How cheap is the 72p Vodafone share price?

The Vodafone share price looks very cheap having fallen to a 72p price tag. But is it really the bargain it looks and if so, is it worth me buying today?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

piggy bank, searching with binoculars

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

A bruising few years has pushed the Vodafone (LSE: VOD) share price to levels previously seen only in the last century. The shares now change hands for 72p, a price that sounds more like a bargain penny stock than one of Europe’s largest companies. 

Comparing it to previous highs of 294p in 2014, 237p in 2018, 128p in 2022 or even that dotcom-fuelled all-time high of 548p some years ago throws up an obvious question. Just how cheap is the price? 

Patchy record

Before I try to unravel an answer to that question, I’ll point out that I’m approaching this with a degree of caution. As the famous saying goes, a stock that has fallen 90% is one that fell 80% and then fell by half again. I’ll need more than a big-sounding discount to make me consider the shares worth buying. So with that in mind, what do we have here?

The big recent news centres around a dividend that has been slashed. The firm was hamstrung trying to keep up with payments it couldn’t really afford. A yield that had sneaked above 10% looked quite unsustainable so I view the decision as a good one. However income seekers might be put off with a near 5% yield from a company that has a patchy record of growing its value. 

Speaking of growth, analysts are expecting significant earnings growth in the coming years. The consensus EPS (earnings-per-share) between 2024 and 2027 is a rise of 57%. If they’re somewhere near the mark then today’s share price gives a hypothetical price-to-earnings ratio of just 6.6. That’s undeniably cheap and more in line with dinosaur stocks like oil and tobacco rather than a company at the beating heart of modern technology. 

Screen time

As with many tech stocks, telcos have plenty of growth opportunities on offer particularly in less established markets like Africa where Vodafone does have a presence. Sadly, this is more than offset by the firm’s biggest markets like the UK and Germany having reached saturation point. Most folks are already paying for all the data they need. Many others are actively trying to use less in an effort to not succumb to the negative effects of too much screen time. 

Another issue is a low return on capital employed. Basically, Vodafone is investing in infrastructure and not seeing too much in the way of returns. Combined with the other problems, this does make the share price seem not as cheap as it first appears. 

One promising way out of these issues is the proposed merger with Three. While not given the rubber stamp just yet, the move would put the new company at number one in the UK mobile market and possibly deliver a raft of operational efficiencies. Is that enough for me to call the Vodafone share price cheap? Probably not. The stock isn’t a buy for me at present.

John Fieldsend has no position in any of the shares mentioned. The Motley Fool UK has recommended Vodafone Group Public. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Ice cube tray filled with ice cubes and three loose ice cubes against dark wood.
Investing Articles

Recently released: December’s lower-risk, higher-yield Share Advisor recommendation [PREMIUM PICKS]

Ice ideas will usually offer a steadier flow of income and is likely to be a slower-moving but more stable…

Read more »

Sunrise over Earth
Investing Articles

Meet the ex-penny share up 109% that has topped Rolls-Royce and Nvidia in 2025

The share price of this investment trust has gone from pennies to above £1 over the past couple of years.…

Read more »

House models and one with REIT - standing for real estate investment trust - written on it.
Investing Articles

1 of the FTSE 100’s most reliable dividend stocks for me to buy now?

With most dividend stocks with 6.5% yields, there's a problem with the underlying business. But LondonMetric Property is a rare…

Read more »

Investing Articles

Is 2026 the year to consider buying oil stocks?

The time to buy cyclical stocks is when they're out of fashion with investors. And that looks to be the…

Read more »

ISA coins
Investing Articles

3 reasons I’m skipping a Cash ISA in 2026

Putting money into a Cash ISA can feel safe. But in 2026 and beyond, that comfort could come at a…

Read more »

US Stock

I asked ChatGPT if the Tesla share price could outperform Nvidia in 2026, with this result!

Jon Smith considers the performance of the Tesla share price against Nvidia stock and compares his view for next year…

Read more »

Investing Articles

Greggs: is this FTSE 250 stock about to crash again in 2026?

After this FTSE 250 stock crashed in 2025, our writer wonders if it will do the same in 2026. Or…

Read more »

Investing Articles

7%+ yields! Here are 3 major UK dividend share forecasts for 2026 and beyond

Mark Hartley checks forecasts and considers the long-term passive income potential of three of the UK's most popular dividend shares.

Read more »