These battered UK shares could explode when the stock market recovers

Many quality UK shares are in the doldrums. And that’s when it’s time for him to accumulate, says Paul Summers.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Playful senior couple in aprons dancing and smiling while preparing healthy dinner at home

Image source: Getty Images

It might seem strange to talk of a market recovery when all seems grim. However, I think times like these are a perfect opportunity for me to stock up on great UK shares before the dark economic clouds (inevitably) disperse. Here are two examples.

Fallen star

The share price of trainer and sportswear retailer JD Sports Fashion (LSE: JD) has been out of form in 2022, so far. In fact, the company’s value has almost halved. This smells of ‘opportunity’ for me.

To be clear, I don’t think the market has got this wrong. JD is always likely to fare badly when discretionary incomes are squeezed. At times like these, a new pair of expensive Nike or Adidas trainers aren’t quite so essential.

There are other factors. Investors don’t seem convinced by ex-B&Q man Régis Schultz taking the top job. And being forced to sell the Footasylum brand for far less than what it paid for it doesn’t exactly inspire confidence.

Priced in?

But how much of this is reflected in the price of the shares? I reckon quite a lot. As I type, JD trades on a price-to-earnings (P/E) ratio of just nine. That’s cheap compared to UK shares as a whole and still reasonable for the consumer cyclical sector.

So long as next month’s update shows the company is hitting its already-conservative targets (and expectations aren’t revised again), I think this could prove a bargain… in time. Perhaps drip-feeding my money might be appropriate here.

Quality stock

Another stock I’d buy is kitchen supplier Howden Joinery (LSE: HWDN). Again, this may seem like an odd choice given the state of consumer confidence at the moment. Like JD, investors have been fleeing the shares en masse. The company’s value is down almost 40% in 2022.

Personally, I find the investment case here even more attractive. In addition to its strong market share in an arguably niche market, Howdens regularly achieves high returns on the money it invests in its business.

It’s this (otherwise known as ROCE or return on capital employed) — not earnings over three, six or 12 months — that ultimately allows a company to compound in value over time. It’s this that master investors like Warren Buffett and Terry Smith pay more attention to.

The shares now change hands for 11 times earnings. As tempting as that sounds, this valuation could still come back to bite me if we have a nastier-than-expected recession on our hands. So, yes, there’s still risk here.

On the flip side, there’s a secure-looking 3.4% dividend yield in the offing. That’s obviously not enough to offset inflation. However, being paid to wait is better than not being paid at all.

Buy now, profit later

How long will that wait be? No one knows. But remember that the market is forward-looking. By the time we get confirmation that the economy has turned the corner and thriving again, share prices will already be higher. Hence my interest in at least starting to buy these stocks now.

Profitable investing can be achieved without timing the markets perfectly. Instead, I need to invest with a margin of safety that’s sufficient to swing the odds of a good outcome in my favour.

Having fallen so far, I think this could be the case with these UK shares.

Paul Summers has no position in any of the shares mentioned. The Motley Fool UK has recommended Howden Joinery Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Fireworks display in the shape of willow at Newcastle, Co. Down , Northern Ireland at Halloween.
Investing Articles

I asked ChatGPT if the FTSE 100 would hit 12,000 before 2027

Is the 12,000 mark possible for the FTSE 100 in 2026? Let's take a quick look at what ChatGPT has…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

With an 8.8% yield are Legal & General shares a once-in-a-decade opportunity?

Legal & General shares are back to where they were a whole 10 years ago. Harvey Jones is tempted by…

Read more »

Young female hand showing five fingers.
Investing Articles

5 shares close to 52-week lows. Could they rise in value by 44% over the next year?

Identifying value shares is the key to investment success. These five UK stocks are trading close to their 52-week lows.…

Read more »

Black woman using smartphone at home, watching stock charts.
Growth Shares

Up 25% in a month, this growth share is flying despite the market falling!

Jon Smith points out a growth share that's bucking the broader market trend in recent weeks, with momentum potentially continuing…

Read more »

British flag, Big Ben, Houses of Parliament and British flag composition
Investing Articles

£20,000 invested in a Stocks and Shares ISA on 7 April is now worth…

The Stocks and Shares ISA is a proven wealth-building machine. But was one year ago a great time to be…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

The stock market hasn’t crashed yet. Make these 3 moves before it does

If an investor is prepared for a stock market crash they can soften the blow, and more importantly, capitalise on…

Read more »

Investing Articles

£1,000 buys 300 shares in this red-hot UK gold stock with a P/E ratio of 3

This UK-listed gold stock is on fire at the moment amid the historic rally in precious metals. But it still…

Read more »

Warhammer World gathering
Investing Articles

Forget Pokémon cards! Dividend stocks are my top way to earn a second income

Earning a second income by buying and selling Pokémon cards looks like it could be a lot of fun. But…

Read more »