9% dividend yield! Should I buy this cheap FTSE 100 stock today?

This FTSE 100 (INDEXFTSE: UKX) stock offers a bumper dividend. But is it worth buying given the risks involved?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Close-up of British bank notes

Image source: Getty Images

As good as it sounds, a sky-high dividend yield can often be a red flag when it comes to accessing the best income stocks on the UK market. Does this apply to FTSE 100 tobacco giant Imperial Brands (LSE: IMB)? To help answer this question, it’s worth taking a quick look over today’s full-year numbers. 

Transformation on track

Based on this morning’s report, CEO Stefan Bomhard’s plan to increase investment in its top-five priority markets (which bring in the majority of profit) looks to be bearing fruit. Market share gains were seen in the US, UK and Spain, although Germany and Australia still declined. On top of this, losses at its next-generation product (NGP) division fell by 57% as a result of the company’s decision to exit specific markets.

All told, revenue at the top tier stock rose 0.7% to £32.8bn in the 12 months to the end of September. Operating profit climbed by 15.2% (or £415m) to £3.15bn, albeit supported by the sale of Imperial’s premium cigar business for £281m.

So, the outlook is positive?

To a point. Looking ahead, IMB stated that it remains on track with the five-year plan outlined at the beginning of the year. 2022 will be a year “of further reorganisation and change“, with adjusted operating profit forecast to rise at a “slightly slower” rate than net revenue due to further investment.

Of course, nothing is ever certain. The ongoing Covid-19 pandemic could still have an influence on sales (and the speed of IMB’s transformation). The company could also face cost pressures going forward. 

Notwithstanding these potential headwinds, it would seem that investors weren’t hugely dissatisfied with today’s report. As I type, the IMB share price is down only slightly. 

Let’s return to those dividends.

Huge dividend yield!

Today, IMB announced a 1% rise to the total dividend. A 139p per share payout gives a trailing yield of 8.7%. For FY22, analysts are expecting this to increase to 143p, which would mean a stonking 9% yield.

For perspective, the FTSE 100 returns ‘just’ 3.4%. Given the inflationary times that we live in, IMB’s cash returns have got to be worth the risk, right?

Well, I’m torn. On the one hand, the tobacco industry looks to be in a state of (very) long-term decline. Backing this up, IMB stock has more than halved in value in the last five years. While the dividends have helped cushion this blow, it’s hardly what investors want to see, especially as other FTSE 100 ‘sin stocks’ have fared better

Then again, one could say that an awful lot of negativity is priced in. Right now, Imperial stock trades on a little over six times forecast earnings. With expectations this low, one might speculate that only a small profit beat could bring forth a recovery.

Going back to my earlier question, those dividends should also be safely covered by earnings. This makes a cut unlikely in the near future.

Cheap FTSE 100 stock

As things stand, I wouldn’t be averse to buying IMB for a purely dividend-focused portfolio. That income stream really does look great. 

Having said this, I would ensure I was diversified elsewhere in the FTSE 100 beforehand. Since a share price recovery still looks some way off (if it comes at all), I’d also need to be comfortable holding for years rather than months.

Paul Summers has no position in any of the shares mentioned. The Motley Fool UK has recommended Imperial Brands. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Two white male workmen working on site at an oil rig
Investing Articles

As oil prices soar, is it time to buy Shell shares?

Christopher Ruane weighs some pros and cons of adding Shell shares to his ISA -- and explains why the oil…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

How much do you need in an ISA for £6,751 passive income a year in 2046?

Let's say an investor wanted a passive income in 20 years' time. How much cash would need be built up…

Read more »

Smiling black woman showing e-ticket on smartphone to white male attendant at airport
Investing Articles

Why isn’t the IAG share price crashing?

Harvey Jones expected the IAG share price to take an absolute beating during current Middle East hostilities. So why is…

Read more »

piggy bank, searching with binoculars
Growth Shares

1 UK share I’d consider buying and 1 I’d run away from on this market dip

In light of the recent stock market dip, Jon Smith outlines the various potential outcomes for a couple of different…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

AI may look like a bubble. But what about Rolls-Royce shares?

Bubble talk has been centred on some AI stocks lately. But Christopher Ruane sees risks to Rolls-Royce shares in the…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Will the BAE Systems share price soar 13% by this time next year?

BAE Systems' share price continues to surge as the Middle East crisis worsens. Royston Wild asks if the FTSE 100…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

Is this a once-in-a-decade chance to bag a 9.9% yield from Taylor Wimpey shares?

Taylor Wimpey shares have been hit by a volatile share price and cuts to the dividend. Harvey Jones holds the…

Read more »

Chalkboard representation of risk versus reward on a pair of scales
Investing Articles

Way up – or way down? This FTSE 250 share could go either way

Can this FTSE 250 share turn its fortunes around? Or has its day passed? Our writer looks at both sides…

Read more »