Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

Does the Brexit breakthrough make this FTSE 100 stock a buy?

Paul Summers takes a closer look at the latest update from Premier Inn owner Whitbread (LON:WTB).

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Shares in Premier Inn owner Whitbread (LSE: WTB) were down sharply in early trading this morning as investors recoiled from a rather uninspiring update on trading for Q3 of its financial year. 

Is today’s reaction a sign that holders should consider banking profits after a strong post-election run or does the new-found clarity on our departure from the EU make today’s fall an opportunity?

I’m inclined to suggest the former.

“Challenging market conditions”

Total sales growth — taking into account the company’s UK and international operations — came in at 1% over the 13 weeks to 28 November, bringing the figure for the year to date to 0.3%. 

In the UK alone, sales growth was sluggish at just 0.3% over the quarter, attributed by CEO Alison Brittain to “challenging market conditions” where outperformance in the central London market had to make up for weakness elsewhere in the country.

On a more positive note, the Dunstable-based business did say that it was pleased with the performance of its three hotels in Germany and that its pipeline in the country now stands at roughly 8,500 rooms across 48 hotels with 20 of the latter expected to open in 2020. In other news, cost savings should also allow it to deliver full-year numbers in line with expectations. 

Looking ahead, the company remarked that it remained “confident” on its growth strategy although business confidence in the near term (and the consequent impact on trading) was “difficult to predict”. It also expects cost inflation of around £75m, partly due to the higher National Living Wage.

Better bet?

Of course, Whitbread isn’t the only listed hotel operator finding things tough. Back in October, FTSE 100 peer Intercontinental Hotels (LSE: IHG) — whose brands include Regent and Holiday Inn — reported a 0.8% decline in revenue per room in Q3 as a result of the protests in Hong Kong and stodgy trading in the US and China. Similar to Whitbread, however, the company did say that it “remained confident” of its financial outcome for the rest of the year.

So, which of the two is the better buy right now?

Given the choice, I’d say Intercontinental is potentially the safer bet given the geographical diversification on offer (it has almost 5,800 hotels globally). A forecast P/E of 20 isn’t cheap, but returns on capital are consistently higher than at Whitbread. The latter trades on roughly the same valuation for FY21, despite its dependence on the UK market and the fact that it no longer owns the jewel that was Costa Coffee. I also suspect the certainty that Brexit will happen at the end of this month and the firm’s plans to build market share in Germany now look more than priced in, especially when the rise in popularity of alternative options for travellers such as Airbnb is considered.

In terms of income credentials, there isn’t much to separate these top tier giants. A predicted 136 cents per share return in FY20 (104p) leaves Intercontinental yielding just under 2.1%. Whitbread looks set to yield 104p per share, equating to a yield of 2.3% after taking into account today’s price fall. Both payouts should be safely covered by profits. 

All told, Intercontinental gets my vote over Whitbread, but the potential headwinds faced by both companies lead me to think that there are probably better opportunities to make money elsewhere in the market in 2020. 

Paul Summers has no position in any of the shares mentioned. The Motley Fool UK has recommended InterContinental Hotels Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Rolls-Royce's Pearl 10X engine series
Investing Articles

Can the Rolls-Royce share price do it again in 2026?

Can the Rolls-Royce share price do it again? The FTSE 100 company has been a star performer in recent years…

Read more »

Businessman hand flipping wooden block cube from 2024 to 2025 on coins
Investing Articles

After huge gains for S&P 500 tech stocks in 2025, here are 4 moves I’m making to protect my ISA and SIPP

Gains from S&P tech stocks have boosted Edward Sheldon’s retirement accounts this year. Here’s what he’s doing now to reduce…

Read more »

View of Lake District. English countryside with fields in the foreground and a lake and hills behind.
Investing Articles

With a 3.2% yield, has the FTSE 100 become a wasteland for passive income investors?

With dividend yields where they are at the moment, should passive income investors take a look at the bond market…

Read more »

Smart young brown businesswoman working from home on a laptop
Investing Articles

Should I add this dynamic FTSE 250 newcomer to my Stocks and Shares ISA?

At first sight, a UK bank that’s joining the FTSE 250 isn’t anything to get excited by. But beneath the…

Read more »

Investing Articles

£10,000 invested in BT shares 3 months ago is now worth

BT shares have been volatile lately and Harvey Jones is wondering whether now is a good time to buy the…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

After a 66% fall, this under-the-radar growth stock looks like brilliant value to me

Undervalued growth stocks can be outstanding investments. And Stephen Wright thinks he has one in a company analysts seem to…

Read more »

Content white businesswoman being congratulated by colleagues at her retirement party
Investing Articles

Don’t ‘save’ for retirement! Invest in dirt cheap UK shares to aim for a better lifestyle

Investing in high-quality and undervalued UK shares could deliver far better results when building wealth for retirement. Here's how.

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

1 growth and 1 income stock to kickstart a passive income stream

Diversification is key to achieving sustainable passive income. Mark Hartley details two broadly different stocks for beginners.

Read more »