Watch out for the post-Covid-19 reset. I think Unilever will come out well

In the post-Covid-19 world, many companies will go bust. I think Unilever is an example of a company that will flourish.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

No one really knows what it will be like once Covid-19 finally recedes into history. I think nearly everyone has underestimated the extent to which this terrible virus will affect our lives. Evaluating what this means as an investor is a changing exercise.

There is a growing view among economists that we might see an economic depression. Others talk about creating a new way of structuring the economy — finding a system that works differently from what we had before.

No one knows where this will take us, but we can be sure that post-Covid-19, things will be different.

There is a big risk in applying analysis today, in times of such uncertainty when we all feel anxious, or maybe even a little frightened, to what things will be like afterwards. Our mood of the moment will influence what we think things will be like. Our mood post-Covid-19 will be very different. Maybe we will want to celebrate that it is over and get back to normal as soon as possible. Maybe we will be in shock. Maybe we will demand change.

I would say that the reality of all this is a long way from sinking in among the markets.

We can also say that companies will collapse. Jobs will be lost in their millions — indeed this literally happened last week in the US, with the biggest rise in new job claims ever recorded in the latest period.

Some companies, however, will come through to the other end with products people need.

Unilever’s chance  

Some companies may even find unique opportunities to grow because they face less competition. Times of change create opportunities and risks.

Companies with strong balance sheets that sell essentials that are likely to be in demand after the crisis will, I suspect, be among the beneficiaries.

I might even go as far as to say of a company, the higher its net current asset value the more likely it is to flourish post-Covid-19

Unilever (LSE:ULVR) is an example of such a company. It has been winning plaudits already for the way it has reacted to this crisis — redirecting resources towards hand sanitisers, soaps, such as its Dove brand for example, bleach, and food products.

The company boasts a strong balance sheet, with €4.1bn in cash.  It is also a big dividend payer, paying out a yield of around 3.67%. Just as importantly, its dividends have been growing steadily at around 7% a year for most of the last decade. Some big dividend payers may feel that once this crisis is over, they will need to reduce dividends in order to rebuild their balance sheet. I would have said that Unilever’s dividend is safer than most.

Unilever has also embraced technology in such a way that it is good at dealing with change.  

No one can say for sure what will happen next. These are difficult times for all of us. But some companies will come out the end stronger than ever. I think there is a good chance Unilever will be such a company.

Michael Baxter has no position in any of the shares mentioned. The Motley Fool UK owns shares of and has recommended Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

British bank notes and coins
Investing Articles

Here’s a £30-a-week plan to generate passive income!

Putting a passive income plan into action need not take a large amount of resources. Christopher Ruane explains how it…

Read more »

Close-up of British bank notes
Investing Articles

Want a second income? Here’s how a spare £3k today could earn £3k annually in years to come!

How big can a second income built around a portfolio of dividend shares potentially be? Christopher Ruane explains some of…

Read more »

Close-up of British bank notes
Investing Articles

£20,000 for a Stocks and Shares ISA? Here’s how to try and turn it into a monthly passive income of £493

Hundreds of pounds in passive income a month from a £20k Stocks and Shares ISA? Here's how that might work…

Read more »

Snowing on Jubilee Gardens in London at dusk
Investing Articles

£5,000 put into Nvidia stock last Christmas is already worth this much!

A year ago, Nvidia stock was already riding high -- but it's gained value since. Our writer explores why and…

Read more »

Investing Articles

Are Tesco shares easy money heading into 2026?

The supermarket industry is known for low margins and intense competition. But analysts are bullish on Tesco shares – and…

Read more »

Smiling black woman showing e-ticket on smartphone to white male attendant at airport
Investing Articles

Can this airline stock beat the FTSE 100 again in 2026?

After outperforming the FTSE 100 in 2025, International Consolidated Airlines Group has a promising plan to make its business more…

Read more »

Investing Articles

1 Stocks and Shares ISA mistake that will make me a better investor in 2026

All investors make mistakes. The best ones learn from them. That’s Stephen Wright’s plan to maximise returns from his Stocks…

Read more »

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

I asked ChatGPT if £20,000 would work harder in an ISA or SIPP in 2026 and it said…

Investors have two tax-efficient ways to build wealth, either in a Stocks and Shares ISA or SIPP. Harvey Jones asked…

Read more »