We have some exciting news to share! The Motley Fool UK has now become an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. We’ll be introducing a new name and brand over the coming weeks — we're very excited to share it with you and embark on this new chapter together!

3 cheap shares to buy after 50% falls?

Falling stock markets mean cheap shares, right? It’s still very important to focus on valuation, and look to the future and not the past.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Young brown woman delighted with what she sees on her screen

Image source: Getty Images

Shares that fall 50% in 12 months must be cheap shares, mustn’t they? Well, not necessarily. It depends on a number of things, including the reason for the fall, the company’s outlook, and the current valuation.

Here I’m examining three shares that have recorded 12-month falls of around 50% or more, and thinking about whether they look like good buys for investors now.

Ocado

I’m starting with online groceries pioneer Ocado (LSE: OCDO), which has seen a 58% fall over 12 months. We’re looking at another of those boom-and-bust stocks here, with the shares having previously soared in 2020 as the pandemic spread.

A growth in online shopping like we saw in 2020 was always going to boost business for companies like Ocado. But it can’t substitute for actually making a profit, which Ocado has never done, not even in 2020.

In the early Ocado bull run, my biggest fear was that multiple funding rounds would be needed. And we’ve just seen a new one, with the company raising £578m through a share placing.

With the latest funding in place and the Ocado share price down so far, is it a bargain now? I still think there’ll be significant risk until we see profits. But it just might be a good buy.

Cineworld

Cineworld Group (LSE: CINE) suffered in the pandemic, as lockdowns kept people away from the movies. After a partial recovery in 2021, the shares are on the way down again. Cineworld has fallen 74% in the past 12 months.

But business appears to be strengthening, and the company reported a decent profit in 2021. We have to wait until September for first-half results this year. And investors’ attention could drift in that time.

Cineworld is heavily shorted by hedge funds, but they do sometimes get it wrong. In this case, it surely has to hinge on the outcome of the company’s legal battle with Cineplex. A $1bn damages judgment is currently against Cineworld, but it’s under appeal.

If Cineworld is unsuccessful, it will be in trouble. Right now I see an investment as a gamble. As I remember hearing in a movie once, the question is “Do I feel lucky?

Ashmore

Ashmore Group (LSE: ASHM) shares didn’t quite make the 50% fall, at 46% over 12 months. But I’m stretching it slightly, as this is the stock I like best of the three.

Ashmore is an investment management company, focusing on emerging markets. The sector can be resilient during economic downturns. But in this case, the emerging markets thing adds extra risk.

Assets under management declined $9bn, or 10.3%, in Q3. Of that, only $3.7bn is down to net outflows, so I don’t see any need to panic. There’s short-term risk, especially as fallout from the war in Ukraine continues. But I think emerging markets assets could be especially good for investors to get into during tough times, with a long-term approach.

Ashmore is the one I’d be most likely to buy for my ISA, of these three potentially cheap shares.

Alan Oscroft has no position in any of the shares mentioned. The Motley Fool UK has recommended Ocado Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

This way, That way, The other way - pointing in different directions
Growth Shares

This FTSE 250 stock’s up almost 1,000% in a year. What’s going on?

Jon Smith tries to weigh up whether a FTSE 250 stock still has legs to keep moving higher after an…

Read more »

British flag, Big Ben, Houses of Parliament and British flag composition
Investing Articles

Meet the 65p AI penny share that’s smashing other growth stocks including Rolls-Royce and Nvidia in 2026

This penny share’s ripping at the moment, and Edward Sheldon believes there could be an investment opportunity to consider.

Read more »

Young Black woman looking concerned while in front of her laptop
Investing Articles

16,976 more reasons why Lloyds share price could sink

Lloyds' share price has risen by a third since last May. But Royston Wild thinks the FTSE 100 bank’s now…

Read more »

Cargo containers with European Union and British flags reflecting Brexit and restrictions in export and import
Investing Articles

By 2027, this dividend stock could rise 100%, according to brokers

City analysts reckon this 7.4%-yielding dividend stock can double over the next 12 months. Is it worth checking out for…

Read more »

Investing Articles

How to target a £21k second income for retirement with just 10% of your monthly salary

Mark Hartley runs the numbers to calculate how much second income you could earn during retirement by sacrificing just 10%…

Read more »

Close-up of a woman holding modern polymer ten, twenty and fifty pound notes.
Investing Articles

6%+ dividend yields and low P/Es! Are these income shares screaming buys?

These UK income stocks offer yields twice as high as the average on FTSE 100 and FTSE 250 shares. Are…

Read more »

Man thinking about artificial intelligence investing algorithms
Dividend Shares

Will this huge deal harm the Vodafone share price?

Vodafone's share price seemed to be in an unstoppable death spiral from 2014 to 2025. But this British telecoms group…

Read more »

US Tariffs street sign
Investing Articles

Did Donald Trump just kickstart Diageo shares?

Big news from across the pond for Diageo shares! Has the American president just lit the afterburners for the drinks…

Read more »