With a 10%+ dividend yield, is this overlooked gem the best FTSE 100 stock to buy now?

Many a FTSE 100 stock offers a good yield now, although that could change as the index rises. This one is on my own ISA candidates list.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.

Image source: Getty Images

What’s the best FTSE 100 stock I could buy today as a dividend investor? I think I could make a good case for Phoenix Group Holdings (LSE: PHNX).

Phoenix is in the insurance and investment business, specialising in acquiring and managing closed life and pension funds. And it’s mostly life assurance operations, operated by Phoenix Life.

Huge dividend yield

Forecasts currently put the dividend up at a whopping 11% yield, which is the biggest in the FTSE 100. Or, rather, it would be if Vodafone had already slashed its payout as it intends to do next year.

So a big yield is the first plus that I see for Phoenix. But what typically happens to big yields like this comes up next as a minus point. Yes, they usually go the way of Vodafone’s. Will that happen to the Phoenix dividend?

Share price crunch

Phoenix shares have lost almost a third of their value in the past five years. And over a decade, we still see a 7% drop. Confidence in the dividend might not be as strong as it could.

And the weak share price performance is a minus too. It’s no good getting good dividends while seeing our investment capital shrinking.

Still, at least the Phoenix Group share price has held up better than Vodafone’s, which is down 70% in 10 years. So it looks like the market doesn’t see the same erosion of shareholder value at Phoenix. But maybe still some.

Forecasts

Forecasts could cut both ways too. They show the dividend being maintained until at least 2026. But it wouldn’t be anywhere near covered by earnings.

However, with FY 2023 results, the firm raised its dividend and announced a “new progressive and sustainable ordinary dividend policy“.

There weren’t any real details, like where the cash is going to come from. So I’ll assume it’s surplus capital for now… followed by much better earnings in future years?

Assuming the 10%+ dividend yield is here to stay could, I’d say, be more than a bit risky.

Overlooked?

I also suspect investors could remain cautious after watching Aviva in recent years. Aviva needed to reshape itself too, much as Phoenix has. It seems to be working well, but it’s slow progress. And the market might not be satisfied yet.

And that’s pretty much why I see Phoenix Group as largely overlook by the market. It could be deliberate. And the big City players could be waiting a while for the firm to prove itself, and make good on its plans.

They might simply need to see words turn into actions. Or, at least, into bottom-line profit. And that might be wise.

Long-term buy?

I always distrust a big dividend yield, esepcially when I don’t yet see the cash flow needed to keep it going for the next decade, or more.

But I still think the risks are worth taking for Phoenix. And it might even turn out to be one of the best FTSE 100 dividend stocks going into the 2030s.

Alan Oscroft has positions in Aviva Plc. The Motley Fool UK has recommended Vodafone Group Public. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

ISA coins
Investing Articles

Decided not to bother with a Stocks and Shares ISA? You might be missing these 3 things!

With a fresh annual allowance for contributing to a Stocks and Shares ISA upon us, what might people who don't…

Read more »

GSK scientist holding lab syringe
Investing Articles

Why is everyone buying GSK shares?

GSK shares have been outperforming the FTSE 100 in 2026. Paul Summers takes a closer look and asks whether this…

Read more »

Middle-aged white man pulling an aggrieved face while looking at a screen
Investing Articles

£10,000 invested in easyJet shares at the start of 2026 is now worth…

Anyone buying easyJet shares will have endured a rough ride since January. Paul Summers wonders whether things could get even…

Read more »

Close-up of a woman holding modern polymer ten, twenty and fifty pound notes.
Investing Articles

5 years ago, £5,000 bought 2,645 Barclays shares. But how many would it buy now?

Despite delivering an impressive return since April 2021, Barclays' shares have lagged the FTSE 100's other banks. James Beard considers…

Read more »

Side of boat fuelled by gas to liquids, advertising Shell GTL Fuel
Investing Articles

5 years ago, £5,000 bought 354 Shell shares. But how many would it buy now?

When it comes to Shell’s numbers, most of them are impressive. And it’s no different when looking at the recent…

Read more »

A rear view of a female in a bright yellow coat walking along the historic street known as The Shambles in York, UK which is a popular tourist destination in this Yorkshire city.
Investing Articles

I asked ChatGPT if I should buy Aviva, Diageo or BAE Systems stock and it said…

Aviva, Diageo and BAE Systems shares are popular FTSE 100 picks. But which of the three does ChatGPT like the…

Read more »

Tesla car at super charger station
Investing Articles

SpaceX’s IPO threatens to leave the Tesla share price on the forecourt

As Elon Musk starts fuelling the engines for a SpaceX IPO, could the Tesla share price get left in the…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
US Stock

A once-in-a-decade chance to buy software stocks?

Michael Burry thinks now is the time to think about buying falling tech stocks. But it might depend on which…

Read more »