Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

Should I buy Oatly shares today?

Oatly shares made their US debut last week. But should I invest now? Here I take a closer look at the company.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

3D Word IPO with Target on Chalkboard Background

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Oatly (NASDAQ: OTLY) shares made their NASDAQ debut last week through an initial public offering (IPO). With all the buzz surrounding the stock, I think it’s worth taking a closer look at the company.

But as always with IPOs, I’ll be sitting this one out for now and watching how investors respond to the shares in the coming weeks. I certainly don’t want to over-pay.

Oatly shares: an overview

Oatly is the world’s largest oat milk company. It was founded in the 1990s in Sweden, where a group of scientists at Lund University were exploring the mechanisms and effects of lactose intolerance.

It launched its first oat milk product in 2001 under the Oatly brand and the rest is history. The company has grown phenomenally and its plant-based products are stocked around the world in more than 20 markets in some 60,000 retail doors and 32,200 coffee shops.

Oatly shares listed at an IPO price of $17 giving the company an initial valuation of $10bn. Not bad for a plant-based company.

Bull case

There are a few things that I like about Oatly shares. The first one is that it’s an easy company to understand. It sells plant-based products globally. And that’s it. Pretty simple.

The IPO proceeds will be used to expand into new markets, offer new products and increase manufacturing capabilities. It already sells oat-based yoghurt and ice cream. I like that the brand is at the forefront of plant-based products and is recognised by many consumers.

It’s also worth noting that it always helps when a newly-listed company has a raft of celebrity investors. Oprah Winfrey, Natalie Portman and former Starbucks CEO Howard Schultz are some of the well-known names who have already backed Oatly. This should help with brand awareness going forward.

I also like that the plant-based industry is a fast-growing one. According to Oatly, the overall global dairy market totalled approximately $600bn in retail value as of 2020. In other words, if the company can even have a small share of this total addressable market, then it’s onto a winner.

There’s a seismic shift happening right now. The company has successfully created a new generation of plant-based consumers by converting traditional dairy milk drinkers. And I expect this trend to continue.

This is already demonstrated by Oatly’s rapidly increasing revenue. In 2020, it generated sales of $421m versus $204m in 2019. That’s a staggering growth of 106% in one year.  

Bear case

But I do have some concerns regarding Oatly shares. The first being that the company is unprofitable. It incurred losses of $60m in 2020 and $36m in 2019.

I understand that it’s ramping up expansion and so profits will take a hit. But I’m unclear about its road to profitability. Also there’s a lack of financial data available in the IPO prospectus. So I don’t have enough information on the company’s finances to make an informed decision on Oatly shares.

My other concern is competition. I expect this to be fierce going forward as large companies move into the plant-based sector. As my fellow Fool, Edward Sheldon highlighted, consumers giant such as Unilever and Nestlé pose a threat too.

So for now, I’ll only be monitoring Oatly shares closely.

Nadia Yaqub has no position in any of the shares mentioned. The Motley Fool UK has recommended Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Rolls-Royce's Pearl 10X engine series
Investing Articles

Can the Rolls-Royce share price do it again in 2026?

Can the Rolls-Royce share price do it again? The FTSE 100 company has been a star performer in recent years…

Read more »

Businessman hand flipping wooden block cube from 2024 to 2025 on coins
Investing Articles

After huge gains for S&P 500 tech stocks in 2025, here are 4 moves I’m making to protect my ISA and SIPP

Gains from S&P tech stocks have boosted Edward Sheldon’s retirement accounts this year. Here’s what he’s doing now to reduce…

Read more »

View of Lake District. English countryside with fields in the foreground and a lake and hills behind.
Investing Articles

With a 3.2% yield, has the FTSE 100 become a wasteland for passive income investors?

With dividend yields where they are at the moment, should passive income investors take a look at the bond market…

Read more »

Smart young brown businesswoman working from home on a laptop
Investing Articles

Should I add this dynamic FTSE 250 newcomer to my Stocks and Shares ISA?

At first sight, a UK bank that’s joining the FTSE 250 isn’t anything to get excited by. But beneath the…

Read more »

Investing Articles

£10,000 invested in BT shares 3 months ago is now worth

BT shares have been volatile lately and Harvey Jones is wondering whether now is a good time to buy the…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

After a 66% fall, this under-the-radar growth stock looks like brilliant value to me

Undervalued growth stocks can be outstanding investments. And Stephen Wright thinks he has one in a company analysts seem to…

Read more »

Content white businesswoman being congratulated by colleagues at her retirement party
Investing Articles

Don’t ‘save’ for retirement! Invest in dirt cheap UK shares to aim for a better lifestyle

Investing in high-quality and undervalued UK shares could deliver far better results when building wealth for retirement. Here's how.

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

1 growth and 1 income stock to kickstart a passive income stream

Diversification is key to achieving sustainable passive income. Mark Hartley details two broadly different stocks for beginners.

Read more »