Enough is enough! Alphabet stock is on sale and I’m buying

This Fool has never owned Alphabet stock in his portfolio. Here’s why that’s about to change after its recent ChatGPT-related plunge.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Google office headquarters

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

I’ve never owned Alphabet (NASDAQ: GOOGL) (NASDAQ: GOOG) stock. That’s strange because, like many millions of people, I use so many Alphabet-owned Google products every single day. If I’m not checking my Gmail, then I’m often looking up something on Google Search. If I’m not on YouTube, I might be driving while streaming Spotify (one of Google Cloud’s highest-profile customers).

The stock is down 36% in a little over a year. OpenAI’s ChatGPT — and specifically Microsoft‘s $10bn investment in it — has many investors nervous about Alphabet’s future. I’m not one of them. Here’s why I’m buying the shares.

Not average

First, let’s look at valuation. The stock has a price-to-earnings (P/E) ratio of 20. That’s less than the trailing-12-month average of the S&P 500. So I reckon I’m getting a wonderful company at a fair price.

Google has over a billion users of its products and services worldwide. Yet around 46% of Google searches are looking for local information (like “near me“). Ask ChatGPT about local shops open right now and you might not get far. The chatbot’s training data only goes to 2021. That means it doesn’t ‘know’ this article exists or that Argentina won the World Cup on penalties.

That won’t be true once it’s updated, of course. But by that time, Google will probably have infused its own products with Bard, its own artificial intelligence (AI) chatbot.

Chatbot wars

There was much media hoopla earlier this month when Bard gave an incorrect answer to a question at its launch event. An impression was formed by some that bumbling Google had rushed out a sub-par product in response to the threat posed by ChatGPT. But that’s nonsense.

Google has been pioneering this technology for years. It created the ‘Transformer AI’ architecture in 2017, on which ChatGPT is built. Its AI is state-of-the-art and innovative.

If anything, Bard’s inaccurate answer only validates the company’s reason for not releasing the technology to the public sooner. It’s just not quite up to scratch yet. Like ChatGPT, it produces factual errors. There’s the potential for biases and safety issues. As OpenAI itself has acknowledged: “Internet-trained models have internet-scale biases.”

So I don’t think it was solely a case of the company being risk-averse for fear of cannibalising its own search engine business. The technology just wasn’t up to the sky-high standards expected of a Google product. But it’s not like the company is playing catch-up to the competition’s technology.

Doubt

Of course, I could be wrong. Maybe the company’s best days are behind it, and I’m walking into a value trap here. I’m comfortable taking the risk, however.

I see Alphabet stock today as the cheapest way for me to invest in advanced artificial intelligence. The search giant’s other bets on quantum computing and the like may take years to pay off (if ever). Again, that doesn’t bother me. I’m investing for the long term.

And I feel I must point out that I’ve just gone on Microsoft Bing search engine, into which ChatGPT will be integrated. I typed ‘Show me a video explaining artificial intelligence‘ into the search bar. The results page showed me multiple videos, all from Google-owned YouTube!

I doubt the company’s business model is about to be disrupted. The stock appears to be on sale and I’m buying it.

Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. Ben McPoland has no position in any of the shares mentioned. The Motley Fool UK has recommended Alphabet and Microsoft. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

1 huge takeaway from the Martin Lewis investing presentation

Martin Lewis showed how returns from stocks have smashed the returns from cash savings over the last decade. But here’s…

Read more »

Middle aged businesswoman using laptop while working from home
Investing For Beginners

I think the best days for Lloyds’ share price are over. Here’s why

Jon Smith explains why Lloyds' share price could come under increasing pressure over the coming year, with factors including a…

Read more »

A graph made of neon tubes in a room
Investing Articles

£5,000 invested in the FTSE 100 at the start of 2025 is now worth…

Looking to invest in the FTSE 100? Royston Wild believes buying individual shares could be the best way to target…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

Can the BAE share price do it again in 2026?

The BAE share price has been in good form in 2025. But Paul Summers says a high valuation might be…

Read more »

Investing Articles

Can Rolls-Royce, Babcock, and BAE Systems shares do it all over again in 2026?

Harvey Jones examines whether BAE Systems and other defence-focused FTSE 100 stocks can continue to shoot the lights out in…

Read more »

Investing Articles

7 UK dividend shares yielding over 7% that could thrive if rates fall in 2026

Mark Hartley weighs up the investment benefits of interest rate changes and how they could boost the potential of seven…

Read more »

Investing Articles

These 3 things could make a Stocks and Shares ISA a no-brainer in 2026

The government and the FCA are doing their bit to try to steer investors towards a Stocks and Shares ISA…

Read more »

Businessman using pen drawing line for increasing arrow from 2024 to 2025
Investing Articles

Revealed! The 10 best-performing FTSE 100 shares in 2025

It's been a year of golden gains for the FTSE 100 index, spearheaded by these 10 powerhouse stocks. But can…

Read more »