Persimmon stock: a once-in-a-decade chance to pick up cheap shares?

Over a decade ago, Persimmon stock hit a low point before recovering to give its shareholders superb gains. Here’s why I think now might be another chance to pick up cheap shares.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Typical street lined with terraced houses and parked cars

Image source: Getty Images

Property developer Persimmon (LSE: PSN) has seen its stock dive 62% in value since the Covid pandemic. 

That’s a huge drop. And it could mean a rare chance for me to pick up cheap shares in the UK’s second-largest housebuilder.

It’s been over a decade since the last time the stock dropped like that. Then, in 2008, Persimmon stock crashed 84% in value due to the global financial crisis.

But that battered share price wasn’t a true reflection of its value. If I had bought some shares then, I would’ve made 400% on my investment in five years. Those shares would’ve gone up over 12 times in value by 2021. 

Now, in 2023, the signs are that shares in Persimmon could offer me a similar wealth-building opportunity.

Another 2008?

Aside from Persimmon stock losing value, a strong similarity to 2008 is that house prices have gone down. In the UK, they went down for five months in a row up to January 2023, according to Nationwide.

An even stronger sign is the interest rates set by the Bank of England. Rates of 4.25% are now nearly as high as the 2008 rates of 4.5%. 

This is bad news for housebuilders, because it makes mortgages cost more so fewer people will buy their houses.

A further problem is that the UK’s cost-of-living crisis and a predicted 2023 or 2024 recession mean people will have even less money for house deposits and mortgages.

All this doom and gloom makes me think that Persimmon will struggle for a while. But just like in 2008, this might mean a great chance for a bargain stock that could explode in the future.

The good and bad

The key point here, I think, is evidence that Persimmon can withstand these short-term pains, and then take advantage in the long run.

With no debt, £4bn in assets, and regular free cash flow of £700m-£800m, the York-based firm has the financial muscle to handle a tough year or two 

And if I look further ahead, the UK’s seemingly chronic housing shortage is a long-term tailwind. I can’t imagine any housebuilder in this country struggling to find people who want to buy homes.

It’s not all good news, though. Rishi Sunak’s withdrawal of house-buying support schemes like Help To Buy might lead to fewer customers.

Likewise, I believe there are question marks over the build quality of the firm’s houses. I’ve even heard Persimmon called ‘the Ryanair of housing’. A worsening reputation could impact earnings in the future.

With both good and bad here, I don’t think it’s obvious whether to expect a repeat of the kind of incredible share price growth the stock enjoyed after 2008.

Am I buying?

All things considered, it does feel like now could be a great time to buy in. The reason? It feels like we’re close to maximum pessimism with housebuilders. 

Per Warren Buffett’s famous quote, “It’s best to be greedy when others are fearful.”

As such, I will consider opening a position in Persimmon the next time I have free cash available. Perhaps one day I will think the move as good as if I’d bought in during 2008.

John Fieldsend has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Modern apartments on both side of river Irwell passing through Manchester city centre, UK.
Investing Articles

With an empty ISA today, how long would it take to aim for a million?

Is it realistic to aim for a million with an empty ISA? Our writer turns from fantasy to facts to…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

What on earth’s going on with the Helium One share price?

The Helium One share price rally has stalled. Our writer reflects on the reasons and asks whether now could be…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Getting started with investing? Here are 3 UK stocks to take a look at

The next time the stock market opens, it will be the new financial year. And Stephen Wright has three UK…

Read more »

Diverse children studying outdoors
Growth Shares

2 growth shares beating Rolls-Royce stock so far this year

Jon Smith points out some growth shares that have come out of the blocks strongly in 2026, with momentum right…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

How much would someone need in an ISA to double the state pension and target a £24,436 annual income?

A full state pension is £230.25 per week. But James Beard reckons it’s possible to aim to double this by…

Read more »

Smartly dressed middle-aged black gentleman working at his desk
Investing Articles

New to investing? Here’s how to use the stock market to try and generate a second income

Is investing in the stock market a better way of earning a second income than starting a business? Stephen Wright…

Read more »

UK supporters with flag
Investing Articles

How much would someone need in a Stocks and Shares ISA to target a £1,667 monthly second income?

Our writer reckons a Stocks and Shares ISA is a great way of targeting a healthy second income. And it…

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

April stocks: 2 value shares I’m taking a closer look at

Value investors looking for shares to buy in April have a lot of eye-catching opportunities. Here are two that I…

Read more »