Should I buy this FTSE 100 stock after it doubled down on Alphabet shares?

The hedge fund behind this FTSE 100 stock continues to trade at a significant discount and is tempting this writer into buying more shares.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Google Pixel 7 and 7 Pro and watch

Image source: Alphabet

Pershing Square Holdings (LSE: PSH) is the listed FTSE 100 vehicle for billionaire investor Bill Ackman’s hedge fund.

In the third quarter, Ackman upped his stake in Google parent Alphabet (NASDAQ: GOOG)(NASDAQ: GOOGL).

Why did he do this? And is this now a Footsie stock I should buy more of? Let’s take a look.

A rare FTSE 100 stock

As a quick reminder, a hedge fund is a pooled investment fund traditionally associated with wealthy investors. Fund managers generally have free rein to invest in any asset or strategy they think will bring about a return.

They can use derivatives to hedge or leverage positions, and they can sell short and use debt. Therefore, the gains but also the losses can be outsized, which is a risk, and there’s an increased chance of volatility with such strategies.

Pershing Square’s portfolio typically consists of 8-12 large North American stocks. On top of this, there’s often a hedging strategy in place to mitigate market-related risk or take advantage of profit opportunities.

Now, it is rare that small individual investors (like myself) get to invest their money alongside renowned hedge fund managers like Bill Ackman. But this FTSE 100 stock offers just that opportunity.

Loading up on Alphabet shares

Regulatory filings show that the fund nearly doubled its stake in Alphabet Class A shares during the third quarter. The value of that stake equaled $570m.

It already owned 9.38m shares of Alphabet’s Class C stock, which carries no shareholder voting rights. That stake was worth $1.2bn at the end of the quarter. 

Why is Ackman and his team so bullish on Alphabet?

A fruitful pick

Well, Alphabet ticks all the boxes that Ackman looks for in a company. In particular, it is a large, capital-light business that generates strong revenue growth.

This was on display in the firm’s Q3. Advertising revenue at both Search and YouTube grew 11% year on year, accelerating from low to mid-single digit growth in Q1 and Q2. YouTube is the overall number one streaming destination on connected TVs.

Meanwhile, Google Cloud grew 22% and booked its second consecutive quarter of profitability. Ackman thinks margins should expand meaningfully in this division as it catches up to more profitable peers like Amazon‘s AWS.

Also, Alphabet has nearly $110bn on the balance sheet. This can be put to work buying back shares to increase profitability metrics like earnings per share (EPS).

Looking forward, generative artificial intelligence (AI) chatbots like ChatGPT remain a potential threat to its search business. But for now, Google remains as dominant as ever.

Alphabet shares are up nearly 50% since the fund first invested in them in the first quarter. This highlights the strength of Ackman’s stock picking.

Will I buy invest more money?

Pershing Square shares are currently changing hands for £31. This means they’re trading on a sizeable 35% discount to the net asset value (NAV) of the fund.

Amazingly, this attractive discount persists even though the share price has nearly trebled in five years.

Beyond Alphabet, it also has large holdings in Universal Music Group, the world’s leading music company, and Hilton Worldwide.

I’m keen to buy more of this FTSE 100 stock as I think it continues to be significantly undervalued.

Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Ben McPoland has positions in Alphabet and Pershing Square. The Motley Fool UK has recommended Alphabet and Amazon. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Abstract 3d arrows with rocket
Investing Articles

Up 25% YTD! Is this red-hot penny stock still ‘cheap’?

This penny stock has been on fire in 2026. Ken Hall takes a closer look at the investment story behind…

Read more »

Man smiling and working on laptop
Investing Articles

Stock market correction? A passive income opportunity!

Looking to turbocharge your passive income? The stock market correction could be a once-in-a-decade chance to do just that, says…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Are investors running scared of Babcock and BAE Systems shares?

BAE Systems shares have had a brilliant run, and other UK defence stocks have been flying too. But Harvey Jones…

Read more »

Mature black woman at home texting on her cell phone while sitting on the couch
Investing Articles

As the FTSE 100 falls, savvy investors are looking for stocks to buy for the rebound

Many FTSE stocks have now fallen 10% or more from their 2026 highs. For long-term investors, exciting opportunities are emerging.

Read more »

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

Should investors consider buying resilient Admiral Group and Tesco shares as markets wobble?

Harvey Jones is impressed by how Tesco shares have held up in the current market volatility, while Admiral has been…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

Down 15% in a month and yielding 7.5%! Should I buy even more of my favourite dividend stock?

Harvey Jones says this brilliant FTSE 100 dividend stock is suddenly cheaper due to recent market volatility. And the yield…

Read more »

Abstract bull climbing indicators on stock chart
Growth Shares

3 growth shares for an ISA that have beaten the FTSE 100 for the past 5 years

Jon Smith points out several growth shares that have outperformed the broader market over a long period of time, with…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

Time’s running out for our 2025/26 Stocks and Shares ISA plans!

Never mind the stock market wobble, it's time to turn our attention to our Stocks and Shares ISA investments for…

Read more »