Unilever is on sale. I’d act like a fund manager and invest now!

Unilever is a popular holding for Britain’s top fund managers. The share price of this consumer goods giant is currently on sale. Should you act like a professional and invest now?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Nick Train is one of the most popular fund managers in the UK. If you’d invested in the Lindsell Train Global Equity Fund when it launched in 2011, you’d have enjoyed returns in excess of 200%. His biggest holding in the global fund and its UK equivalent is the household consumer goods giant Unilever (LSE:ULVR).

Unilever: a fund manager’s dream?

Unilever says its brands are present in 98% of the households across the UK. Globally, its products are used by 2bn people every year. It owns popular brands such as Marmite, Sure, Dove, Persil and Magnum to name just a few. Regardless of the state of the economy, consumers will be buying Unilever products.

Brand loyalty is one reason why top fund managers are attracted to investing in a consumer goods business. It ensures that revenues are predictable as consumers don’t want to be without their favourite products. Consumers are also likely to pay a premium for these products, which is why they’re generally highly profitable businesses. Unilever makes an impressive 20% operating profit from revenues in excess of €50bn.

Unilever is on sale

As a consequence of these excellent fundamentals,the price-to-earnings ratio of Unilever is about 18, above the FTSE 100 average of 15. However, due to Unilever’s potential for earnings growth, fund managers will not be deterred in further investing when the share price weakens. And it has done just that.

The share price is currently 16% down from this time last year at circa 4,300p. Despite this, it has been resilient to the effects of the coronavirus, falling only 3% since the start of the year. This is in contrast to the FTSE 100, which has lost nearly 19% of its value.

Quality, not quantity

Despite the recent fall, shares in Unilever are not cheap in relation to other businesses on the FTSE 100. As I said, the current share price discount could be enticing enough for fund managers to increase their holdings. While the price is low, I’d be inclined to follow them. They’re more likely to make a seemingly solid investment like this, rather than take a chance on cheaper stocks. As Warren Buffett says: “It’s far better to buy a wonderful company at a fair price, than a fair company at a wonderful price”.

This quote is a great reminder that we should invest in a business because of its excellent fundamentals. Being cheap is not a good enough reason to invest in any company.

Excellent dividends

Another good reason to invest in shares of Unilever is to benefit from its quarterly dividend payments. Not many companies in the FTSE 100 make payments that often. I see this as an excellent perk as it provides the investor with a regular income stream, offering regular opportunities to reinvest further. The current yield is just over 3.5% and the payments are growing above the rate of inflation. The dividend is covered a healthy 1.5 times by profit. 

Reinvesting quarterly dividends and profiting from any future share price recovery looks a savvy approach to me. I would also take comfort in knowing that when I buy, it’s highly likely one of the UK’s top fund managers will be doing exactly the same thing!

The author owns shares in Unilever. The Motley Fool UK owns shares of and has recommended Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

This way, That way, The other way - pointing in different directions
Investing For Beginners

1 FTSE 250 stock I like and 1 I’ll avoid after the stock market correction

Jon Smith analyses the move lower in certain FTSE 250 companies over the past month and picks one that looks…

Read more »

Playful senior couple in aprons dancing and smiling while preparing healthy dinner at home
Investing Articles

Is April 2026 a great time to buy Lloyds shares?

Lloyds shares have been flying over the last two years. And there's one factor that could mean the bank continues…

Read more »

Young mixed-race couple sat on the beach looking out over the sea
Investing Articles

Want to aim for a £500 second income each month? Here’s how much it takes

Christopher Ruane digs into the numbers and mechanics that could let someone with no shares today build an annual second…

Read more »

Aston Martin DBX - rear pic of trunk
Investing Articles

Down 95%, what might it take for the Aston Martin share price to rise 2,000%?

The Aston Martin share price has collapsed. Our writer considers what it might take for it to regain some ground…

Read more »

Investing Articles

How are Diageo shares looking in April 2026?

It's been an eventful year so far, but what has the impact been for Diageo shares, and where might they…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

P/Es below 7! 3 staggeringly cheap shares despite yesterday’s rally

Investors who fear they have missed their opportunity to buy cheap shares as the stock market recovers might want to…

Read more »

ISA coins
Investing Articles

Want to know what UK investors have been buying in their ISAs?

Looking for stock, trust, and fund ideas this April? Royston Wild discusses what Brits have been stuffing in their Stocks…

Read more »

Mature Caucasian woman sat at a table with coffee and laptop while making notes on paper
Investing Articles

Why aren’t people buying Greggs shares by the bucketload?

Greggs' shares remain in the doldrums. But should Foolish investors consider pouncing while others won't? Paul Summers takes a fresh…

Read more »