The FTSE 100’s on fire, but what’s the best stock to buy now?

With the UK stock market starting to surge, it’s time to hunt for the best stocks to buy now. But what’s the best opportunity in 2024?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Asian man looking concerned while studying paperwork at his desk in an office

Image source: Getty Images

With equities finally on the rise, investors across the country are on the hunt for the best stocks to buy now. The FTSE 100’s climbed 13% since the start of the year, including dividends, almost doubling its typical historical annual average.

Seeing such performance in the wake of the market downturn in 2022 is a welcome change of pace. And with the deputy governor of monetary policy, Ben Broadbent, announcing that a summer interest rate cut was possible, even more growth could be just around the corner.

That’s terrific news for many businesses, but especially for Rolls-Royce (LSE:RR.), which is already among the top-performing large-cap stocks on the London Stock Exchange. Let’s explore why.

Lower rates, cheaper debt

It was only a few years ago that a serious debate was going on relating to whether Rolls-Royce could potentially implode under its massive debt load. The pandemic proved to be an absolute disaster for this business, with around half of its top-line income evaporating.

Today, such concerns are a thing of the past. Thanks to new and prudent leadership, the company’s undergone a rapid, radical change that’s restored profitability and free cash flow generation. After years of lacklustre performance, Rolls-Royce has quickly begun climbing back up the ladder within the FTSE 100. And since the start of the year, the engineering giant’s market-cap has increased by an impressive 50.4%.

However, while the cracks in the balance sheet are slowly being filled, debt remains a significant burden for this enterprise. As of December 2023, £5.76bn of loans and lease liabilities are still outstanding. And that means a significant chunk of operating earnings is being used up to service these liabilities.

However, when interest rates start to fall, eliminating this leverage becomes far easier. Not just because debt’s cheaper. But also because customers will also be able to secure cheaper financing, leading to an increased probability of new larger orders, bolstering Rolls-Royce’s cash flows even further.

The best pick?

Finding the best investment within the FTSE 100 today isn’t always straightforward. Rolls-Royce certainly appears to be on track to deliver some of the best stock performance this year. However, as previously pointed out, the company still has a lot of challenges to overcome. And this added risk may not be everyone’s cup of tea.

Since every investor has different risk tolerances, objectives, and timeframes, pining down the best stocks to buy ultimately depends on the individual. However, Rolls-Royce may not be a bad place to start searching.

The global travel market’s almost made a complete recovery from the pandemic, with current consensus indicating it will continue to grow. Meanwhile, a growing number of international conflicts provides a catalyst for the group’s Defence segment. And investments being made into small modular nuclear reactors could position the firm as a future titan in the energy industry.

Of course, competition remains a prevalent threat. So like all investments, there are never any guarantees.

Zaven Boyrazian has no position in any of the shares mentioned. The Motley Fool UK has recommended Rolls-Royce Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing For Beginners

ISA Individual Savings Account
Investing Articles

Hesitant over a Stocks and Shares ISA? Here’s a way to deal with scary markets

Volatile stock markets are scaring potential investors away from getting started with their first Stocks and Shares ISA in 2026.

Read more »

British pound data
Investing Articles

The red lights are flashing again for Lloyds’ share price! Here’s why

Lloyds' share price continues to defy gravity. But Royston Wild thinks it's only a matter of time before the FTSE…

Read more »

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

What size ISA do you need for £250-a-week retirement income?

Harvey Jones outlines the advantages of investing in a Stocks and Shares ISA rather than leaving money in cash, and…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing For Beginners

Down 30% in 6 months, I think there’s a big catch to this insanely cheap stock

Jon Smith talks through why careful research is needed when trying to assess if a cheap stock is worth buying…

Read more »

Young black woman in a wheelchair working online from home
Investing Articles

Buying £20k of Greggs shares could give me an £860 income this year!

Greggs shares now offer a higher dividend yield than most FTSE 100 shares! So is the FTSE 250 baker a…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Investing For Beginners

2 FTSE 100 stocks that are navigating market volatility remarkably well

Jon Smith talks through a couple of FTSE 100 shares that have posted good gains so far in 2026 despite…

Read more »

Rear view image depicting a senior man in his 70s sitting on a bench leading down to the iconic Seven Sisters cliffs on the coastline of East Sussex, UK. The man is wearing casual clothing - blue denim jeans, a red checked shirt, navy blue gilet. The man is having a rest from hiking and his hiking pole is leaning up against the bench.
Investing Articles

Is a £100,000 SIPP big enough to retire on?

Harvey Jones looks at how much money investors need in a SIPP to fund a decent standard of living after…

Read more »

Young female business analyst looking at a graph chart while working from home
Investing Articles

Prediction: by December, £5,000 invested in UK shares will be worth…

Zaven Boyrazian breaks down three different price forecasts for UK shares and explains which sectors of the stock market analysts…

Read more »