Barratt buys Redrow: is this a once-in-a-decade chance to buy cheap shares?

Barratt shares are down and Redrow shares are up following the news of a takeover. Is this a chance to buy cheap shares or one to avoid?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Customers being shown around a house in progress

Image source: Redrow plc

The UK housing market needs more consolidation. Does anyone think that? Perhaps not, but it’s what’s happening as Barratt Developments (LSE: BDEV) announced a takeover of Redrow (LSE: RDW) this week. Redrow shares jumped on the news and Barratt shares dropped.

Some might look at this as a once-in-a-decade buying opportunity. Some might want to steer clear. Personally, I think there’s a bigger concern that few are talking about. Let me explain. 

The housing sector is in something of a crisis. The shares of housebuilders crashed after Covid. Barratt shares fell by over 60%. Redrow by over 50%. The sector is struggling and housing stocks are trading for discounts not seen in over 10 years.

The general reasons for this are macroeconomic factors. Inflation has pushed building costs up. Interest rates have made mortgages expensive. House prices have fallen too.

This squeeze on margins has led to housebuilders, well, building fewer houses. Barratt completed 28% fewer in the first half. Redrow didn’t mention completions but revenue was down 24%, so I’d assume a drop there too.

The situation

So here’s the situation. Our country is crying out for more homes to be built and a handful of large housebuilders are choosing to build less. 

Now throw this deal into the mix. This takeover would consolidate the second-biggest housebuilder and the seventh-biggest. The new company would boast a market value of around £7bn and be the biggest company of its kind in the UK. 

Would this be good for home buyers? Probably not. And this is where the Competition and Markets Authority (CMA) enters the scene. The CMA will be scrutinising this acquisition and choosing whether to approve it or not. 

Barratt management hopes to get this deal over the line within 18 months. That’s a fair chunk of time for the housing crisis to worsen and even for politicians to wade in. Keir Starmer has already spoken of “getting Britain building again”. 

In short, this takeover has plenty of hurdles to clear.

I think the markets agree. Barratt plans to buy Redrow shares at a 27% premium but the shares are only up 13% since the announcement. Investors clearly don’t think it’s a done deal. 

A buy?

Let’s say the deal goes through. Would either Barratt shares or Redrow shares be a good buy now?

Well, the benefits are claimed to be £93m recurring efficiency improvements. However, Barratt is paying a £675m premium to acquire Redrow. So, all else being equal, we’re looking at seven years to see any benefit. 

On the plus side, Redrow boasts one of the best reputations for premium houses. I see the brand complementing Barratt’s existing products well. 

However, there’s far too much uncertainty here on the whole. I’ll sit this one out.

John Fieldsend has no position in any of the shares mentioned. The Motley Fool UK has recommended Redrow Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Front view of aircraft in flight.
Investing Articles

Is it game over for the BP share price rally?

The BP share price has looked like a one-way bet in recent weeks as oil and gas prices soar but…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Amid geopolitical and AI risks, here’s how I’m positioning my ISA and SIPP in 2026

Edward Sheldon explains how he's allocating capital within his investment accounts and SIPP amid the various risks to the market.

Read more »

Young mixed-race woman looking out of the window with a look of consternation on her face
Investing Articles

My game plan for the next stock market crash

Markets have been surprisingly resilient during the recent Middle East conflict but we still cannot rule out a stock market…

Read more »

Concept of two young professional men looking at a screen in a technological data centre
Investing Articles

1 top growth stock to consider buying after it crashed 59%

This S&P 500 growth stock has fallen off a cliff lately due to AI software fears. Our writer thinks this…

Read more »

A mature woman help a senior woman out of a car as she takes her to the shops.
Investing Articles

Here’s how a 35-year-old putting £15 a day into an ISA could end up earning £18k+ of passive income annually!

A 35-year-old with no ISA but a willingness to invest relatively small sums could one day be earning many thousands…

Read more »

Young black colleagues high-fiving each other at work
Investing Articles

With the potential to double in 10 years, this could be a dividend stock to consider buying

With a yield of 7.2%, income investors might consider buying this stock. But reinvesting the dividends could deliver even more…

Read more »

Happy couple showing relief at news
Investing Articles

How much would someone need to invest in the stock market to target a £1,250 monthly second income?

Investing in the stock market can help deliver long-term wealth. But James Beard says it can also be a way…

Read more »

happy senior couple using a laptop in their living room to look at their financial budgets
Investing Articles

How much would someone need in an ISA to aim to treble the current State Pension?

Experts say the State Pension isn’t generous enough to provide a comfortable retirement. James Beard says the stock market could…

Read more »