We have some exciting news to share! The Motley Fool UK has now become an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. We’ll be introducing a new name and brand over the coming weeks — we're very excited to share it with you and embark on this new chapter together!

After solid Q3 results, is the Rentokil Initial share price an opportunity?

As the Rentokil Initial share price soars after its Q3 update, is the decline now over for one of the worst-performing FTSE 100 stocks for 2024?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Little pumpkins and mandarines with painted faces for Halloween on wooden background

Image source: Getty Images

The Rentokil Initial (LSE:RTO) share price jumped 10% on Thursday (17 October) after a solid trading update. So investors might be wondering if the worst is over after a tough few years.

After the FTSE 100 firm went out of its way to issue a profits warning last month, the report for Q3 is no worse than expected. And a positive long-term outlook puts the stock on my buying radar.

Q3 trading update

The headline news for Rentokil is that revenues came in at £1.38bn – exactly where they were a year ago. But this doesn’t tell the full story. 

A big factor in this is shifting exchange rates, which investors might hope will roughly average out over time. Leaving these aside, the company’s sales were up 3.6%. 

The main strength came from the firm’s international operations. Europe (+4.7%), UK (+4.2%), and Asia (+6.5%) all posted impressive growth numbers.

But these only account for around 40% of Rentokil’s revenues. North America – which makes up around 60% – recorded sales growth of just 1.4%.

Terminix integration

Rentokil is in something of a transition period. It’s in the process of integrating Terminix – a US competitor it acquired in 2022 – into its operations and investors are waiting to see the benefits. 

On that subject, CEO Andy Ransom said the following:

The Terminix integration continues to progress well and we have a full programme of activity for the remainder of 2024. In the New Year, we will review the early results of Q4 integration activities… Post integration, we remain strongly optimistic that our business will lead a highly resilient, growing market.

I feel the idea that the integration process ‘continues’ to progress well is a slightly strange one. The share price over the last 12 months indicates, investors don’t think it’s been going well at all.

Nonetheless, there are tangible signs of progress. New pay schemes for technicians and the introduction of satellite branches could bring lower costs, boosting profits as a result.

Outlook

Over the long term, management thinks Rentokil has a strong position in a growing market. For the time being though, investors are in something of a holding pattern. 

It’s still going to be a while before the benefits of the Terminix acquisition start to show up in the firm’s financial performance. Profits before tax for 2024 are unchanged at around £700m.

The company is hoping that things will move forward in 2025. But a review of the integration process during the first quarter means these won’t show up immediately.

Ultimately, investors are in something of a holding pattern. And the risk is that further delays could cause the stock to start falling again.

Still a buying opportunity?

I’ve thought the Rentokil share price has been at a bargain level for some time. And while I think the latest jump is a slight overreaction, my underlying view of the stock hasn’t changed.

The latest results look more solid than spectacular, I believe. In particular, I’m looking for clearer signs of progress around the integration of Terminix over the next year or so. 

Despite this, I’m still planning on buying the stock at current prices. Considering the firm’s competitive position and long-term growth prospects, I think it looks like a bargain.

Stephen Wright has positions in Rentokil Initial Plc. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

Am I crazy to consider this risky FTSE 100 bank stock over Rolls-Royce shares?

Mark Hartley weighs up the pros and cons of investing in a FTSE 100 growth stock that’s giving Rolls-Royce shares…

Read more »

Road 2025 to 2032 new year direction concept
Investing Articles

How did HSBC pay more passive income via dividends in 2025 than any other British company?

Despite only an average yield, HSBC was the UK's passive income hero of 2025, paying out more in dividends than…

Read more »

The flag of the United States of America flying in front of the Capitol building
Investing Articles

1 S&P 500 name I can’t stop buying in my Stocks and Shares ISA

S&P 500 software companies have been falling out of the sky. But Stephen Wright's been focusing on one in particular…

Read more »

Young brown woman delighted with what she sees on her screen
Investing Articles

Analysts reckon the Lloyds share price should be 21% higher!

James Beard’s been looking at the latest Lloyds Banking Group share price forecasts. But is the bank’s stock really worth…

Read more »

Investing Articles

How much time and money would it take to become a stock market millionaire?

Is it realistic to aim for a million by investing a few hundred pounds a week in the stock market?…

Read more »

Fans of Warren Buffett taking his photo
Investing Articles

Want to start buying shares? How good are you at these 3 things?

This trio of simple questions can help provide some food for thought to anyone who wonders whether they are ready…

Read more »

Three generation family are playing football together in a field. There are two boys, their father and their grandfather.
Investing Articles

How to target a £1,183 monthly passive income in a SIPP for life!

Own a Self-Invested Personal Pension (SIPP)? Here's how you could maximise your chances of a comfortable retirement by buying dividend…

Read more »

Affectionate Asian senior mother and daughter using smartphone together at home, smiling joyfully
Investing Articles

What are the best shares to buy to earn £1m or more in an ISA?

Searching for the best ISA stocks to buy to target a million? Royston Wild discusses the key things to look…

Read more »