Can these 3 beaten-down FTSE 100 shares bounce back?

While the FTSE 100’s riding high, some of its constituent members aren’t. Our writer looks at a trio of its major underperformers.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

One English pound placed on a graph to represent an economic down turn

Image source: Getty Images

I like a bargain as much as the next investor. While the FTSE 100 index of leading shares has been going great guns so far this year – it has repeatedly hit new all-time highs – that does not mean all shares within it are doing well.

Here are three FTSE 100 shares that have taken a tumble over the past year.

Diageo

Brewer and distiller Diageo (LSE: DGE) has tumbled 24% over the past year. Ouch!

That is despite replacing its chief executive, a move that was presumably intended in part to assuage investor concerns about the company’s performance.

The long-term demand outlook for alcoholic drinks is uncertain, with younger generations tending to tipple less than their forebears. Meanwhile, Diageo has been battling some specific challenges, including weak sales in Latin America and softer demand for many premium spirits.

Still, the business has very strong brands and unique production facilities that give it a competitive advantage. It has a proven, lucrative business model that has enabled it to raise its dividend per share annually for decades.

Although the challenges it faces are real, I am hopeful Diageo can bounce back and have bought its shares this year.

JD Sports

Even worse over the past year has been FTSE 100 retailer JD Sports (LSE: JD). Its share price has tumbled 36% in 12 months.

Like Diageo, JD is solidly profitable. Unlike Diageo, the reasons for the fall are less easy to pinpoint. Repeated profit warnings have not helped instil confidence on the company’s management, while a weak economy does pose the threat of people spending less on pricey trainers.

But to me, JD Sports looks like a company in pretty solid health. However, the share price fall means it now trades on a price-to-earnings ratio beneath 10.

It has a large, international estate of stores, giving it sizeable economies of scale. Its brand has built a powerful position among young consumers whose spending power ought to grow in years to come. It is also solidly profitable.

At its current price, I see it as a share for investors to consider.

Bunzl

While JD has had a tough year on the stock market, fellow FTSE 100 firm Bunzl (LSE: BNZL) has not done much better. The Bunzl share price is down 31% over the past year. Its revenues have fallen for two years on the trot, and last year also saw a decline in profit after tax.

While Bunzl is taking steps to address its underperforming North American business, I continue to see a risk that that division’s uneven recent performance could continue.

However, one of the strengths to Bunzl’s business is that demand for the products it sells, such as food packaging and commercial cleaning products, tend to hold up even in a weak economy.

It has honed its acquisition-focused growth model over decades and I expect it to keep making sizeable sums in years to come. I see it as one to research further.

C Ruane has positions in Bunzl Plc, Diageo Plc, and JD Sports Fashion. The Motley Fool UK has recommended Bunzl Plc and Diageo Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Asian man looking concerned while studying paperwork at his desk in an office
Investing Articles

A stock market crash feels like it might be imminent

Conflict in the Middle East means a stock market crash feels like a real possibility right now. But being ready…

Read more »

Rolls-Royce's Pearl 10X engine series
Investing Articles

Should I buy Rolls-Royce shares as they march ever higher?

Rolls-Royce is making billions of pounds a year and looks set to do even better in future -- so what's…

Read more »

Smiling family of four enjoying breakfast at sunrise while camping
Investing Articles

£1,000 buys 110 shares in this UK beverage stock that’s smashing Diageo 

Shares of Tanqueray-maker Diageo are languishing at multi-year lows. So why is the stock behind this tonic water brand on…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

What next for Aviva shares after a cracking set of 2025 results?

Aviva achieving its 2026 financial goals a year ahead of schedule has got to be good for the shares... oh,…

Read more »

This way, That way, The other way - pointing in different directions
Investing Articles

Should I buy stocks or look to conserve cash right now?

In a market dealing with AI uncertainty and conflict in the Middle East, should investors be looking for stocks to…

Read more »

Investing Articles

Here’s how many British American Tobacco shares it takes to earn a £1,000 monthly second income

Is an AI-resistant business with a 5.38% dividend yield a good choice for investors looking for a second income in…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

1,001 Barclays shares bought 12 months ago are now worth…

Barclays shares have delivered excellent returns over the last year. But can the FTSE 100 bank keep outperforming? Royston Wild…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Investing Articles

Get started on the stock market: 3 ‘safe’ shares for beginner UK investors to consider

Kicking off an investment portfolio on the stock market may seem like a scary prospect. Mark Hartley details a few…

Read more »