Down 40%! Should investors consider buying this unloved S&P 500 stock?

Stiff competition from China is hurting this S&P 500 stock’s profit margins. But with tariffs now in play, could it be set to bounce back?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The flag of the United States of America flying in front of the Capitol building

Image source: Getty Images

Despite all the recent stock market volatility, the S&P 500 has delivered a solid 12.8% gain in the last 12 months. And after factoring in dividends, shareholders have reaped a 14.3% total return. However, not all of its constituents have been so fortunate. In particular, First Solar (NASDAQ:FSLR) is down more than 40% over the same period.

Seeing a company lose almost half of its market-cap isn’t an encouraging sign. However, suppose the underlying business remains fundamentally sound, and this is just a case of tackling short-term challenges? In that case, such downward momentum can produce lucrative buying opportunities. So does First Solar fall into this category?

Why did the share price tumble?

As a quick reminder, First Solar’s a manufacturer of photovoltaic modules used in modern solar panels. And with countries seeking to expand their renewable energy infrastructure, business was seemingly booming. In fact, the stock had jumped around 400% between June 2020 and June 2024.

Sadly, this momentum started to decline. Rapidly expanding stiff competition within the solar industry has hampered demand for the firm’s products. And with Chinese manufacturers flooding the market with cheaper alternative components, both growth and earnings have suffered significantly.

As a result, investor sentiment has weakened. And when paired with rising uncertainty surrounding its ability to bounce back, the S&P 500 stock’s unsurprisingly taken a hit.

Potential for a comeback?

Despite the change in investor attitude, First Solar is far from a doomed business. In fact, the newly announced wave of US global trade tariffs could prove to be a handy catalyst for getting things back on track.

The group’s manufacturing facilities are located in the US. And with import duties being placed on imported solar components, the company could attract new local customers. At the same time, as interest rates steadily fall, solar energy projects become more commercially viable, as does installing solar panels on residential properties. In both cases, that boosts demand – a tailwind that First Solar is aiming to capitalise on.

With that in mind, it’s not so surprising to see that many institutional analysts have been updating their recommendations to Buy or Outperform in recent months. And even though there’s still a broad range of opinions, the average consensus is that the First Solar share price will reach around $200 by this time next year – a 25% gain from current levels.

Time to consider buying?

With sentiment surrounding this business improving, First Solar certainly appears to offer an interesting entry point to the US renewable energy sector. However, it’s far from a risk-free endeavour.

The business is still highly reliant on government support, which under the new administration might be hard to acquire moving forward. Meanwhile, the previously highlighted threat of cheaper Chinese alternatives could return if a new trade deal is successfully negotiated between the US and China.

All things considered, I’m not tempted by this S&P 500 stock. At least, not yet. The business is currently exposed to several external threats that management has little control over. But should these challenges dissipate, First Solar could become a more interesting prospect for my investment portfolio. That’s it remains on my watchlist, rather than my buy list, for now.

Zaven Boyrazian has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Two elderly people relaxing in the summer sunshine Box Hill near Dorking Surrey England
Investing Articles

Forget the FTSE 100 and come back after summer? Here’s my plan!

With the FTSE 100 moving around in a volatile way, should our writer just forget all about it for a…

Read more »

Young female hand showing five fingers.
Investing Articles

£20,000 invested in a Stocks and Shares ISA 5 years ago could now be worth…

The last five years have been something of a roller coaster for the markets. How would £20k in a Stocks…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Stock market correction: a once-in-a-decade chance to build big passive income?

Ben McPoland takes a closer look at a high-yield passive income stock from the FTSE 250 that investors have been…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

In volatile markets, could National Grid dividends be a safe haven?

National Grid offers a dividend yield well above the FTSE 100 and aims to keep growing its payout per share.…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Investing Articles

Down 25%, are Barclays shares simply too cheap to ignore?

Barclays shares have given up a chunk of their recent gains since the Middle East powder keg ignited. Should investors…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

How much would someone need in an ISA to target a £1,000 monthly second income?

Christopher Ruane explains how someone could use an empty Stocks and Shares ISA to target a four-figure monthly second income…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

Are investors taking a big gamble chasing Rolls-Royce shares higher and higher?

With Rolls-Royce shares having fallen back from their peak, the temptation to see this as a buying opportunity must be…

Read more »

Cargo containers with European Union and British flags reflecting Brexit and restrictions in export and import
Investing Articles

Down 70%, is Fevertree Drinks a share to consider buying at 815p?

Fevertree reported its 2025 earnings today and the investors liked what they saw. So is this a share to consider…

Read more »