Is the Ocado share price set for a bounce-back with grocers soaring?

Does the recent grocer boom mean a reversal in the Ocado share price slump? Suraj Radhakrishnan analyses the long-term potential of the stock.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

A mother and daughter collecting their home grocery delivery.

Image source: Getty Images

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The Ocado (LSE: OCDO) share price saw a dramatic slump in mid-February after a great end to 2020. Ocado shares outperformed the FTSE 100 last year, showing an 80% increase in share price. The online grocer started 2021 strong, with the share price growing 26% from 2,287p at the end of 2020 to 2,883p by the end of January 2021. But since then, the share price fell consistently, reading 1,828.5p on 3rd June. This 36.5% decrease brought the share price to a 52-week low, with its market value falling from over £22.3bn to £14.7bn. 

If you consider mid-term returns, Ocado shares have given shareholders a whopping 720% return in the five-year period between June 2016 to the present day, making it the #1 performing FTSE stock during this period. In the past year, however, the figure shows a measly +0.08% return. What caused this significant slide, and do I think Ocado stock can recover?

Ocado’s focus on robotic warehouses came to fruition during the pandemic, which caused a massive uptick in the share price. The focus on technology-driven retail enabled the company to outperform rivals who struggled to keep up with the growing demands of fast-moving consumer goods (FMCG) and ecommerce sales during the Covid-19 lockdown period. This saw the market share of the company grow by 2%. 

Ocado CEO Tim Steiner seems to think that the market explosion in H2 of 2020 is not a one-off event triggered by the increase in demand. The company has been poised to take a larger share in the grocery market, with him supporting claims stating that returning users who placed three to five orders on the platform stayed loyal to the brand.

The grocer boom

This week, a potential buyout deal for  Morrisons caused its share price to explode, increasing by 35%, going from from 178p to 240p. The now rejected £5.5 billion bid from US-based Clayton, Dubilier & Rice for Morrisons boosted the price of other major UK grocers too. Tesco and Sainsbury stock rose 1.7% and 3.8% respectively. 

Ocado, which is partnered with Morrisons, also saw a 4.82% uptick in share price in the last five days. I think this increase can be directly attributed to the furore surrounding the takeover news. 

Ocado share price risks

Despite this short-term boost in the share price and the long-term potential I see in the tech-driven Ocado Smart Platform that facilitates “front-end interface for ordering; automated fulfilment through our CFCs and last-mile operations for delivery” to large grocery retailers across the world, the financials and lawsuits still concern me.

The ongoing patent infringement lawsuit by AutoStore Technology against Ocado is worrying, as an unfavourable judgement could halt Ocado’s expansion plans in the UK and US and threaten the validity of the smart platform that the company is built upon.

Also, the negative price-to-earnings ratio displayed in the company’s financials and the lack of dividend yield makes me wary of the long-term potential of Ocado shares. Though there is immense potential in its technology, there are too many risks for me to consider Ocado for my portfolio in 2021. 

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Suraj Radhakrishnan has no position in any of the shares mentioned. The Motley Fool UK has recommended Morrisons, Ocado Group, and Tesco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

This FTSE 100 fund has 17% of its portfolio in these 3 artificial intelligence (AI) growth stocks

AI continues to be top of mind for a lot of investors in 2024. Here are three top growth stocks…

Read more »

Growth Shares

Here’s what could be in store for the IAG share price in May

Jon Smith explains why May could be a big month for the IAG share price and shares reasons why he…

Read more »

Young Asian woman holding a cup of takeaway coffee and folders containing paperwork, on her way into the office
Investing Articles

FTSE 100 stocks are back in fashion! Here are 2 to consider buying today

The FTSE 100 has been on fine form this year. Here this Fool explores two stocks he reckons could be…

Read more »

Investing Articles

NatWest shares are up over 65% and still look cheap as chips!

NatWest shares have been on a tear in recent months but still look like they've more to give. At least,…

Read more »

Two white male workmen working on site at an oil rig
Investing Articles

The Shell share price gains after bumper Q1! Have I missed my chance?

The Shell share price made moderate gains on 2 May after the energy giant smashed profit estimates by 18.5%. Dr…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

1 market-beating investment trust for a Stocks and Shares ISA

Stocks and Shares ISAs are great investment vehicles to help boost gains. Here's one stock this Fool wants to add…

Read more »

Investing Articles

Below £5, are Aviva shares the best bargain on the FTSE 100?

This Fool thinks that at their current price Aviva shares are a steal. Here he details why he'd add the…

Read more »

Investing Articles

The Vodafone share price is getting cheaper. I’d still avoid it like the plague!

The Vodafone share price is below 70p. Even so, this Fool wouldn't invest in the stock today. Here he breaks…

Read more »