8.9% dividend yield! Should I buy this cheap FTSE 100 dividend stock?

I’m searching for the best cheap dividend stocks to buy for my investment portfolio in early 2022. Should I snap up this big-yielding share today?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

UK share markets finished 2021 with a flourish as concerns over Omicron and the economic recovery receded. The FTSE 100 closed at its highest since the pandemic began in early 2020 and it’s continued to charge in New Year trading as well. At 7,480 points the Footsie was recently 1.3% higher in Tuesday business.

Despite these rises, however, there are still plenty of opportunities for value lovers like me to pick up a bargain or two. These two big-caps, for example, offer yields well above the Footsie forward average of 3.4%. One offers yields just below 9% and the other a yield that’s lower but still north of 5%. Should I buy them for my shares portfolio today?

Going up in smoke?

At 8.9%, Imperial Brands (LSE: IMB) offers one of the biggest dividend yields on the FTSE 100. The party doesn’t end here either as, at £16.84, the cigarette maker trades on a forward P/E ratio of just 6.5 times too.

This looks like stunning all-round value and fans of Imperial Brands will argue that the company merits a punt at these prices. Okay, its traditional tobacco business might be in decline. But the company has spent a fortune on next-generation categories like e-cigarettes and oral nicotine products in recent years.

It’s predicted that sales of these products could soar as people seek healthier ways to get their nicotine fix. Analysts at Statista think the e-cigarette market will expand at an annualised rate of 5.7% between 2022 and 2025. That said, it’s my opinion that such bright forecasts could fall flat if legislators slap bans on the sale, use and marketing of these revolutionary products in the years ahead. New laws came into effect on 1 January in Oregon and Illinois, for example. And more could be coming down the pipe across the globe.

Meanwhile the steady fall of Imperial Brands’ core cigarette business remains a big problem, exacerbated by an ongoing tightening of regulations here too. The tobacco firm offers plenty of value it also carries far too much risk for my liking.

A FTSE 100 stock I already own

Barratt Developments (LSE: BDEV) is a FTSE 100 share I already own. And at current prices of 760p I’m considering bulking up my holdings. The housebuilder boasts a P/E ratio of 9.9 times and a dividend yield of 5.2% for 2022. I’d certainly rather buy it over Imperial Brands.

A lot of investors are becoming lukewarm on the housebuilders as they expect the homes market to cool sharply this year following 2020 and 2021’s bumper period. Mortgage approvals dropped to around 67,000 in November, according to the Bank of England. This was the lowest figure since June 2020.

These are risks but I for one am not panicking. Reduced home sales reflect a return to pre-pandemic norms following the turbocharging of the market that Stamp Duty withdrawal helped to create. It’s my opinion that the market will still remain highly supportive for Barratt and its peers, with interest rates ultra low and government Help to Buy support remaining in place.

Barratt has a long track record of paying big dividends, a story I expect to continue for a long time yet.

Royston Wild owns Barratt Developments. The Motley Fool UK has recommended Imperial Brands. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

In volatile markets, could National Grid dividends be a safe haven?

National Grid offers a dividend yield well above the FTSE 100 and aims to keep growing its payout per share.…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Investing Articles

Down 25%, are Barclays shares simply too cheap to ignore?

Barclays shares have given up a chunk of their recent gains since the Middle East powder keg ignited. Should investors…

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

How much would someone need in an ISA to target a £1,000 monthly second income?

Christopher Ruane explains how someone could use an empty Stocks and Shares ISA to target a four-figure monthly second income…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

Are investors taking a big gamble chasing Rolls-Royce shares higher and higher?

With Rolls-Royce shares having fallen back from their peak, the temptation to see this as a buying opportunity must be…

Read more »

Cargo containers with European Union and British flags reflecting Brexit and restrictions in export and import
Investing Articles

Down 70%, is Fevertree Drinks a share to consider buying at 815p?

Fevertree reported its 2025 earnings today and the investors liked what they saw. So is this a share to consider…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

Stock market correction: a once-in-a-decade opportunity to get rich?

Harvey Jones examines whether investors should take advantage of the current stock market correction to buy bargain-priced FTSE 100 shares.

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

Down 15% and a yield of 7.9%! Is this REIT dividend champion now irresistible?

This real estate investment trust (REIT) has one of the highest dividend yields on the London Stock Market. Royston Wild…

Read more »

Mature black woman at home texting on her cell phone while sitting on the couch
Investing Articles

Down 32% and with a P/E of 9.5, is this FTSE 250 share too cheap to ignore?

This FTSE 250 share is in freefall after slashing guidance for this financial year. But Royston Wild eyes a potential…

Read more »