Will this be the last time we see THG shares below £1?

THG – formerly The Hut Group – shares are on the up and up. At just below £1, are they a no-brainer buy before they go higher?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

A young Asian woman holding up her index finger

Image source: Getty Images

THG (LSE: THG) shares have been skyrocketing in the last few months. Since May, the share price is up 89%. I’d say the signs are that this might be the last time I could buy in below £1. 

The shares currently trade for 97p. That’s a big discount on previous highs. They were offered at IPO for £5 each and traded for more than that for the better part of a year. Compared to the all-time high of £7.96, today’s price is 88% off.

Why is this? Well, THG is struggling to turn a profit. The latest full-year results saw a £194m pre-tax loss due to rising costs across the supply chain. In particular, the increased cost of whey made a significant dent into its MyProtein division.

But there are reasons to be cheerful.

Revenues are still growing. Full-year 2024 is forecast to hit new records and the company trades at around 0.5 times sales. That’s exceptionally cheap for a firm that has good growth prospects.

2020202120222023 (forecast)2024 (forecast)
Revenue£1,610m£2,180m£2,240m£2,200m£2,390m
Pre-tax income-£7m-£56m-£194m-£151m-£112m

CEO and founder Matt Moulding would agree. He’s been very keen to point out how undervalued his firm is on many key metrics, taking a few shots at the City in the process, often from his sometimes entertaining, sometimes incendiary Linkedin feed. 

THG’s issue, he says, is that it operates across three separate divisions. His company is in the e-commerce space, selling stuff online. 

It includes websites like Myprotein in THG Nutrition and LookFantastic in THG Beauty, and there’s also THG Ingenuity which supports external e-commerce brands. The problem is, supposedly, it doesn’t get valued properly for being spread too thin. 

CEO and the City

The City, in turn, has had big concerns over its governance. Moulding’s ‘golden share’ was particularly problematic. It allowed him to veto any takeover attempt and also prevented the firm from being placed on the FTSE 250 or the FTSE 100. Perhaps as a result of the ire it drew, he recently gave it up.

So where are we now? Well, the speculation is that the company could be taken private. Moulding has hinted that he’d prefer this option if the price could be met. 

He said that “just about every major PE firm has enquired about taking THG private,” on the issue, a reference to how cheap the shares are. 

Takeover chances?

Private equity firm Apollo Global Management did register a concrete interest, although it came to nothing. Either way, if a takeover did happen, shareholders would probably get a good reward from any shares they bought below £1. 

But am I buying? I don’t think so. I aim to buy stocks that I’d hold for 10 years or more, and the chances of THG going private in the near future put me off.

That said, I think there’s a lot of value here, and despite any current issues, it’s good to see a British success story in the markets. I’ll be keeping a keen eye on what comes next.

John Fieldsend has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

UK coloured flags waving above large crowd on a stadium sport match.
Investing Articles

Up 345% with a P/E of just 13.8! I’m betting my favourite FTSE 250 stock keeps smashing it

Harvey Jones celebrates a brilliant recovery play as this beaten-down stock comes roaring back into the FTSE 250. Can its…

Read more »

Array of piggy banks in saturated colours on high colour contrast background
Growth Shares

Is this the best opportunity this year to buy the FTSE 100 dip?

Jon Smith explains the reasons behind the dip in the FTSE 100 in recent weeks, but outlines why it could…

Read more »

Portsmouth, England, June 2018, Portsmouth port in the late evening
Investing Articles

Is the party over for the FTSE 100 – or not?

Christopher Ruane sees reasons to be concerned about the direction of travel for the FTSE 100 in coming months. So,…

Read more »

Solar panels fields on the green hills
Investing Articles

This ultra-high-yield UK stock just cut its dividend by 50%! Time to buy?

Normally a dividend stock cutting its payout in half is a sign to run for the hills. But does the…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

Seeking stock market bargains? 3 dividend stocks with 5%+ yields to consider

Looking for high-yield dividend heroes? Royston Wild reveals three stock market bargains he thinks are too cheap to ignore right…

Read more »

Investing Articles

See what £15,000 invested in BAE Systems shares 1 month ago is worth today

Most people will have expected BAE Systems shares to have climbed following the war in Iran. Harvey Jones examines what's…

Read more »

One English pound placed on a graph to represent an economic down turn
Investing Articles

What’s gone wrong with Lloyds shares to trigger a shock 15% slump?

Lloyds Bank shares have seen the wheels come off their steady upwards ride as conflict in the Middle East rages.…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Is today’s market volatility a once-in-a-decade chance to buy UK value stocks?

As stock market wobble, FTSE 100 value stocks look even better value. Harvey Jones picks out some cut-price companies to…

Read more »