Why I’m following Warren Buffett’s advice to capitalise on the FTSE 100’s 20% crash

The FTSE 100 (INDEXFTSE:UKX) may now be more attractive for value investors who follow Warren Buffett’s investment philosophy.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The FTSE 100’s performance in 2020 has been hugely disappointing for many investors. However, for value investors who aim to ‘buy low’ and ’sell high’, it could prove to be a buying opportunity.

In past stock market crises, value investors such as Warren Buffett have been able to purchase high-quality companies at low prices while other investors are downbeat about their prospects.

Although there may be further declines ahead for the FTSE 100, there appear to be numerous buying opportunities available today which could improve your long-term financial outlook.

Risk/reward

There are clear short-term risks facing investors at present. The impact of coronavirus on the world economy’s performance is a known unknown. Similarly, weakness in the oil and gas industry could have knock-on effects for the financial services sector and the wider economy. As such, the value of your investments may fall in the near term.

However, value investors such as Buffett take a long-term view on their holdings. They’re unlikely to be overly concerned about the performance of their portfolios in the coming months. Instead, they’re likely to be contemplating how they can grow their portfolio size over the coming years.

One way to achieve this goal is to buy high-quality businesses while they offer wide margins of safety. Not only can this reduce the risks facing an investor (since they’re purchasing a stock below its intrinsic value) it may also lead to high rewards in the long run as prospects for the world economy improve.

Economic moats

As well as buying shares when they’re cheap, value investors focus on the quality of a business. One means of doing this is to assess a company’s economic moat, or competitive advantage.

A business, for example, may have a lower cost base than its rivals, or benefit from strong brand loyalty. It may have greater financial strength, or a more diverse set of operations. All of these factors could make it a more attractive investment proposition than its peers. They also increasing the chances of overcoming short-term risks to post long-term capital returns.

Therefore, focusing your capital on higher-quality shares with wide economic moats could be a sensible move while the prospects for the world economy remain highly uncertain.

Fundamentals

Buffett has been hugely successful at developing a habit of buying while other investors are selling. He’s been able to purchase stocks for significantly below their intrinsic values over a long time period.

One reason for this is he focuses on the fundamentals of a business, and ignores investor sentiment. While this can be difficult when your portfolio is declining in value and the outlook for the world economy is challenging, it may help you to capitalise on the FTSE 100’s recent decline.

The index has always recovered from its various crises over the years, and value investors could be among those who benefit from its present short-term challenges.

Peter Stephens has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Lady wearing a head scarf looks over pages on company financials
Investing Articles

Is April a good time to start buying shares?

Wondering whether now's a good time to start buying shares to build wealth? History suggests it is, says Edward Sheldon.

Read more »

A senior group of friends enjoying rowing on the River Derwent
Investing Articles

How much passive income could a Stocks and Shares ISA pump out every year?

Regular investing inside a Stocks and Shares ISA could lead to the equivalent of £141 a week in tax-free passive…

Read more »

Fans of Warren Buffett taking his photo
Investing Articles

With the FTSE 100 down 5%+ investors should remember this legendary quote from Warren Buffett

Warren Buffett is widely regarded as the greatest investor of all time. And he says that the best time to…

Read more »

Inflation in newspapers
Investing Articles

1 FTSE 100 stock that could benefit from higher inflation

For most companies, inflation is a risk. But for one FTSE 100 firm, higher input costs could be an opportunity…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

The 2026 stock market sell-off could be a rare opportunity to build wealth in an ISA

The recent stock market sell-off has led to some shares falling 20% or more. This could be a great opportunity…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

It’s down another 13%! Analysts were dead wrong about the Greggs share price

The Greggs share price continues to fall and analysts have been revising their share price targets down further. Dr James…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

Is the stock market about to reach breaking point?

Private credit has a problem with the emergence of artificial intelligence. And it could be set to create issues across…

Read more »

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.
Investing Articles

A once-in-a-decade chance to buy this S&P 500 stock?

As investors focus on oil prices and the conflict in Iran, Stephen Wright's looking at potential opportunities in the S&P…

Read more »