We have some exciting news to share! The Motley Fool UK has now become an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. We’ll be introducing a new name and brand over the coming weeks — we're very excited to share it with you and embark on this new chapter together!

1,000 more reasons why I’m avoiding the Tesco share price

Royston Wild explains why he won’t be buying Tesco plc (LON: TSCO) shares any time soon.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

I can understand why the Tesco (LSE: TSCO) share price is something plenty of share pickers want to get their teeth into. At current prices, Britain’s biggest supermarket retailer boasts a forward P/E ratio of 13.2 times, coming in below the FTSE 100 corresponding average of around 14.5 times. For a stock City brokers expect to grow earnings by double-digit percentages over the next couple of years at least, well, Tesco appears to be a bona-fide bargain right now.

I’m not tempted to buy into the firm, however, low valuation or not. The grocer’s share price has fallen 11% from its 2019 highs struck around 250p in late April and, judging from recent newsflow, there’s plenty of reason to expect it to keep falling.

Price hikes are coming

The sales renaissance which Tesco enjoyed up until fairly recently has well and truly run out of steam. Latest trading numbers showed sales growth more-or-less stagnate in the first fiscal quarter. That’s a reflection of expansion by its competitors and the mounting pressure on household budgets that’s exacerbating the rush to cheaper supermarkets such as Aldi and Lidl.

I expect recent news of price hikes will go down like a cup of cold sick for the customers that are still sticking by Tesco too, and worsen the current exodus. In the face of rising costs, it’s been forced to raise prices on some 1,000 goods across the store in the past couple of weeks, according to data seen by the Press Association, with prices going up by an average of 11% on a broad range of items.

The likes of Tesco find themselves in one of those dreaded Catch-22 situations: keep prices low and with them razor-thin margins; or increase them and lose even more loyal customers. The Footsie firm has opted for the latter, and it’s likely the price rises will keep coming given the probability that the pound will keep on sliding.

A better retail stock

So forget about those City predictions of handsome profit increases over the next couple of years, I say. It’s hard to see how Tesco will deliver on these estimates, and I expect them to be chopped back sooner rather than later and prompt a further slip in the share price.

I’d much rather use my hard-earned investment cash to buy Applegreen (LSE: APGN). The petrol forecourt retailer’s paper valuation, a forward P/E multiple of 16.9 times, might not be a million miles away from that of Tesco, but I believe their long-term profit outlooks are worlds apart.

Applegreen has made moving into overseas markets a critical part of its growth strategy in recent years. The Dublin-based business is spreading its tentacles into the UK and the US via a mix of organic expansion and game-changing acquisitions like that of Welcome Break in October.

Revenues are exploding as a consequence and, encouragingly, the AIM company has no plans to slow down on this front. Just last month, it acquired leasehold interests on 46 petrol stations in a move which marks its first major foray in the US Midwest.

City analysts expect Applegreen’s earnings to rise by double digits through the next couple of years too. But I reckon these forecasts are built on much safer foundations than those over at Tesco.

Royston Wild has no position in any of the shares mentioned. The Motley Fool UK has recommended Applegreen and Tesco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Bearded man writing on notepad in front of computer
Dividend Shares

Down 36% in 5 years, will the Greggs share price ever recover?

The Greggs share price is down almost 19% over one year and 36% over five years. Profits have been hit…

Read more »

Concept of two young professional men looking at a screen in a technological data centre
Investing Articles

How Microsoft’s strong earnings affect the wider stock market

Stephen Wright outlines why the real significance of Microsoft’s strong growth could be its implications for the wider stock market.

Read more »

Lady taking a carton of Ben & Jerry's ice cream from a supermarket's freezer
Investing Articles

Up 11% today, could the Magnum Ice Cream share price be an overlooked bargain?

Based on the share price gain, the market certainly liked today's first-quarter results from the Magnum Ice Cream company. What's…

Read more »

Investing Articles

As Endeavour Mining shares jump 7% on Q1 results, is this a way into the gold rush?

Endeavour Mining shares have more than doubled over the past 12 months as gold has soared. But how much risk…

Read more »

British pound data
Investing Articles

£5,000 invested in this red hot FTSE 250 growth stock last month is now worth…

Mark Hartley likes the look of a British tech stock that’s driving massive growth on the FTSE 250. But are…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

Missed the ISA deadline? Ignoring the next one could mean throwing away a £5,150 annual second income opportunity!

Before April disappears altogether, today is a useful one to reflect on the second income potential a new year's ISA…

Read more »

Investing Articles

As Standard Chartered shares jump on impressive Q1, is this a FTSE 100 banking bargain?

It's a record quarter for Standard Chartered, with FTSE 100 bank shares under Q1 scrutiny at a time of unusual…

Read more »

Amazon Go's first store
Investing Articles

Amazon stock climbs after Q1 earnings! Here’s what I’m doing next

Amazon’s AWS business is growing at its fastest rate in four years and the stock's responding. But what's Stephen Wright's…

Read more »