Cellular Goods shares: should I buy for my portfolio?

Cellular Goods shares listed on the London Stock Exchange last week via an IPO. Here, Edward Sheldon looks at the investment case.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

One UK stock that’s hot right now is Cellular Goods (LSE: CBX), which listed on the London Stock Exchange last week. Yesterday, CBX was the third-most viewed stock on Hargreaves Lansdown’s investment platform.

Is this a growth stock I should consider for my own investment portfolio? Let’s take a look at the investment case.

Cellular Goods: what’s all the fuss about?

Cellular Goods is an innovative company that’s developing skincare and athletic recovery products formulated with engineered cannabinoids. The company – which currently has a market-cap of around £65bn – is partly owned (5%) by global celebrity David Beckham through DB Ventures.

Cellular Goods’ USP is its products are lab-made. This means that every batch is identical and free from pesticides, contaminants, and impurities. The company plans to sell its products direct to consumers via its website and through partnerships with retailers. It says its supply-chain is ‘clean, green, short, and traceable’.

CBX is led by CEO Alexis Abraham who has experience in strategic branding, communications, and internet-enabled businesses. Meanwhile, its head of Research & Product Development is Alexia Blake, who is a pioneer in the North American cannabis industry with a proven track record of developing top products. She previously worked at MedReleaf Corp. MedReleaf was one of the first Canadian producers of medical cannabis to receive a license from Health Canada. Peter Wall, who is the CEO of Argo Blockchain, is chairman.

I’m bullish on cannabis

In a recent article on Kanabo Group, I explained that I’m quite bullish on the prospects for the legal cannabis industry as a whole. Cannabis isn’t a cure, but is being touted as having some impact — however small — when treating a wide range of conditions. These conditions include Alzheimer’s, Parkinson’s, arthritis, chronic pain, epilepsy, anxiety, and depression. Between now and 2026, the global legal cannabis market is projected to grow at an annualised rate of more than 30%. This means there should be plenty of opportunity for astute investors.

Having said that, I have reservations about investing in Cellular Goods shares. For starters, the company hasn’t sold any products yet. This means its products are unproven. It also means there’s no revenue at present. This adds a lot of risk to the investment case, in my view, as we simply have no idea how high sales will be. So, determining the right valuation for the company isn’t easy. 

Another issue is that it’s hard, at this stage, to determine if the company has a genuine competitive advantage. Having done some research, I think it’s likely that, in the years ahead, we’ll see more lab-based cannabis products come to the market.

CBX shares: should I buy?

Weighing everything up, Cellular Goods shares are too risky for me right now. The company certainly looks to have growth potential. However, there are many unknowns.

All things considered, I think there are other, safer growth stocks I could buy right now that are a better fit for my portfolio.

Edward Sheldon owns shares in Hargreaves Lansdown. The Motley Fool UK has recommended Hargreaves Lansdown. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Queen Street, one of Cardiff's main shopping streets, busy with Saturday shoppers.
Investing Articles

Is this news a minor development for Greggs shares – or potentially a major one?

Could stopping some sausage rolls being stolen really make much difference for Greggs shares? Our writer explains why he sees…

Read more »

The Mall in Westminster, leading to Buckingham Palace
Investing Articles

1 top ETF yielding 4.6% to consider for a £20,000 Stocks and Shares ISA

Our writer highlights an exchange-traded fund that new Stocks and Shares ISA investors could consider to get the passive income…

Read more »

Young woman holding up three fingers
Investing Articles

3 ways to try and build wealth using a Stocks and Shares ISA

An ISA can help someone try and grow their financial resources, in more ways than one. Christopher Ruane explains how…

Read more »

Investing Articles

£15,240 saved in a Cash ISA in 2016 is now worth…

Harvey Jones shows how much money the average Cash ISA would have returned over the last decade, and how stocks…

Read more »

Two gay men are walking through a Victorian shopping arcade
Investing Articles

2 stupidly cheap shares to consider buying now to try and make a million

Harvey Jones picks out two cheap shares from the FTSE 100 that remain astonishingly good value despite their recent strong…

Read more »

Investing Articles

How much £18,750 invested 9 years ago in a Stocks and Shares ISA is worth today…

Harvey Jones says today could prove a brilliant opportunity to buy cut-price companies inside a Stocks and Shares ISA. He…

Read more »

Wall Street sign in New York City
Investing Articles

Is the S&P 500’s growth sustainable? Here’s what UK investors should watch

As major S&P 500 tech giants prepare to report earnings this week, Mark Hartley takes a look at the risks…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

I put £1,125 into this ‘boring’ FTSE 100 stock for £99 in passive income

Ben McPoland invested in this FTSE 100 stock before it went ex-dividend last week. But it's gone nowhere for years.…

Read more »