3 reasons why the stock market’s crash could be the best buying opportunity in 10 years

Buying cheap stocks with solid balance sheets in the market crash could allow you to benefit from their long-term recovery.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The recent stock market crash has caused significant paper losses for many investors. In the short term, they may increase depending on news regarding coronavirus. As such, many investors may determine that now is not the right time to be buying stocks.

However, just as previous market crashes such as the global financial crisis, which occurred over a decade ago, proved to be buying opportunities, the 2020 downturn may end up being viewed the same way over the long run. As such, buying financially-sound businesses while they offer wide margins of safety could lead to high returns in the coming years.

Recovery potential after a market crash

The prospect of a stock market recovery may seem unlikely at the present time. After all, coronavirus has sadly had a huge impact on the health and wellbeing of many people across the world. It has led to lockdowns being implemented in many countries that are expected to produce a major decline in economic output.

However, the global economy has always recovered from its previous downturns. Certainly, this has taken many months or even years in some cases. But it has always returned to positive GDP growth, which has produced rising earnings for businesses and improving investor sentiment. Therefore, buying stocks now could enable you to take part in the world’s likely economic recovery over the coming years.

Low prices

A stock market crash enables investors to buy companies while they trade on low prices. This has historically been a sound investment strategy, since equity prices are cyclical. They have always followed the same pattern of experiencing bull markets and bear markets, with neither lasting in perpetuity.

Buying a company at a lower price can lead to a more favourable risk/reward ratio for investors. There is greater scope for capital growth, while many of the risks faced by businesses may be priced in. As such, investors who are able to buy bargain stocks today could generate high returns as the recent market crash gives way to growth.

Financial strength

As well as the stock market’s recovery potential and low prices, now could be the best buying opportunity since the global financial crisis due to the financial strength of many businesses.

Although a wide range of sectors are likely to be negatively impacted by coronavirus in the short run, in many cases they contain companies that have solid balance sheets and wide economic moats. They may help such businesses to survive a period of economic weakness, and return to growth over the coming years.

Investing in financially-sound companies can reduce your risk and improve your prospects of experiencing long-term growth. As such, focusing on the balance sheets of the companies you intend to purchase could be a worthwhile move when aiming to capitalise on low valuations found across the stock market following its recent crash.

Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Aston Martin DBX - rear pic of trunk
Investing Articles

There are hundreds of shares I’d rather buy than Aston Martin. Here’s why!

Aston Martin shares sell for pennies yet some of its cars can cost millions. So why doesn't this writer see…

Read more »

Young Caucasian man making doubtful face at camera
Investing Articles

3 risks to Greggs shares that could hamper a recovery

Greggs shares have a good dividend, but the price has performed weakly. Is our writer missing something by holding onto…

Read more »

ISA coins
Investing Articles

1 mighty FTSE dividend stock I’m considering for my ISA

A new ISA allowance has Paul Summers searching for strong and stable dividend stocks to add to his portfolio.

Read more »

Rolls-Royce's Pearl 10X engine series
Investing Articles

Are Rolls-Royce shares’ best days behind them?

Rolls-Royce shares have had a stellar few years. So far in 2026, though, they slightly lag the FTSE 100 blue-chip…

Read more »

A rear view of a female in a bright yellow coat walking along the historic street known as The Shambles in York, UK which is a popular tourist destination in this Yorkshire city.
Investing Articles

Buying £20k of Lloyds shares could give me an £851 income this year!

Lloyds has been one of the FTSE 100's hottest dividend growth shares in recent years. But do current risks make…

Read more »

Picturesque Cotswold village of Castle Combe, England
Investing Articles

ISA or SIPP? Some key differences to know

Ever wondered what some of the differences are between investing for retirement in a SIPP and in an ISA? Here…

Read more »

Young woman working at modern office. Technical price graph and indicator, red and green candlestick chart and stock trading computer screen background.
Investing Articles

2 world-class S&P 500 stocks down 11% and 32% to consider buying

Searching for stocks to buy for an ISA in April? Our writher thinks these excellent growth shares are worth a…

Read more »

View over Old Man Of Storr, Isle Of Skye, Scotland
Investing Articles

How much do you need in a Stocks and Shares ISA to aim for an annual income of £39,477?

Harvey Jones shows how ordinary investors can use their Stocks and Shares ISA allowance to build a generous passive income…

Read more »