems undervalued to me. The shares trade on a modest multiple of 12.3 trailing earnings, delivering an earnings yield above 8.1% a year. Also, their dividend yield of 4% beats the FTSE 100 and most other shares listed in London. Even better, this payout looks solid, being covered more than twice by historic earnings.

That said, Greggs endured tough trading conditions in 2025. As well as lower sales growth, margins were hit by higher costs — including increased employer National Insurance contributions. And despite price rises, revenues, earnings, and cash flow all suffered.

Despite its heightened volatility in 2025, the Greggs share is actually up 2.1% over the last six months. Nevertheless, the shares might see sharp price swings on Thursday, 8 January. That’s the day the group releases the trading update for the final quarter of 2025.

Of course, if these numbers look good and beat market expectations, then I’d expect the share price to jump. But if they prove to be a damp squib, then the shares could slump. Right now, only insiders have this knowledge — the rest of us have to sit tight until 7am on Thursday.

Finally, it remains to be seen whether Greggs shares are a fallen angel (a good company temporarily suffering) or a falling knife (a share that continues to fall). However, no matter what happens on 8 January, I suspect we will hold onto our shares until this fog clears!

What other shares are making big moves in the market right now?

The Motley Fool UK has recommended Greggs. Cliff D’Arcy has an economic interest in Greggs shares. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services, such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool, we believe that considering a diverse range of insights makes us better investors.

More on Dividend Shares

Renewable energies concept collage
Investing Articles

Legal & General shares: still seen as a dividend stock — but that may be outdated

Andrew Mackie looks past the high yield in Legal & General shares to question whether the market is missing its…

Read more »

Man thinking about artificial intelligence investing algorithms
Investing Articles

Are Aviva shares being held back by an overblown AI threat?

Andrew Mackie explores Aviva shares, self-driving car risks, and whether the market is underestimating long-term earnings and dividend strength.

Read more »

Playful senior couple in aprons dancing and smiling while preparing healthy dinner at home
Investing Articles

How these 2 shares in a Stocks and Shares ISA could deliver life-changing passive income

Mark Hartley explores the growth potential of two lower-yielding income opportunities that many Stocks and Shares ISA investors may overlook.

Read more »

Tanker coming in to dock in calm waters and a clear sunset
Investing Articles

BP shares: still treated as an oil bet — but that may be outdated

Andrew Mackie looks past today’s sharp fall in BP shares to question whether the market is still mispricing its earnings…

Read more »

Passive and Active: text from letters of the wooden alphabet on a green chalk board
Investing Articles

How am I targeting an annual passive income of £14,754 from just a £20,000 holding in this FTSE financial giant?

Investors chasing passive income may be missing a rare opportunity in this FTSE firm — a combination of stability and…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

How much is needed in a Stocks and Shares ISA to target a £3,111 monthly passive income?

This FTSE hidden gem could deliver ultra-high returns over time in a Stocks and Shares ISA, but how much exactly…

Read more »

Cargo containers with European Union and British flags reflecting Brexit and restrictions in export and import
Investing Articles

By 2027, this dividend stock could rise 100%, according to brokers

City analysts reckon this 7.4%-yielding dividend stock can double over the next 12 months. Is it worth checking out for…

Read more »

Investing Articles

How to target a £21k second income for retirement with just 10% of your monthly salary

Mark Hartley runs the numbers to calculate how much second income you could earn during retirement by sacrificing just 10%…

Read more »