Down 16%, should I rush to buy shares in this FTSE 100 Dividend Aristocrat?

Shares in this Dividend Aristocrat are trading at a 52-week low. So should Stephen Wright start making room in his portfolio for Diageo shares?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Group of young friends toasting each other with beers in a pub

Image source: Getty Images

It’s rare to find shares in a Dividend Aristocrat trading at an attractive price. But with the Diageo (LSE:DGE) share price down 16% over the last 12 months, could there be an unusual opportunity for investors right now?

The FTSE 100 drinks company has seen its sales volumes decline this year, especially in its key US market. But the main issues facing the business look like short-term headwinds to me.

Declining sales volumes

The main reason Diageo shares have been struggling this year is that the underlying business has struggled to generate the kind of revenue growth needed to justify its high price tag. Net sales growth halved from 21.4% to 10.7%.

Furthermore, pretty much all of this growth was due to price increases. In some ways, that’s a positive thing – it shows the company’s brands have enough pricing power to offset higher costs. 

On the other hand, the volume of products sold over the last 12 months declined in almost all of Diageo’s key geographies. Most notably, volumes in the US (which accounts for 39% of net sales and 62% of operating profits) fell by 4%.

Analysts at Morgan Stanley saw this coming back in July. They forecasted that higher inventories built up during the pandemic would cause sales growth to slow and this would take at least a year to normalise.

If they’re right about this, then Diageo could have to contend with slow sales volumes for a while yet. And that might mean the share price still has further to fall.

A buying opportunity?

As an investor, I’m interested in how much cash the company is going to generate in the future. The idea that earnings might be lower over the next year is therefore something I should take seriously – lower profits mean lower returns for shareholders.

Excess inventory looks like the kind of issue that will resolve itself relatively quickly, though. And this means there might be an opportunity for me as an investor looking to buy the stock today and hold it for the long term.

Once inventory levels normalise – in around a year or so, according to the Morgan Stanley analysts – things should start looking up. And an investor might stand to benefit from improved returns having bought the stock today at a discount.

The recent sell-off might take the stock to a 52-week low, but it’s not at an obvious discount to its historic levels. At the moment, the share price is roughly where it was in March 2019.

Over the last few years, demand for Diageo’s spirits has surged and then normalised and the share price has done the same thing. This makes sense to me, but it means I don’t think the stock is at a historically attractive valuation at the moment.

Foolish takeaways

Any business that achieves 25 years of consecutive dividend increases is clearly a quality company. And this is easy for investors to see, which is why Dividend Aristocrat stocks don’t usually trade at bargain prices.

In the case of Diageo, I don’t think the recent sell-off makes the stock an unmissable opportunity. But the underlying business is clearly a resilient one and I expect it to serve its shareholders well for a long time to come.

Stephen Wright has no position in any of the shares mentioned. The Motley Fool UK has recommended Diageo Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Close-up of British bank notes
Investing Articles

£9,000 in savings? Here’s how to try and turn that into a £193 monthly second income

With a long-term approach and applying basic principles of good investment, our writer reckons someone with under £10k could earn…

Read more »

Investing Articles

A 2026 stock market crash could be a rare passive income opportunity

If a stock market crash comes our way then it might throw up plentiful opportunities for investors to secure a…

Read more »

Tesla car at super charger station
Investing Articles

£10,000 invested in Tesla stock 1 year ago is now worth…

Dr James Fox takes a closer look at Tesla stock with the incredibly volatile mega-cap company surging and pulling back…

Read more »

British pound data
Investing Articles

My personal warning for anyone tempted by the plunging Aston Martin share price

Harvey Jones was so captivated by the plunging Aston Martin share price that he ignored an old piece of investment…

Read more »

Stacks of coins
Investing Articles

This penny share just crashed 13% to 19p! Time to buy?

After another fall today, this penny stock has now crashed 70% since April 2021. Is it one that should be…

Read more »

Trader on video call from his home office
Investing Articles

Down 19%! Here’s why Barclays shares look a serious bargain to me right now

Barclays shares have slumped recently, but a big gap between price and fair value has opened, offering nimble long-term investors…

Read more »

CEO Mark Zuckerberg at F8 2019 event
Investing Articles

Why Meta Platforms shares fell 12.5% in March

Historically, investors have done well by buying Meta Platforms shares when the price has fallen. But is the latest legal…

Read more »

Arrow symbol glowing amid black arrow symbols on black background.
Investing Articles

£20,000 invested in BAE Systems shares 4 years ago is now worth…

BAE Systems' shares have soared since 2022, yet rising NATO budgets are just starting to feed through, so the real…

Read more »